At a Glance
- Tasks: Lead marketing strategy for an innovative AI-powered HRTech platform.
- Company: Join a dynamic startup backed by recent Seed funding.
- Benefits: Flexible contract role with potential for impactful contributions.
- Other info: Opportunity to work closely with founders and drive significant growth.
- Why this job: Shape the future of marketing in a fast-growing tech environment.
- Qualifications: 10+ years in tech marketing, ideally within SaaS startups.
The predicted salary is between 80000 - 100000 £ per year.
Our client is an emerging AI powered HRTech platform that recently completed its Seed funding round. They need a veteran marketing strategist on a fractional basis to establish their initial positioning before investing in a full time executive team.
As a Fractional CMO, you will partner directly with the founders to build a scalable marketing architecture from the ground up. You will focus on clarifying the brand message, optimizing capital allocation across acquisition channels, and building a foundation for sustainable inbound lead generation.
Key Responsibilities
- Audit the current marketing stack and build a predictable demand generation framework aligned with commercial goals.
- Define corporate positioning, category messaging, and initial ideal customer profile (ICP) frameworks.
- Set clear performance targets for early marketing hires and specialized external agencies.
- Advise executive leadership on the strategic timing and budget profiles required for a permanent marketing structure.
Candidate Requirements
- 10+ years of tech marketing experience with a proven track record as a full time CMO or VP of Marketing within a SaaS company that scaled past £15M ARR.
- Prior experience working in an advisory or fractional capacity with early stage, fast moving software startups.
- Strong mix of analytical demand generation expertise and brand positioning strategy.
IN2 SaaS Recruitment is a premier, dedicated talent partner specializing exclusively in the global SaaS and technology ecosystem. With deep rooted networks spanning EMEA and North America, we connect hyper growth scale ups and established enterprise software vendors with transformative leadership talent. We pride ourselves on our consultative, data driven approach, ensuring an elite match for both complex technical structures and fast paced commercial environments.
Fractional Chief Marketing Officer (CMO) employer: In2 Saas Recruitment
In2 Saas Recruitment is an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration in the heart of London. With a focus on employee growth, we provide ample opportunities for professional development and career advancement, making it an ideal environment for those looking to make a significant impact in the tech industry. Join us to be part of a forward-thinking team that values creativity and strategic thinking in the rapidly evolving SaaS landscape.
