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- Tasks: Drive loyalty service development and partnerships with key merchants across Europe.
- Company: Join a leading innovator in consumer technology, shaping the future with transformative ideas.
- Benefits: Enjoy a dynamic work environment with opportunities for growth and collaboration.
- Why this job: Be part of a team that influences consumer experiences and drives impactful loyalty solutions.
- Qualifications: Degree level education and proven experience in loyalty or business development required.
- Other info: Based in London, this role offers a chance to work with diverse cultures and innovative projects.
The predicted salary is between 43200 - 72000 £ per year.
Loyalty Business Development Manager
The Company:
Our Client’s Product Innovation team creates differentiated new product concepts for its business units. Using deep consumer insights, the product innovation team exists to help the business units understand the European consumer and create products uniquely appealing to them
They inspire the world and shape the future with transformative ideas and technologies, redefining the worlds of TVs, smartphones, wearable devices, tablets, cameras, digital appliances, printers, medical equipment, network systems, and semiconductor and LED solutions. They are also leading in the Internet of Things space through, among others, our Smart Home and Digital Health initiatives.
Role Overview:
This key role will be responsible for driving the development and adoption of the services Loyalty offer with key merchant partners and loyalty scheme providers across Europe.
Working cooperatively with the Loyalty Product Development Team in HQ this role will incorporate European customer insights and align merchant partner strategies to deliver a compelling offer.
The successful candidate will work closely with the Merchant Business Development Manager in engaging with partners and achieving buy-in on the service VAS roadmap, especially with regard to Loyalty.
The main objective of the role will be to drive strategic partnerships with key merchants and partners on Loyalty in order to deliver a compelling VAS offer to users.
Key Responsibilities & Competencies:
- Develop the business development strategy for engaging with Loyalty service providers and key merchants, delivering against the existing target partners and also identifying new opportunities
- Utilize existing commercial relationships and teams to unlock opportunities and ensure the successful uptake of Loyalty within the service
- Own the relationships with target Loyalty scheme providers and key retail merchants with relevant in-house loyalty schemes to ensure they are engaged and supporting the development of the Loyalty offer
- Work with the cross-functional team to deliver the project in the individual European launch markets
- Synthesize local market insights, quantitative and qualitative data, and partner merchant business strategy into the service concepts and requirements to deliver a compelling Loyalty product offer
- Support new merchant partner on-boarding, serve as a liaison with key SMEs about technical integration. Communicate with HQ or local stakeholders where necessary to seek clarification on technical issues raised by partners.
- Work closely with Product Development in communications with the HQ Loyalty Product Development team.
Key Characteristics & Skills:
Essential Hard Skills Required:
- Educated to degree level or equivalent
- A proven track record of contract delivery and partner management
- Experience in Loyalty either within a merchant/ retailer or a Loyalty service provider
- Proven experience in one or more UK market sector
- Good skills in Microsoft office packages
- Strong verbal, written and presentation skills
- Strong sales skills
- Strong organisational skills
- Demonstrable Experience of creating & executing a structured sales / business development strategy and plan
Essential Soft Skills:
- Excellent presentation skills
- Structured and organised business development skill set.
- Highly motivated and passionate about what they do.
- Ability to articulate clear unique value proposition in a very short space of time.
- Skilled at planning, organizing, solving problems
- Outgoing team player
Desirable Skills Required:
Desirable Hard skills
- Experienced Business Development background
- Technically & commercially competent in the sector
- A proven track record of direct customer facing sales and sales management
Desirable Soft skills
- Experience of working with different cultures
- Strong presentation skills at Board level
- Commercially astute negotiator
Location: London, UK
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Loyalty Business Development Manager employer: IMR Executive
Contact Detail:
IMR Executive Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Loyalty Business Development Manager
✨Tip Number 1
Network with professionals in the loyalty and business development sectors. Attend industry events, webinars, or local meetups to connect with potential partners and gain insights into the latest trends in loyalty programmes.
✨Tip Number 2
Research key merchant partners and loyalty scheme providers in Europe. Understanding their current offerings and challenges will help you tailor your approach and demonstrate how you can add value to their loyalty strategies.
✨Tip Number 3
Prepare to showcase your experience in managing partnerships and delivering successful loyalty programmes. Be ready to discuss specific examples of how you've driven engagement and adoption in previous roles.
✨Tip Number 4
Familiarise yourself with the latest technologies and trends in the loyalty space, especially around the Internet of Things and digital health initiatives. This knowledge will position you as a forward-thinking candidate who can contribute to innovative loyalty solutions.
We think you need these skills to ace Loyalty Business Development Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in loyalty programmes and business development. Use keywords from the job description to demonstrate that you meet the essential skills required for the role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for loyalty services and how your background aligns with the company's goals. Mention specific achievements in previous roles that showcase your ability to drive partnerships and develop strategies.
Showcase Your Soft Skills: Highlight your soft skills such as presentation abilities and teamwork in both your CV and cover letter. Provide examples of how you've successfully collaborated with cross-functional teams or engaged with partners in past roles.
Prepare for Potential Questions: Anticipate questions related to your experience in loyalty programmes and your approach to developing business strategies. Be ready to discuss how you would engage with key merchants and service providers to enhance loyalty offerings.
How to prepare for a job interview at IMR Executive
✨Showcase Your Experience in Loyalty
Make sure to highlight your previous experience in loyalty programmes, whether from a merchant or service provider perspective. Be prepared to discuss specific examples of how you've successfully managed partnerships and driven adoption of loyalty services.
✨Demonstrate Your Understanding of the Market
Research the European market and be ready to share insights on consumer behaviour and trends related to loyalty schemes. This will show that you understand the landscape and can contribute valuable insights to the team.
✨Prepare for Technical Discussions
Since the role involves liaising with technical teams, brush up on relevant technical knowledge related to loyalty systems and integration processes. Being able to communicate effectively about these topics will set you apart.
✨Articulate Your Value Proposition
Practice articulating your unique value proposition clearly and concisely. You may only have a short time to make an impression, so being able to convey what you bring to the table is crucial.
