At a Glance
- Tasks: Own Impression's brand story, manage PR, and deliver engaging events.
- Company: Join a high-growth digital marketing agency with a vibrant culture.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Other info: Enjoy a hybrid work model while building valuable team connections.
- Why this job: Make a real impact on brand identity and connect with industry leaders.
- Qualifications: Experience in B2B events, PR campaigns, and strong storytelling skills.
The predicted salary is between 49500 - 60500 £ per year.
Stepping into a key 6-month maternity cover, you’ll take full ownership of Impression’s brand story, PR, and event calendar. Reporting to the Marketing Director, you’ll champion our identity across prospective clients, existing partners, and future talent – elevating our global standing as a high-growth digital marketing agency.
The Role:
- Proposition Activation: Ensure our brand proposition is woven into all physical and digital touch points, translating our strategic approach into tangible brand experiences.
- Multi-Lens Brand Management: Develop and protect Impression's reputation across three core audiences.
- Prospective Clients: Positioning the agency as a high-growth strategic partner to drive new business opportunities.
- Existing Clients: Creating touchpoints and content that add value and foster long-term loyalty.
- Talent: Showcasing Impression’s culture and expertise to attract and retain the best people in the industry.
- Events Strategy and Delivery: Manage and deliver Impression’s annual event calendar, ensuring every event creates a halo effect for the brand, generating content opportunities and high-quality assets for social media.
- PR Project Management: Lead the agency’s PR output by collaborating with our in-house subject matter experts and PR specialists. Identify hero stories, manage the PR roadmap and ensure all outreach is aligned with our commercial goals and brand positioning.
- Personal Brand Management: Act as a consultant for Impression’s leadership and product leads, collaborating with them (and our PR team) to build their personal brands, identifying key speaking opportunities, podcasts and industry panels to build their collective authority.
- Organic Social: Own the strategy and day-to-day management of Impression’s organic social channels, focusing on storytelling, relevant content and community engagement to build a loyal and active following.
- Thought Leadership Coordination: Secure guest-speaking opportunities, keynote slots and panel positions, managing the application process and supporting our speakers in developing pitches that highlight their unique insights.
- Content Production Oversight: Collaborate with videographers, designers and internal experts to ensure that events and PR activities are documented through high-quality video and photography.
- Budget & Performance: Manage the event budget, auditing the performance of every activation to ensure we are delivering maximum brand value and impact.
What we're looking for:
- Proven track record: Experienced in running end-to-end B2B events, PR campaigns, and organic social.
- Master storyteller: Exceptional copywriter able to ghostwrite for senior stakeholders and craft compelling press hooks.
- Immediate impact: A proactive self-starter who can land, align with stakeholders, and maintain campaign momentum quickly.
- Brand guardian: Detail-driven with an uncompromising eye for brand aesthetics and messaging across all touch points.
Flexible working at Impression without losing team connections. We love the focus of deep work at home, but we value team connections just as much. That’s why we practice a hybrid model with a minimum of one purposeful Pulse Day in the office per week to catch up and collaborate. Please note, this role is a hybrid role, in line with our flexible working policy. We look to hire candidates who are no more than a 90 minute journey away from our office locations to ensure your personal time is protected and that you're able to travel into the office when necessary.
Brand Marketing Manager FTC 6-month maternity cover in Nottingham employer: Impression Digital
Impression Digital is an exceptional employer, offering a vibrant and inclusive work culture that prioritises employee well-being and professional growth. With flexible hybrid working options, a 4.5-day work week, and a commitment to diversity, equity, and inclusion, we empower our team members to thrive both personally and professionally. Join us in Nottingham and be part of a dynamic agency that values your contributions and supports your journey towards becoming a market leader in digital marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Marketing Manager FTC 6-month maternity cover in Nottingham
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Brand Marketing Manager FTC 6-month maternity cover in Nottingham
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Impression Digital from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Impression Digital specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Impression Digital
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Impression Digital, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Impression Digital you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Impression Digital that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Impression Digital, so think on your feet and don't hesitate to showcase your creativity!