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- Tasks: Lead SEO and PPC strategies to boost online visibility and performance.
- Company: Join a dynamic team in Portsmouth focused on innovative digital marketing solutions.
- Benefits: Enjoy 25 days holiday, training budgets, wellness perks, and regular team socials.
- Why this job: Be part of a collaborative environment where your ideas can make a real impact.
- Qualifications: 2-4+ years in SEO/PPC with a strong grasp of analytics and campaign management.
- Other info: This is a hybrid role, offering flexibility in your work environment.
The predicted salary is between 36000 - 54000 £ per year.
Location: Portsmouth (Hybrid)
Salary: Up to £45,000 DOE
We are looking for a strategic, data-driven SEO & PPC Specialist to take performance marketing to the next level. You will own both organic and paid search strategy, working across channels like Google Ads, Bing, and Meta, while optimising content and technical SEO to drive sustainable growth.
Benefits:
- 25 days holiday + bank holidays
- Training budget + development time
- Regular team socials & wellness perks
- An open, collaborative environment where your ideas matter
What You’ll Be Doing:
- Develop and execute SEO strategies to improve visibility and rankings
- Plan, build, and optimise PPC campaigns across Google Ads, Bing, Meta, and other platforms
- Conduct in-depth keyword research, competitor analysis, and performance audits
- Own the search funnel from strategy through to conversion tracking and reporting
- Collaborate with content, design, and dev teams to implement CRO best practices
- Stay on top of algorithm updates, industry trends, and new ad features
What We’re Looking For:
- 2-4+ years experience in a similar SEO/PPC role
- Proven track record managing search budgets and driving growth
- Solid understanding of GA4, Google Ads, Search Console, and Tag Manager
- Familiar with tools like SEMrush, Ahrefs, Screaming Frog, Looker Studio
- Analytical mindset with a creative edge
If you have the required skills, please apply!
Locations
SEO and PPC Specialist employer: In Technology Group Limited
Contact Detail:
In Technology Group Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO and PPC Specialist
✨Tip Number 1
Familiarise yourself with the latest trends in SEO and PPC. Follow industry leaders on social media, subscribe to relevant newsletters, and participate in online forums. This will not only enhance your knowledge but also show your passion for the field during interviews.
✨Tip Number 2
Prepare to discuss specific campaigns you've managed in the past. Be ready to share metrics that demonstrate your success, such as increased traffic or improved conversion rates. This will help you stand out as a results-driven candidate.
✨Tip Number 3
Network with professionals in the SEO and PPC space. Attend local meetups or webinars to connect with others in the industry. Building relationships can lead to valuable insights and potential referrals for job opportunities.
✨Tip Number 4
Showcase your analytical skills by preparing case studies or examples of how you've used data to drive decisions in previous roles. Being able to articulate your thought process will demonstrate your strategic mindset, which is crucial for this position.
We think you need these skills to ace SEO and PPC Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in SEO and PPC. Include specific achievements, such as successful campaigns or growth metrics, to demonstrate your impact in previous roles.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for performance marketing. Mention your familiarity with tools like Google Ads and SEMrush, and explain how your analytical mindset can contribute to the company's goals.
Showcase Your Skills: In your application, emphasise your understanding of GA4, Google Ads, and other relevant platforms. Provide examples of how you've used these tools to drive results in past positions.
Highlight Collaboration Experience: Since the role involves working with content, design, and development teams, mention any past experiences where you successfully collaborated across departments to achieve common goals.
How to prepare for a job interview at In Technology Group Limited
✨Showcase Your Analytical Skills
As an SEO and PPC Specialist, you'll need to demonstrate your analytical mindset. Be prepared to discuss specific examples of how you've used data to drive decisions in past roles, such as optimising campaigns or improving search rankings.
✨Familiarise Yourself with Key Tools
Make sure you know your way around essential tools like Google Ads, GA4, and SEMrush. During the interview, mention how you've used these tools to achieve results, and be ready to discuss any recent updates or features that could impact your strategies.
✨Prepare for Technical Questions
Expect questions about technical SEO and PPC strategies. Brush up on topics like keyword research, conversion tracking, and algorithm updates. Being able to explain these concepts clearly will show your expertise and confidence in the field.
✨Demonstrate Collaboration Skills
This role involves working closely with content, design, and development teams. Share examples of how you've successfully collaborated in the past, highlighting your ability to communicate ideas and implement best practices across different departments.
