At a Glance
- Tasks: Lead digital experience projects, optimising SEO and executing creative PR strategies.
- Company: Dynamic agency focused on innovative digital solutions and client success.
- Benefits: Competitive salary, flexible benefits, performance bonuses, and career development support.
- Other info: Mentorship opportunities and a clear path for career progression.
- Why this job: Take ownership of exciting projects and make a real impact in the digital landscape.
- Qualifications: Experience in technical SEO and digital PR, with strong analytical skills.
The predicted salary is between 40000 - 50000 £ per year.
We're looking for a Senior Digital Experience Executive to take full ownership of the flawless execution of digital experience workstreams, bridging the gap between foundational support and tactical management across search optimisation, reactive digital PR, and content performance. You’ll operate with a high degree of autonomy, managing complex technical audits alongside fast‑paced media outreach. By monitoring real‑time search trends and the media agenda, you’ll ensure client digital footprints are both technically sound and narratively compelling. This is a great opportunity for someone who enjoys owning technical and creative execution end‑to‑end, working with real autonomy, and using the full DX tool stack to uncover insights that drive commercial value for clients.
Key Responsibilities
- Integrated Technical Execution
- Bring deep executional expertise across SEO and reactive PR, ensuring all content is optimised and integrated within a cohesive digital experience.
- Independently lead complex technical audits, diagnosing issues related to crawling, indexing, and site architecture.
- Manage on-page optimisations and visibility workstreams across traditional search and emerging discovery platforms.
- Monitor the daily news agenda to identify newsjacking and reactive PR opportunities, executing high-quality outreach including media list building and drafting persuasive pitches for international and local outlets.
- Maintain a proactive, client-first understanding of clients' businesses, industries, competitors, and relevant world news.
- Support the development of organic growth roadmaps by identifying content gaps and user journey friction points that impact conversion.
- Data, Analysis & Reporting
- Conduct deep-dive analysis into traffic fluctuations and keyword trends using GA4, Google Search Console, and third-party research suites.
- Own the tracking of all Digital PR and SEO activity, ensuring the wider team has full visibility of results against set KPIs at all times.
- Assist in preparing client reports that translate technical data and media wins into clear business outcomes, focused on revenue and risk.
- Stay up to date with industry trends and platform changes, reacting to these on relevant accounts.
- Demonstrate strong innovation and a curious mindset across clients, sharing learnings with the wider team.
- Collaborative Delivery
- Partner closely with the Digital Experience Manager/Director on Tier 1 accounts to ensure tactical execution aligns with the high-level strategic vision.
- Manage relationships with external partners, such as translation networks or freelance contributors, ensuring all deliverables meet quality and time standards.
- Play an active role in client meetings, reporting on workstream progress and confidently explaining technical or creative recommendations.
- Cultivate strong client relationships through clear, tailored communication and timely, prioritised responses aligned to their interests and urgency.
- Mentorship & Professional Development
- Act as a mentor for junior Executives and Associates, providing guidance on technical tasks and sharing best practices for outreach and analysis.
- Champion the use of AI and automation tools (e.g. ChatGPT/Gemini) for workflow efficiency, while maintaining a critical eye on quality and accuracy.
- Proactively seek to grow knowledge and develop professionally, acting on feedback from managers and other team members.
- Consistently deliver high-quality results by effectively prioritising workloads and meeting deadlines with minimal managerial oversight.
What We're Looking For
- Proven, hands-on experience across technical SEO and reactive digital PR, with genuine executional depth rather than oversight only.
- Confidence running complex technical audits (crawling, indexing, site architecture) independently.
- Strong analytical skills using GA4, Google Search Console, and third-party research/media tools.
- A sharp eye for the news agenda and the judgement to spot and act on reactive PR opportunities quickly.
- Experience translating technical or media data into clear, commercially relevant client narratives.
- Some experience mentoring or supporting junior team members.
- A proactive, low-supervision working style, with strong ownership of timelines and quality.
- Genuine curiosity about AI, automation, and emerging discovery platforms, balanced with critical judgement on quality.
Why Join Us
- Own technical and creative delivery across a varied, high-profile client portfolio.
- Work with real autonomy on complex, fast-moving workstreams spanning SEO and digital PR.
- Access the full DX tool stack, including Screaming Frog, GA4, and leading media databases.
- Partner closely with senior Digital Experience leadership on Tier 1 accounts.
- Clear progression path toward Digital Experience Manager.
Our Package
- Salary: We benchmark salaries against the industry to remain highly competitive. Salaries are regularly reviewed and progress alongside your development. Performance-related bonuses are also available.
- Benefits: A flexible, credit-based benefits package including healthcare, pension contributions, gym memberships, and more.
- Policies: Forward-thinking policies designed to support a high-performance and balanced working culture.
- Learning & Development: Dedicated in-house L&D support with structured development reviews every six months, plus ongoing career support to help you progress.
Senior Digital Experience Executive employer: Incubeta
At Incubeta, we pride ourselves on being an exceptional employer that fosters a collaborative and intellectually curious work culture. As a Data Strategy Director, you'll have the unique opportunity to shape our data strategy proposition while working with a diverse portfolio of high-profile clients. We offer competitive salaries, flexible benefits, and dedicated learning and development support to ensure your professional growth and success in this pivotal role.
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We think this is how you could land Senior Digital Experience Executive
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We think you need these skills to ace Senior Digital Experience Executive
Some tips for your application 🫡
Show Off Your Passion for Learning:When applying for a role in digital learning and education at Incubeta, make sure to sprinkle your application with examples of your enthusiasm for teaching and learning technologies. Share specific experiences where you've used, designed, or implemented digital learning solutions, as this shows us that you truly get the field.
Highlight Relevant Education and Certification:In the digital learning space, having a strong educational background can set you apart. Don't shy away from showcasing your degrees, certifications, or relevant courses related to e-learning, instructional design, or educational technology. We love seeing candidates who have actively invested in their learning journey!
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How to prepare for a job interview at Incubeta
✨Get Hands-On with Learning Technologies
Familiarise yourself with common digital learning tools and platforms, like LMS systems or authoring tools that Incubeta might use. Understanding these will give you an edge and show you’re ready to jump in from day one!
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Prepare a portfolio of your past projects if you have them, or create sample lesson plans or digital content demos. Being able to discuss your creative approach to engaging students can really set you apart in a full-time role at Incubeta.
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Expect to be asked about your experience working collaboratively with educators or other stakeholders. Consider discussing how you've contributed to a team effort in creating engaging educational content or improving student outcomes.
