At a Glance
- Tasks: Drive sales by sourcing and closing new business opportunities for our innovative financial platform.
- Company: Join Incard, a forward-thinking fintech company revolutionising business banking for entrepreneurs.
- Benefits: Enjoy competitive pay, stock options, generous time off, and global health insurance.
- Other info: Fast-paced startup environment with opportunities for personal and professional growth.
- Why this job: Be part of a dynamic team that empowers entrepreneurs with cutting-edge financial tools.
- Qualifications: Proven B2B sales experience, strong cold-calling skills, and familiarity with lead generation tools.
The predicted salary is between 40000 - 50000 £ per year.
About Incard
Incard's mission is to build the financial operating system for entrepreneurs. We are focused on creating a system where business banking, financial tools, and application logic are coordinated into a single control layer. Through the app store, entrepreneurs and developers can build industry-specific functionality as their business evolves.
About the role
Our Sales team is the growth engine of Incard, responsible for acquiring new customers and helping entrepreneurs discover the full value of our platform. As a New Business Account Executive, you will own the full sales cycle - from sourcing and prospecting through to closing - and then hand over activated clients to our Account Management team for ongoing growth. You are someone who thrives on the phone, loves the hunt, and knows how to turn a cold lead into a signed customer. You'll work with a mix of outbound prospecting and internal leads, using tools like LinkedIn Sales Navigator, Apollo, and other lead generation platforms to build and manage a high-quality pipeline every day.
Ideally, you also have the following:
- Proven experience in B2B sales, ideally within fintech, payments, or SaaS
- Strong cold-calling ability with a track record of high daily outbound activity
- Proficiency with lead generation tools such as LinkedIn Sales Navigator, Apollo, Lusha, or similar platforms
- Comfortable using AI tools to enhance prospecting, outreach, and sales workflows
- A solution-oriented sales approach - you understand pain points and position Incard as the answer
- Excellent communication and negotiation skills, comfortable speaking with founders and finance decision-makers
Additionally, any of the following will help you stand out:
- Previous experience selling business banking, payments, or financial software products
- Hands-on experience leveraging AI and automation to scale outbound sales efforts, personalise outreach, or analyse prospect data
- Familiarity with CRM tools like HubSpot or Salesforce and a disciplined approach to pipeline management
- Experience working in a fast-paced startup or scale-up environment
- An understanding of the entrepreneur and SMB market in the UK or Europe
What you'll do
- Source and qualify new business opportunities through outbound prospecting via phone, email, LinkedIn, and lead gen tools, as well as working inbound leads
- Manage the full sales cycle from first touch to signed contract, consistently hitting monthly and quarterly targets
- Conduct daily outbound calls to engage new and existing prospects, positioning Incard's financial operating system as a must-have for their business
- Build and maintain a healthy pipeline using Apollo, LinkedIn Sales Navigator, and Incard's internal lead sources
- Use AI-powered tools to streamline research, personalise messaging, and improve conversion rates across the pipeline
- Close deals and ensure a smooth handover to the Account Management team for onboarding and activation
- Collaborate with Marketing and Product to refine messaging and share market insights from the front line
Benefits:
- Competitive cash-based compensation
- Incard stock options
- 25 days of paid time off per year, plus bank holidays and your birthday off
- Global health insurance and unlimited paid sick leave
New Business Account Executive employer: Incard
Incard is an exceptional employer that champions innovation and growth within the fintech sector, offering a dynamic work culture that encourages collaboration and creativity. As a New Business Account Executive, you'll benefit from competitive compensation, generous paid time off, and opportunities for professional development, all while being part of a mission-driven team dedicated to empowering entrepreneurs. Located in a vibrant environment, Incard provides the unique advantage of working at the forefront of financial technology, where your contributions directly impact the success of businesses across the UK and Europe.
StudySmarter Expert Advice🤫
We think this is how you could land New Business Account Executive
✨Tip Number 1
Get your networking game on! Connect with people in the fintech space on LinkedIn and don’t be shy about reaching out. A friendly message can open doors to opportunities that aren’t even advertised.
✨Tip Number 2
Practice your pitch! Whether it’s a cold call or a casual chat, being able to clearly articulate how Incard can solve problems for potential clients is key. Role-play with a mate or record yourself to refine your delivery.
✨Tip Number 3
Stay organised with your leads! Use tools like Apollo and LinkedIn Sales Navigator to keep track of your prospects. A well-managed pipeline means you won’t miss out on any golden opportunities.
✨Tip Number 4
Don’t forget to follow up! Persistence pays off in sales. If you’ve had a good conversation but haven’t closed the deal yet, drop them a message to check in. It shows you’re keen and keeps you top of mind.
We think you need these skills to ace New Business Account Executive
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of New Business Account Executive. Highlight your B2B sales experience, especially in fintech or SaaS, and showcase any relevant tools you've used like LinkedIn Sales Navigator or Apollo.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about helping entrepreneurs and how your solution-oriented approach can benefit Incard. Be sure to mention specific achievements that demonstrate your cold-calling prowess.
Show Off Your Communication Skills:Since you'll be engaging with founders and finance decision-makers, it's crucial to demonstrate your excellent communication skills. Use clear, concise language in your application and make sure to convey your enthusiasm for the role.
Apply Through Our Website:We encourage you to apply through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of your application and ensures you’re considered for the role as quickly as possible!
How to prepare for a job interview at Incard
✨Know Your Product Inside Out
Before the interview, make sure you understand Incard's financial operating system and how it benefits entrepreneurs. Familiarise yourself with the features and advantages of the platform so you can confidently discuss how it addresses pain points for potential clients.
✨Master Your Cold-Calling Pitch
Since this role involves a lot of cold calling, practice your pitch! Prepare a concise and engaging introduction that highlights the value of Incard. Role-play with a friend or use a mirror to refine your delivery and ensure you sound confident and enthusiastic.
✨Showcase Your Sales Tools Savvy
Be ready to discuss your experience with lead generation tools like LinkedIn Sales Navigator and Apollo. Share specific examples of how you've used these platforms to build a pipeline and close deals. This will demonstrate your ability to hit the ground running in the role.
✨Prepare for Scenario Questions
Expect questions about how you would handle specific sales scenarios. Think about times you've turned a cold lead into a customer or navigated objections. Use the STAR method (Situation, Task, Action, Result) to structure your answers and highlight your problem-solving skills.
