At a Glance
- Tasks: Lead paid search strategies and manage client relationships for diverse accounts.
- Company: Dynamic agency focused on innovation and collaboration in digital marketing.
- Benefits: Competitive salary, flexible benefits, performance bonuses, and career development support.
- Other info: Join a supportive team with clear progression opportunities and a focus on learning.
- Why this job: Take ownership of campaigns and drive real growth for exciting clients.
- Qualifications: Experience with Google Ads and Microsoft Ads, strong communication skills, and a data-driven mindset.
The predicted salary is between 54900 - 67100 £ per year.
We're looking for a Search Account Manager to lead the strategy, performance, and client relationships across a portfolio of paid search accounts. You'll combine strong platform expertise with strategic thinking to deliver measurable growth for clients while helping to develop and support junior team members.
You'll work across a diverse range of clients, managing campaigns end-to-end, driving performance through testing and optimisation, and identifying opportunities to help clients achieve their business objectives. This role is ideal for someone who enjoys taking ownership of accounts, building strong client relationships, and staying at the forefront of paid search innovation.
Key Responsibilities
- Client Management
- Build and maintain strong relationships with key client stakeholders
- Lead regular client calls and performance reviews
- Present insights, recommendations, and strategic plans clearly and confidently
- Provide proactive communication around campaign performance and opportunities
- Develop a strong understanding of client objectives, industry trends, and competitive landscapes
- Respond to client queries and provide solutions-focused recommendations
- Paid Search Strategy & Campaign Management
- Manage the setup, optimisation, and ongoing performance of paid search campaigns across Google Ads and Microsoft Ads
- Ensure campaigns are delivered to a high standard through robust QA and best-practice processes
- Develop and execute testing roadmaps to improve performance and efficiency
- Analyse campaign data and turn insights into actionable recommendations
- Manage budgets and forecasts in line with client objectives
- Support strategic projects and initiatives across accounts
- Stay up to date with platform updates, automation, AI developments, and industry trends
- Identify and implement new opportunities across bidding, audience targeting, feed optimisation, and campaign structure
- Contribute to the development of internal processes and paid search best practices
- Driving Growth
- Identify opportunities to grow client investment and expand service offerings
- Support cross-channel collaboration across wider digital teams
- Contribute to new business opportunities through audits, research, and strategic recommendations
- Help uncover innovative approaches to improve client performance and drive revenue growth
- Team Collaboration
- Support and mentor junior team members through day-to-day guidance and knowledge sharing
- Review work and provide constructive feedback where required
- Collaborate closely with colleagues across the wider search and digital teams
- Share learnings, insights, and best practices to support team development
What We're Looking For
- Experience managing paid search campaigns across Google Ads and Microsoft Ads
- Strong understanding of optimisation, bidding strategies, audience targeting, and performance analysis
- Proven ability to manage client relationships and communicate effectively with stakeholders
- A data-driven mindset with a passion for testing and continuous improvement
- Strong organisational skills and the ability to manage multiple priorities
- Interest in AI, automation, and the evolving paid media landscape
- Experience supporting or mentoring junior team members is advantageous
Why Join Us
- Work across media, data, and technology in a highly collaborative environment
- Take ownership of strategy and performance across a diverse client portfolio
- Gain exposure to innovative tools, automation, and emerging technologies
- Be part of a supportive, ambitious team with clear progression opportunities
Our Package
- Salary - We benchmark salaries against the industry to remain highly competitive. Salaries are regularly reviewed and progress alongside your development. Performance-related bonuses are also available.
- Benefits - We offer a flexible, credit-based benefits package that allows you to choose from a wide range of options, including healthcare, additional pension contributions, gym memberships and more.
- Policies - Forward-thinking policies designed to support a high-performance and balanced working culture.
- Learning & Development - Dedicated in-house L&D support with structured development reviews every six months, plus ongoing career support to help you progress.
If you like what you've read, hit the Apply button - we look forward to receiving your application.
We are an equal opportunities employer and are committed to ensuring that no applicant or employee receives less favourable treatment on the grounds of gender, age, disability, religion, belief, sexual orientation, marital status, or ethnicity, nor is disadvantaged by conditions or requirements that cannot be shown to be justifiable.
If you are shortlisted, we'll invite you to the next stage, which typically includes two or three interviews. We love giving feedback, and you'll be kept well informed throughout the application process.
UK – Paid Search Manager employer: Incubeta Group
Join a dynamic and innovative team as a Programmatic Manager, where you'll lead impactful strategies for a diverse range of clients while enjoying a flexible benefits package that prioritises your well-being. Our forward-thinking work culture fosters collaboration and continuous learning, providing ample opportunities for professional growth and development. With a focus on performance and innovation, this role offers the chance to shape the future of programmatic advertising in a supportive environment.
StudySmarter Expert Advice🤫
We think this is how you could land UK – Paid Search Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Incubeta Group and show them what you can bring to the table.
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Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Incubeta Group are looking for.
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Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Incubeta Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
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We think you need these skills to ace UK – Paid Search Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Incubeta Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
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Demonstrate Your Understanding of Incubeta Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Incubeta Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Incubeta Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Incubeta Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Incubeta Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
