At a Glance
- Tasks: Manage and optimise Paid Media campaigns for top clients, driving growth and innovation.
- Company: Award-winning digital agency known for its flexible culture and commitment to wellbeing.
- Benefits: 4.5 day work week, hybrid options, private medical insurance, and generous leave policies.
- Other info: Great career progression opportunities and a fun, collaborative work environment.
- Why this job: Join a dynamic team and make a real impact in the world of Paid Media.
- Qualifications: 2+ years in Paid Media, strong communication skills, and a passion for data-driven strategies.
The predicted salary is between 29800 - 29800 £ per year.
Impression Digital is looking for an ambitious Paid Media Strategist to join the team and help deliver award-winning results for our clients. We continuously strive to ensure the best possible work-life balance for our team, and as a successful candidate, you will be given a clear progression path with ample opportunity for growth.
We offer many benefits including:
- 4.5 day working week
- Flexible hybrid working options
- Enhanced leave
- Private medical insurance with access to EAP
- Impression funded specialist therapy sessions
- Enhanced sick pay
- Access to OpenUp, a virtual therapy platform
- Enhanced parental leave
- 28 days annual leave, plus bank holidays
- Life leave
- Pregnancy loss and parental bereavement leave
- Compassionate leave
- Eye-care vouchers
- Opportunity to save on and spread the cost of new tech through Techscheme
- Travel to work scheme
- Railcard salary sacrifice scheme
- Budget for books, tools and software
- A full social calendar
- Summer and Christmas party (off-site)
- Chance to attend national and international conferences
- Top Apple equipment to use at work
- Savings on bikes and accessories through Cyclescheme
- Contributory pension scheme
- The usual agency perks – office dogs, drinks fridge, ping pong and foosball, tea and coffee, and office snacks
Who are you?
You have at least 2 years experience managing high performance Paid Media campaigns, with a focus on Search and/or Shopping. You’ve been involved in scaling accounts through hands-on optimisation and are beginning to take on elements of Paid Media strategy. You are an engaging, confident communicator, with experience presenting results and updates to key client stakeholders. You have an appreciation for the craft of PPC, with an advanced understanding of Google Ads (Search, Shopping and Display). You’re fluent in all things spreadsheets and have a fondness for investigation through data. You enjoy working with others as part of a team and want to continue working in a collaborative environment to meet shared goals. Experience with SA360 / Kenshoo is a bonus to manage PPC campaigns, and you are committed to learning and trying new tools and features.
What will you be doing?
- Working as part of a team to manage, optimise, and drive continuous growth through Paid Search and Shopping on some of our biggest accounts.
- Taking ownership of the entire client life-cycle for some of our small-medium accounts; devising strategy, building campaigns, optimising for growth, sharing results.
- Ensuring proactive delivery of PPC performance, escalating account issues to your team lead and working together to solve challenging problems.
- Innovating and always trying to find a ‘better way’ of delivering great results for your clients, whether that be through campaign testing, scripting, or recommending new channels.
- Working closely with our amazing clients, building productive relationships to deliver the best performance for their businesses.
- Challenging yourself, your team, and your clients to ensure we’re always collectively driving in the same direction whilst being respectful, fair, and focused on results.
- Getting involved with new business pitching, showcasing your expert knowledge to receptive prospects.
Salary: £29,800
Paid Media Strategist employer: Impression
Impression Digital is an exceptional employer, recognised for its commitment to employee wellbeing and work-life balance, as evidenced by our ranking in the UK's Best Workplaces™ for Wellbeing. With a flexible hybrid working model, a 4.5-day work week, and numerous benefits including enhanced leave and private medical insurance, we foster a collaborative and innovative culture that prioritises personal and professional growth. Join us to be part of a dynamic team where your contributions are valued, and you have ample opportunities to advance your career while enjoying a supportive and engaging work environment.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Media Strategist
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best Paid Media campaigns. Use data and results to highlight your impact. This will give potential employers a clear view of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to Paid Media strategy. Be ready to discuss your past experiences and how they align with the role at Impression Digital.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining our amazing team at Impression Digital.
We think you need these skills to ace Paid Media Strategist
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Paid Media Strategist role. Highlight your experience with PPC campaigns, especially in Search and Shopping, and don’t forget to mention any tools like Google Ads or SA360 that you’ve used.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to showcase your passion for paid media and how your skills align with our goals at Impression Digital. Be sure to mention why you want to join our team and what excites you about the role.
Showcase Your Results:When detailing your past experiences, focus on the results you've achieved. Use numbers and specific examples to demonstrate how you've optimised campaigns and driven growth. We love seeing data-driven success stories!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity with us!
How to prepare for a job interview at Impression
✨Know Your PPC Inside Out
Make sure you brush up on your knowledge of Google Ads, especially Search and Shopping. Be ready to discuss specific campaigns you've managed, the strategies you implemented, and the results you achieved. This will show that you not only understand the craft but can also apply it effectively.
✨Showcase Your Communication Skills
As a Paid Media Strategist, you'll need to communicate effectively with clients and team members. Prepare examples of how you've presented results or updates in the past. Practising clear and engaging explanations will help you stand out as a confident communicator.
✨Demonstrate Your Data Savvy
Since you're expected to be fluent in spreadsheets and data analysis, come prepared with examples of how you've used data to drive decisions. Discuss any tools or techniques you've employed to optimise campaigns and how they led to improved performance.
✨Emphasise Team Collaboration
Impression values teamwork, so be ready to share experiences where you've worked collaboratively to achieve goals. Highlight how you’ve contributed to a positive team environment and how you handle challenges together with your colleagues.
