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- Tasks: Manage and optimise digital marketing campaigns across PPC, social media, and email.
- Company: Join a dynamic team in Birmingham focused on innovative digital marketing solutions.
- Benefits: Enjoy 25 days holiday, hybrid work options, and performance bonuses.
- Why this job: Be at the forefront of digital marketing while developing your skills in a creative environment.
- Qualifications: 2-4 years experience in digital marketing with expertise in PPC, SEO, and social media.
- Other info: Submit your CV if you're a creative thinker ready to make an impact!
The predicted salary is between 28800 - 48000 £ per year.
Salary: Up to £40,000 DOE
Location: Birmingham (Hybrid)
As a Digital Marketing Specialist, you’ll play a crucial role in planning, executing, and optimizing digital marketing campaigns across various channels. From managing PPC and social media ads to optimizing SEO and email marketing, you’ll be at the forefront of our digital efforts.
Why Join Us?
- 25 days holiday + bank holidays + birthday off!
- Training and development programs to advance your digital marketing skills.
- Hybrid and remote work options to support a healthy work-life balance.
- Performance bonuses, and additional perks and benefits.
Key Responsibilities:
- Develop, implement, and manage digital campaigns across PPC, display, social media, and email marketing.
- Conduct on-page and off-page SEO audits, optimize website content.
- Collaborate with content creators to develop blog posts, videos, infographics, etc.
- Monitor key performance metrics using tools like Google Analytics.
- Manage organic and paid social media campaigns on platforms like Instagram, LinkedIn, Facebook, and Twitter/X.
- Run A/B tests on digital ads, email marketing, and landing pages.
What We’re Looking For:
- 2–4 years of experience in digital marketing, with hands-on expertise in PPC, SEO, social media, and content marketing.
- Proficiency in Google Analytics, Google Ads, SEO tools (e.g., Ahrefs, SEMrush), and email marketing platforms (e.g., Mailchimp, HubSpot).
- Strong data interpretation skills to analyze campaign performance and adjust strategies accordingly.
- A proactive and creative thinker with the ability to propose new ideas!
If you have a creative mindset with the ability to think outside the box and generate innovative ideas, please apply and submit your CV!
Digital Marketing Specialist employer: In Technology Group
Contact Detail:
In Technology Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Specialist
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially in PPC and SEO. This will not only help you during interviews but also show that you're proactive and passionate about the field.
✨Tip Number 2
Engage with our brand on social media platforms. Comment on our posts or share your thoughts on our campaigns. This demonstrates your interest in our work and can help you stand out.
✨Tip Number 3
Prepare to discuss specific campaigns you've worked on in the past. Be ready to explain your role, the tools you used, and the results achieved. This will showcase your hands-on experience effectively.
✨Tip Number 4
Network with professionals in the digital marketing space. Attend webinars or local events to connect with others in the industry. This could lead to valuable insights and even referrals for your application.
We think you need these skills to ace Digital Marketing Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly in PPC, SEO, and social media. Use keywords from the job description to demonstrate that you meet the requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your creative thinking skills. Mention specific campaigns you've worked on and the results achieved to illustrate your expertise.
Showcase Your Skills: Include a section in your application that details your proficiency with tools like Google Analytics, Google Ads, and SEO platforms. Provide examples of how you've used these tools to drive successful campaigns.
Highlight Your Achievements: Quantify your achievements in previous roles. For instance, mention any increases in engagement or conversion rates as a result of your digital marketing efforts. This will help you stand out as a candidate.
How to prepare for a job interview at In Technology Group
✨Showcase Your Digital Marketing Knowledge
Make sure to brush up on the latest trends and tools in digital marketing. Be prepared to discuss your experience with PPC, SEO, and social media campaigns, as well as any specific tools you've used like Google Analytics or SEMrush.
✨Prepare for Data-Driven Questions
Since the role requires strong data interpretation skills, expect questions about how you've used data to optimise campaigns. Have examples ready that demonstrate your ability to analyse performance metrics and adjust strategies accordingly.
✨Demonstrate Creativity
This position values a proactive and creative thinker. Think of innovative ideas or campaigns you've implemented in the past and be ready to share them. Show how you can think outside the box to drive results.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions prepared. Inquire about the company's current digital marketing strategies or future goals. This shows your genuine interest in the role and helps you assess if it's the right fit for you.
