Content Designer

Content Designer

Freelance Home office (partial)
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Inara

At a Glance

  • Tasks: Create impactful content for public sector digital services that truly makes a difference.
  • Company: Join a specialist tech consultancy with a focus on innovation and inclusivity.
  • Benefits: Competitive day rate, flexible location, and opportunities for diverse projects.
  • Other info: Immediate start with potential for growth across public and private sectors.
  • Why this job: Shape user experiences and advocate for real people in a fast-paced environment.
  • Qualifications: Experience in content design, user-centred practices, and collaboration with teams.

Day rate: £500 - £550 (potentially some wiggle room)

Location: Ideally North of England, but open to anywhere as long as you’re ok travelling to site in Manchester, Leeds or Midlands a few times a month

Engagement type: Outside IR35

Start date: Immediate

Need to be eligible for SC Clearance

We're looking for experienced content designers to join a specialist technology consultancy working on high-impact digital services. These are contract roles with immediate starts, working across public sector programmes with the opportunity to take on private sector work as your engagement evolves.

The work involves being embedded in delivery teams working on complex public sector digital services, where clear, accessible content genuinely changes outcomes for the people using it. You'll work alongside user researchers, interaction designers, and service designers to shape services from discovery through to live.

Content design here means more than writing. You'll be making decisions about what content exists, where it lives, and why, translating policy and legal language into services that work for real people. You'll engage directly with stakeholders, navigate style guides and accessibility standards, and advocate for users in environments where institutional language can be hard to shift.

The consultancy works across both public and private sector, so while immediate projects are in government and public services, there is scope for the right person to work across a broader portfolio over time.

What we're looking for:

  • Content designers with a clear sense of their craft and the confidence to explain it.
  • Ability to discuss the decisions behind your work, not just what you wrote, but why, and what difference it made.
  • Experience working on real digital products and services.
  • Deep familiarity with user-centred design practice.
  • Track record of collaborating closely with researchers, designers, and stakeholders.
  • Comfortable in a fast-paced delivery environment, pragmatic about balancing user needs with business constraints.
  • Experience navigating brand and style guides including GOV.UK or similar.
  • Familiarity with tools like Figma, Google Docs, GitHub, and content management systems.
  • Thoughts on how you're thinking about and using AI tools in your practice.

Requirements:

  • You must be eligible for Security Check (SC) clearance. Active clearance is not required, but you must be eligible.
  • Willing and able to travel to client sites a few times a month as the engagement requires.

How to apply:

If this sounds like the right kind of work, we'd love to hear from you. Send us a note about your background and a few examples of what you've worked on recently. Shortlisted candidates will be invited to an initial conversation, followed by a skills interview where you'll be asked to walk through examples of your work.

At Inara Talent, we believe everyone deserves a fair chance to shine. We connect great people from all backgrounds with opportunities where they can thrive, making sure hiring is fair, inclusive, and truly diverse. No matter your race, gender, age, ability, or background—we focus on what really matters: your talent.

Content Designer employer: Inara

Inara Talent is an exceptional employer for content designers, offering a dynamic work environment that prioritises inclusivity and diversity. With opportunities to engage in high-impact public sector projects while also having the potential to expand into private sector work, employees benefit from a culture of collaboration and professional growth. Located in the North of England, with flexibility for travel to key sites, this consultancy fosters a supportive atmosphere where your expertise in user-centred design can truly make a difference.
Inara

Contact Detail:

Inara Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Content Designer

✨Tip Number 1

Network like a pro! Reach out to your connections in the industry, attend meetups, and engage with content design communities online. You never know who might have the inside scoop on a role that’s perfect for you.

✨Tip Number 2

Showcase your work effectively! Create a portfolio that not only highlights your best pieces but also explains the thought process behind them. This will help potential employers see the impact of your work and your approach to content design.

✨Tip Number 3

Prepare for interviews by practising your storytelling skills. Be ready to discuss your projects in detail, focusing on how you’ve navigated challenges and collaborated with others. This will demonstrate your expertise and confidence in your craft.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love hearing from passionate content designers who are eager to make a difference in the public sector.

We think you need these skills to ace Content Designer

Content Design
User-Centred Design
Stakeholder Engagement
Accessibility Standards
Policy Translation
Collaboration with Researchers
Familiarity with Figma
Proficiency in Google Docs
Experience with GitHub
Content Management Systems
Understanding of Brand and Style Guides
Ability to Advocate for Users
Fast-Paced Delivery Environment Adaptability
AI Tools Utilisation

Some tips for your application 🫡

Showcase Your Craft: When you write your application, make sure to highlight not just what you've done, but why you did it. We want to see your thought process and how your decisions made a difference in your projects.

Be User-Centric: Remember, content design is all about the users! Share examples of how you've put user needs at the forefront of your work. This will show us that you understand the importance of user-centred design.

Keep It Relevant: Tailor your application to the role. Mention your experience with public sector projects and any familiarity with style guides like GOV.UK. This will help us see how you fit into our team and the work we do.

Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to keep track of your application and ensure you don’t miss out on this exciting opportunity!

How to prepare for a job interview at Inara

✨Know Your Craft Inside Out

As a content designer, you need to be ready to discuss not just what you've created, but the reasoning behind your choices. Prepare to explain how your content decisions have positively impacted user experiences and outcomes.

✨Familiarise Yourself with Accessibility Standards

Since you'll be working on public sector projects, it's crucial to understand accessibility guidelines. Brush up on relevant standards and be prepared to discuss how you've implemented them in your previous work.

✨Showcase Collaboration Skills

You'll be working closely with researchers and designers, so highlight your teamwork experience. Think of specific examples where collaboration led to successful project outcomes and be ready to share these during the interview.

✨Be Ready to Discuss Tools and AI Integration

Familiarity with tools like Figma and Google Docs is expected, so make sure you can talk about your experience with them. Additionally, consider how you've integrated AI tools into your content design process and be prepared to share your insights.

Content Designer
Inara
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