At a Glance
- Tasks: Create engaging digital content and drive the brand's social media presence.
- Company: Vibrant and fast-growing company based in Leeds.
- Benefits: Competitive salary, hybrid work, 25 days holiday, and ongoing training.
- Other info: Join a supportive team with fantastic career progression opportunities.
- Why this job: Take ownership of content strategy and make a real impact on marketing.
- Qualifications: 2-3 years in content creation with strong B2B marketing skills.
The predicted salary is between 32000 - 40000 £ per year.
Location: Leeds
Salary: £32,000 - £40,000 per annum (depending on experience)
Hours: 9.00 - 17.00, Monday - Friday
Hybrid: 2 days a week from home, following probationary period
Our client is a vibrant and fast growing company based in Leeds. They are seeking an experienced and motivated Digital Content Marketing Specialist.
This is an opportunity for a self starter who loves taking ownership. You'll have the freedom to bring ideas to the table, run with them and genuinely influence the direction of the company's marketing activity rather than simply executing someone else's plan.
As Digital Content Marketing Specialist You Will:
- Take ownership of the content strategy and bring fresh ideas to life across digital channels, helping shape how the brand is seen and experienced by customers.
- Create compelling, high impact content across social media, blogs, case studies, email campaigns, website pages and other marketing channels that engages audiences and drives commercial results.
- Be the driving force behind the company's social media presence, developing content plans, managing activity and growing engagement across LinkedIn, X (Twitter), Facebook and emerging platforms.
- Identify opportunities to increase brand awareness, website traffic and lead generation through creative and innovative content initiatives.
- Develop and manage the content calendar, ensuring a consistent flow of relevant, engaging and timely content across all digital touchpoints.
- Write persuasive, brand aligned copy that informs, engages and converts, while maintaining a strong and consistent tone of voice.
- Take ideas from concept through to execution, working with a high degree of autonomy and confidence to deliver campaigns that make an impact.
- Partner closely with the Graphic Designer to bring campaigns to life through engaging visual and written content.
- Play an active role in shaping marketing campaigns, contributing ideas, challenging thinking and identifying new ways to connect with target audiences.
- Work collaboratively across the business to uncover stories, insights and opportunities that can be transformed into engaging marketing content.
- Stay ahead of industry trends, platform developments and emerging content formats to ensure marketing activity remains fresh, relevant and effective.
- Monitor, analyse and report on content and campaign performance, using data and insights to continuously refine and improve results.
- Drive initiatives that enhance online visibility, strengthen brand positioning and generate qualified leads for the business.
- Act as a trusted member of the marketing team, bringing energy, initiative and a proactive approach to everything you do.
Skills & Experience Expected:
- 2-3 years of proven experience in content creation, either within an in house team or agency setting.
- Solid background in B2B marketing is essential.
- Strong ability to craft compelling, sales driven content that blends storytelling with a clear commercial focus.
- Confident communicator, comfortable interacting with senior stakeholders and managing professional conversations.
- Able to execute a defined content strategy while also contributing fresh ideas and creative input.
- Proactive, hands on approach with a genuine enthusiasm for growing brand visibility and engagement.
- A creative thinker with the initiative to develop and deliver original content and campaign concepts.
In Return You Will Receive:
- Salary offering of £32,000 - £40,000 depending on experience.
- Monday to Friday: 9am-5pm.
- Hybrid working: 2 days a week from home, 3 from the office.
- Rapidly expanding company with fantastic career progression opportunities.
- Ongoing training and development provided.
- 25 days holiday plus bank holidays.
- Health and Wellbeing Programme.
- A supportive and dynamic team environment.
If you have a strong desire to succeed and you possess exceptional creative writing skills, we would love to hear from you. Apply today!
Digital Content Marketing Specialist in Leeds employer: Impression Recruitment
Impression is a vibrant and rapidly growing company based in Leeds, offering an exciting opportunity for a Digital Content Marketing Specialist to take ownership of the content strategy and influence marketing direction. With a supportive and dynamic team environment, employees benefit from hybrid working arrangements, ongoing training, and fantastic career progression opportunities, all while enjoying a healthy work-life balance with 25 days holiday plus bank holidays.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Content Marketing Specialist in Leeds
✨Tip Number 1
Get your networking game on! Connect with people in the industry on LinkedIn and engage with their content. It’s all about building relationships that could lead to job opportunities.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best content pieces. Whether it’s social media posts, blogs, or email campaigns, having tangible examples can really set you apart.
✨Tip Number 3
Don’t just apply; follow up! After submitting your application, drop a friendly message to express your enthusiasm for the role. It shows initiative and keeps you on their radar.
✨Tip Number 4
Stay updated on industry trends! Follow relevant blogs and social media accounts to keep your knowledge fresh. This will help you during interviews when discussing innovative content ideas.
We think you need these skills to ace Digital Content Marketing Specialist in Leeds
Some tips for your application 🫡
Show Off Your Creativity:As a Digital Content Marketing Specialist, we want to see your creative flair! Make sure your application reflects your unique style and showcases your ability to craft compelling content. Don’t hold back on sharing your ideas!
Tailor Your CV and Cover Letter:We love it when applicants take the time to tailor their CV and cover letter to our job description. Highlight your relevant experience in B2B marketing and content creation, and don’t forget to mention any specific campaigns you’ve worked on that align with our needs.
Be Authentic:We value authenticity, so let your personality shine through in your application. Share your passion for digital marketing and how you can contribute to our vibrant team. We’re looking for someone who’s not just qualified but also a great fit for our culture!
Apply Through Our Website:To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to keep track of your application and ensure it reaches the right people. We can’t wait to hear from you!
How to prepare for a job interview at Impression Recruitment
✨Know Your Content Inside Out
Before the interview, make sure you’re well-versed in your own portfolio. Be ready to discuss specific pieces of content you've created, the strategies behind them, and the results they achieved. This shows you not only have experience but also understand the impact of your work.
✨Showcase Your Creativity
Prepare to share fresh ideas for content that could elevate the company's brand. Think about innovative campaigns or unique angles on existing topics. This demonstrates your proactive approach and ability to think outside the box, which is crucial for a Digital Content Marketing Specialist.
✨Engage with Their Brand
Take some time to research the company’s current marketing efforts and social media presence. Be ready to discuss what you like, what could be improved, and how you would contribute to their content strategy. This shows genuine interest and that you’ve done your homework.
✨Be Data-Driven
Familiarise yourself with key metrics that matter in content marketing, such as engagement rates, conversion rates, and website traffic. Be prepared to discuss how you’ve used data to inform your content decisions in the past. This will highlight your analytical skills and commitment to continuous improvement.
