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- Tasks: Lead SEO and PPC strategies to boost online visibility and performance.
- Company: Join a dynamic team in Brighton focused on innovative marketing solutions.
- Benefits: Enjoy 25 days holiday, hybrid work options, and competitive salary up to £45,000.
- Why this job: Be part of a data-driven culture that values creativity and growth.
- Qualifications: Experience in SEO and PPC is essential; a passion for digital marketing is a plus.
- Other info: Opportunity to work with major platforms like Google Ads and Meta.
The predicted salary is between 36000 - 54000 £ per year.
We're looking for a strategic, data-driven SEO & PPC Specialist to take performance marketing to the next level. You'll own both organic and paid search strategy, working across channels like Google Ads, Bing, and Meta, while optimising content and technical SEO to drive sustainable growth.
Benefits:
- 25 days holiday
SEO and PPC Specialist employer: In Technology Group Limited
Contact Detail:
In Technology Group Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO and PPC Specialist
✨Tip Number 1
Familiarise yourself with the latest trends in SEO and PPC. Follow industry leaders on social media and subscribe to relevant blogs to stay updated on best practices and algorithm changes. This knowledge will help you demonstrate your expertise during interviews.
✨Tip Number 2
Prepare case studies showcasing your previous successes in SEO and PPC campaigns. Be ready to discuss specific metrics, strategies you implemented, and the results achieved. This will show us that you can deliver tangible results.
✨Tip Number 3
Network with professionals in the digital marketing field. Attend local meetups or online webinars to connect with others who work in SEO and PPC. Building relationships can lead to valuable insights and potential referrals.
✨Tip Number 4
Demonstrate your analytical skills by preparing to discuss how you use data to inform your decisions. Be ready to explain your approach to keyword research, performance tracking, and optimisation techniques. This will highlight your strategic mindset.
We think you need these skills to ace SEO and PPC Specialist
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the specific skills and experiences required for the SEO and PPC Specialist position. Highlight your relevant experience in performance marketing, particularly with Google Ads, Bing, and Meta.
Tailor Your CV: Customise your CV to reflect your expertise in both SEO and PPC. Include quantifiable achievements that demonstrate your ability to drive sustainable growth through data-driven strategies.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your strategic approach to SEO and PPC. Mention specific projects or campaigns you've worked on that align with the company's goals.
Proofread and Edit: Before submitting your application, carefully proofread all documents for spelling and grammatical errors. A polished application reflects your attention to detail, which is crucial in the digital marketing field.
How to prepare for a job interview at In Technology Group Limited
✨Showcase Your Analytical Skills
As an SEO and PPC Specialist, you'll need to demonstrate your ability to analyse data effectively. Be prepared to discuss specific tools you've used, such as Google Analytics or SEMrush, and how you've leveraged data to improve campaign performance.
✨Prepare for Technical Questions
Expect questions about both SEO and PPC strategies. Brush up on your knowledge of keyword research, on-page optimisation, and ad bidding strategies. Being able to articulate your thought process will show your expertise in the field.
✨Discuss Your Success Stories
Have a few case studies ready that highlight your past successes in driving traffic and conversions. Quantify your achievements with metrics like increased click-through rates or improved search rankings to make a strong impression.
✨Stay Updated on Industry Trends
The digital marketing landscape is always evolving. Be prepared to discuss recent changes in SEO and PPC, such as algorithm updates or new advertising features. This shows your passion for the industry and your commitment to staying informed.
