At a Glance
- Tasks: Lead social media strategy and create engaging content that brings our brand to life.
- Company: Join a family-owned hotel group with nearly 190 years of heritage in Bloomsbury, London.
- Benefits: Enjoy 28 days holiday, free meals, discounts, and a supportive work environment.
- Other info: Great career growth opportunities in a vibrant, collaborative culture.
- Why this job: Be part of a dynamic team reshaping hospitality with creativity and innovation.
- Qualifications: Experience in creative roles and a passion for storytelling across social platforms.
The predicted salary is between 44000 - 44000 £ per year.
Are you a strategic thinker with a creative flair? Do you excel at driving engagement and growing brand presence? Are you ready to challenge the traditional hospitality mindset and put people and quality at the heart of your work? If so, we'd love to hear from you!
We're looking for a Social Media & Content Manager to shape how our brands show up, not just online, but in culture. Imperial London Hotels is a family-owned group with nearly 190 years of heritage, and we're in a big moment of change. A new flagship hotel. A rooftop destination (Arcus). A sharper focus on family brand and storytelling.
As a key member of our department, you'll play a crucial role in developing and executing marketing strategies that promote our brand and drive business growth. This role sits at the centre of that. You'll lead our social and content approach, defining brand strategy, turning it into ideas that people actually want to watch, save and share. From planning shoots to shaping narratives, working with creators and spotting trends early, this is a hands-on role for someone who enjoys both thinking and doing.
What you'll be doing:
- Leading social-first content and storytelling strategy
- Developing ideas and formats that bring the brand to life
- Working with the rest of the Brand & Marketing team on copy and content of newsletters, blogs, website and more
- Planning and delivering photo/video shoots
- Managing day-to-day social channels and content calendars
- Working with designers, agencies and creators
- Using insight and performance to evolve what we do
We're looking for someone who:
- Has experience in a creative agency or strong in-house brand team
- Thinks in ideas, not just posts
- Has a strong eye for content and storytelling
- Understands what works across platforms (and why)
- Is comfortable getting into the detail - from briefs to captions to shoot days
What you will get in return:
- 28 Days Holiday pro-rata increasing with length of service up to 33 days
- Free meals on duty
- Uniform & dry-cleaning
- Workplace pension scheme
- £300 Refer a Friend Scheme
- Employee recognition
- Employee awards
- Social events
- Interest-free Season Ticket Loan / Travelcard Loan
- 50% discount to friends and family in our hotels on hotel rooms & 20% discount in our restaurants (subject to availability)
- Local discounts at Gym, Dry Cleaners, Bowling and Restaurant outlets
- Early Pay - Instantly access a portion of the pay you've already earned
- Shopping discounts across several high-street brands and online retailers (via Each Person)
- Nursery Scheme via Each Person (subject to eligibility)
- Mental health first aiders support & well-being
- Employee Assistance Programme- Supported by Hospitality Action
You can explore additional benefits here:
With an almost 190-year legacy, our company combines the stability of a long-standing 7th generation family business with the innovation of a startup. We have big plans for growth, and we need someone who shares our excitement for the future, whilst upholding our core values of positivity, care, collaboration, growth, and pride.
We are part of the Imperial London Family of Hotels, a family-run company with over 185 years of history. We're rewriting the traditional hospitality mindset, paving the way for a fresh approach at our 8 hotels and 9 restaurants in Bloomsbury. Our purpose is to provide authentic London experiences and memorable stays to all our guests, and we believe that starts with the right team.
Social Media & Content Manager - ILH Central Office - Bloomsbury, London employer: Imperial London Hotels
Imperial London Hotels Group is an exceptional employer that blends nearly 190 years of heritage with a forward-thinking approach to hospitality. Located in the vibrant Bloomsbury area, we offer a supportive work culture that prioritises employee well-being and growth, alongside competitive benefits such as generous holiday allowances, discounts, and a focus on mental health support. Join us to be part of a dynamic team that values creativity and innovation while shaping memorable experiences for our guests.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media & Content Manager - ILH Central Office - Bloomsbury, London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Imperial London Hotels and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Imperial London Hotels are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Imperial London Hotels on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Imperial London Hotels. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social Media & Content Manager - ILH Central Office - Bloomsbury, London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Imperial London Hotels. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Imperial London Hotels:Show us that you’ve done your homework! In your application, briefly mention what you admire about Imperial London Hotels’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Imperial London Hotels
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Imperial London Hotels will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Imperial London Hotels, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
