UEFA Social Media Editor

The UEFA Social Media Editor will be responsible for posting on UEFA’s official women’s football social platforms. This is a permanent role, based in our London office with hybrid working options available.
Who are you? The successful candidate will:
Implement UEFA’s women’s football social media strategy on various competition accounts through an in-depth understanding of their platforms, namely Instagram, TikTok, Facebook and X.
Create and share daily content that engages fans but crucially upholds, protects and builds UEFA’s brand and global reputation at all times.
Contribute to the continuous improvement of performance through social insights & best practices, and act on them accordingly.
Support the delivery and execution of a long-term content planner.
Understand the purpose and procedures of branded content, and its role in providing value to UEFA’s sponsors and key stakeholders.
Work closely with UEFA’s native video and photography teams to ensure consistent and entertaining storytelling.
Work with UEFA’s video asset management system to identify standout moments and create narratives which celebrate the competitions’ players and clubs.
Produce social media assets in line with UEFA brand guidelines
We need you to have… A minimum of three years’ experience working on prominent social media accounts, preferably within the sports industry.
Proven experience with engaging significant social media audiences, particularly in a live environment.
Extensive knowledge of social media platforms, both established and emerging, and their integrated insights/analytics tools.
An understanding of branded content and its development and delivery on social media platforms.
Some experience of on-site/event content delivery (e.g. interviews, behind-the-scenes filming or social media activations/challenges with talent).
Knowledge of the digital industry, social media trends and how developing technologies can be used to meet business objectives.
Accuracy and attention to detail, particularly when under pressure.
Excellent administrative and organisational skills, with an ability to prioritise, manage and meet deadlines.
A deep understanding of women’s European football and the positioning of UEFA’s competitions.
Basic knowledge of graphic design software (e.g. Photoshop, Illustrator, etc.), video editing would be an advantage – especially knowledge of vertical formats.
A positive outlook, a flexible attitude and an ability to deal with people effectively at all levels, both internally and externally
Working For InCrowd InCrowd is a team of highly skilled individuals with a healthy, friendly, creative and relaxed environment.
There are often sporting and team events you can join if you wish and the teams nurture and support each other – research groups, training and conference budgets are part of InCrowd’s culture.
InCrowd is an equal opportunity employer and value diversity. InCrowd does not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age or disability status.
As an employer, InCrowd offers:
Actively supporting development and training.
Company benefits, including cycle to work and discounted Sky , mobile phone and working equipment schemes.
Access to high profile sports events.
Support for additional training and education.
Social events throughout the year both in person and online.
Opportunity for career progression in a fast-developing team.
Hybrid work offering.
Up for the challenge? The recruitment process will focus primarily on your values and energy for the role. Send your CV and something that shows why you’re perfect the right person for the job! This can be anything; a supporting email, a video or perhaps a case study of previous work….. the team want to find out more about you. Please email everything to
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