At a Glance
- Tasks: Lead strategic thinking and innovation for clients while driving their business growth.
- Company: Impression Digital, a top-rated workplace focused on wellbeing and flexibility.
- Benefits: Competitive salary, flexible working, 4.5-day week, and clear progression paths.
- Other info: Hybrid role with a focus on collaboration and personal development.
- Why this job: Join a dynamic team and make a real impact in full-funnel marketing.
- Qualifications: Experience in full-funnel marketing and exceptional interpersonal skills required.
The predicted salary is between 40500 - 49500 £ per year.
Impression Digital is looking for an Account Director to join our Client Performance Team. If you're someone who has an understanding of full-funnel marketing, a knowledge of media and media strategy and the ability to build transformative partnerships with clients - then we want you.
SALARY: £50,900 (plus £6k for those living in the Greater London area)
The Role: You will form part of the leadership structure of our Client Teams, tasked with delivery against commercial objectives and leading strategic thinking and innovation for your clients. You will support the Client Partners for some of Impression's largest and most complex accounts. You will drive our client's business growth through gaining a deep understanding of their business needs and work in partnership with the delivery teams to ensure their KPIs are met.
What we're looking for:
- Full funnel marketing knowledge a must
- Hands-on experience analysing data and spotting opportunities in a range of platforms, including: GA4 (essential), Google Search Console (essential), Google Ads, Google CM360 and DV360
- Exceptional interpersonal skills in order to quickly build solid relationships with clients and internal teams.
- A positive and creative thinker, with a passion for all things digital.
- Ability to lead and inspire others, internally and externally.
- Exceptional attention to detail and pride in any work produced.
- Open, honest and direct, is comfortable in giving and receiving constructive feedback
- Lives and breathes Impression values.
- Ability to work in a fast-paced, dynamic environment on multiple priorities simultaneously, prioritising and coping well under pressure and with competing demands.
- A desire to learn new skills.
- Ability to think and act independently as well as collaboratively.
- Staying calm under pressure and demonstrating empathy and understanding to help clients who may be frustrated.
- Adopts a range of influencing and negotiation styles to deal with objections/challenges internally and externally.
Flexible working at Impression: We love the focus of deep work at home, but we value team connections just as much. That’s why we practice a hybrid model with a minimum of one purposeful Pulse Day in the office per week to catch up and collaborate. Please note, this role is a hybrid role, in line with our flexible working policy. We look to hire candidates who are no more than a 90 minute journey away from our office locations to ensure your personal time is protected and that you're able to travel into the office when necessary.
Diversity, Equity & Inclusion: We're listening, and we're learning... We're committed to embracing diversity and promoting equal opportunities, both within our teams and through the services we provide. But we know we still have work to do. Improving fairness - in our agency and our industry - is something we're passionate about, and we're committed to having the conversations, making the changes and helping other businesses to do the same. We pledge to promote equal opportunities and, as per the Equality Act 2010, will not tolerate discrimination on the grounds of: gender, gender identity, marital status, sexual orientation, race, colour, nationality, religion, age, disability, caring responsibilities or beliefs. We'll also make every effort to represent different genders, ethnicities, socio-economic backgrounds and sexualities at the events, panels and discussions we run.
Agencies: Strictly no recruitment agencies. Impression was recently ranked fourth in the UK's Best Workplaces for Wellbeing (medium-sized companies), and we continuously strive to ensure the best possible work-life balance for our team. As a successful candidate, you will be given a clear progression path. We want rising talent to grow with us, and you'll have ample opportunity to progress to the next level. We are also very proud to have been listed on the "Flexa 100" Most Flexible Companies to work for and to be officially recognised as a Great Place to Work®. We offer many benefits, including a 4.5-day working week, flexible hybrid working options, and enhanced leave, to name a few.
Account Director in London employer: Impression Digital
Impression Digital is an exceptional employer, offering a vibrant and inclusive work culture that prioritises employee well-being and professional growth. With flexible hybrid working options, a 4.5-day work week, and a commitment to diversity, equity, and inclusion, we empower our team members to thrive both personally and professionally. Join us in Nottingham and be part of a dynamic agency that values your contributions and supports your journey towards becoming a market leader in digital marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Account Director in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Impression Digital and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Impression Digital are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Impression Digital on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Impression Digital. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Account Director in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Impression Digital. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Impression Digital:Show us that you’ve done your homework! In your application, briefly mention what you admire about Impression Digital’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Impression Digital
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Impression Digital will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Impression Digital, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
