At a Glance
- Tasks: Shape global marketing by educating and enabling marketers to excel.
- Company: Join a leading international FMCG company with a focus on innovation.
- Benefits: Competitive salary, bonus scheme, and inspiring work environment.
- Why this job: Make a real impact by transforming marketing theory into practice.
- Qualifications: Experience in marketing with strong facilitation and communication skills.
- Other info: Inclusive culture that values diversity and offers exciting career growth.
The predicted salary is between 36000 - 60000 Β£ per year.
18 month FTC. This is a rare opportunity to shape how marketing is done at scale. In this role, as the Marketing Learning and Development Manager, you will sit at the heart of the global marketing organisation, helping marketers across markets grow their skills, raise standards, and apply best-in-class thinking in a practical, impactful way. Rather than executing campaigns, you will educate, enable and influence. You will design and deliver learning experiences, create clear and usable marketing frameworks, and facilitate the exchange of best practices across markets. You will work closely with senior marketing leaders and act as a trusted partner and expert on brand building, consumer and shopper marketing excellence. If you enjoy turning marketing theory into real-world application, facilitating discussions with experienced marketers, and leaving a lasting capability legacy, this role is designed for you.
Principle Accountabilities
- Design and deliver structured, tutor-led marketing capability training sessions for global and local marketers.
- Define, maintain and evolve global marketing frameworks, tools and learning pathways across consumer and shopper marketing.
- Facilitate global best-practice forums to share learnings, case studies and proven approaches across markets.
- Assess marketing capability levels, identify skill gaps, and translate them into targeted development solutions.
- Partner with marketing stakeholders to embed marketing standards and best practices consistently.
- Track capability progress and effectiveness through defined KPIs, feedback loops and qualitative insights.
Skills and Experience Required
- Experience in marketing, with strong foundations in brand building, positioning, consumer insight and product launches.
- Ability to translate complex marketing concepts into clear frameworks, tools and practical guidance.
- Strong facilitation and communication skills, with confidence engaging senior and diverse stakeholder groups.
- Experience working in global or multi-market environments, influencing without formal authority.
- High level of autonomy, professional maturity and comfort operating in a small, expert team.
- Curiosity and a continuous learning mindset, with an interest in raising marketing standards and capability.
What We Offer
In return for playing your part in building our future, you will receive a comprehensive compensation package with salary, bonus scheme and further benefits as well as inspiring places to work and collaborate with purpose. Here at Imperial we will give you the opportunity to grow and learn, innovate at pace and be a part of our purpose to forge a path to a healthier future for moments of relaxation and pleasure for our consumers.
Everyone Belongs
Everyone belongs in Imperial. We are proud of being a truly inclusive organisation. We encourage and welcome applications from people of all ages, genders, ethnicities, nationalities, disabilities, sexual orientation, religions or beliefs and of neuro divergence. We give fair and equal consideration to all our applicants. Please contact us at recruitment@impbrands.com to let us know if we can provide support in helping you complete an application and/or attend an interview.
About Us
Weβre a truly international company, fourth largest in our industry and operating across 120 markets. An inclusive, innovative global FMCG business supported by 25,000 employees. As we embrace a new era of growth, we are transforming. Our ways of working and culture are driven by a challenger mindset, constantly questioning the status quo where people can bring their best selves to work. Our agility and collaboration are driving our ambitions, innovation and success all supported by our award-winning development programmes that create exciting and rewarding career opportunities for all. Encouraging inclusion at local levels and supporting a developing and robust diversity agenda globally, weβre fully committed to creating and maintaining an environment that celebrates and respects difference.
As a matter of policy, Imperial Tobacco or its subsidiaries never requests or requires payment as part of any recruitment process.
Marketing Development Manager - Remote (18-Month Contract) employer: Imperial Brands PLC
Contact Detail:
Imperial Brands PLC Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Marketing Development Manager - Remote (18-Month Contract)
β¨Tip Number 1
Network like a pro! Reach out to your connections in the marketing world and let them know you're on the hunt for opportunities. You never know who might have a lead or can put in a good word for you.
β¨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work in brand building and consumer insights. This will give potential employers a taste of what you can bring to the table.
β¨Tip Number 3
Prepare for interviews by brushing up on your facilitation and communication skills. Practice discussing complex marketing concepts in simple terms, as this is key for the role of Marketing Development Manager.
β¨Tip Number 4
Don't forget to apply through our website! Itβs the best way to ensure your application gets seen by the right people. Plus, it shows you're serious about joining our team.
We think you need these skills to ace Marketing Development Manager - Remote (18-Month Contract)
Some tips for your application π«‘
Tailor Your Application: Make sure to customise your CV and cover letter for the Marketing Development Manager role. Highlight your experience in marketing, especially in brand building and consumer insights, to show us youβre the right fit for this position.
Showcase Your Skills: Donβt just list your skills; demonstrate them! Use specific examples from your past experiences that illustrate your ability to design training sessions or facilitate discussions with senior stakeholders. We want to see how youβve made an impact!
Be Authentic: Let your personality shine through in your application. We value curiosity and a continuous learning mindset, so share your passion for marketing and how youβve embraced challenges in your career. This helps us get to know the real you!
Apply Through Our Website: We encourage you to apply directly through our website. Itβs the best way for us to receive your application and ensures you donβt miss out on any important updates about the process. We canβt wait to hear from you!
How to prepare for a job interview at Imperial Brands PLC
β¨Know Your Marketing Frameworks
Make sure youβre familiar with the latest marketing frameworks and tools. Brush up on how to translate complex concepts into practical guidance, as this role is all about educating and enabling others. Being able to discuss these frameworks confidently will show your expertise.
β¨Showcase Your Facilitation Skills
Prepare to demonstrate your strong facilitation and communication skills. Think of examples where you've engaged diverse stakeholder groups or led discussions. This will highlight your ability to influence without formal authority, which is crucial for this position.
β¨Highlight Your Global Experience
Since this role involves working in a global environment, be ready to share your experiences in multi-market settings. Discuss how youβve adapted strategies across different markets and what you learned from those experiences. This will show your understanding of global marketing dynamics.
β¨Emphasise Continuous Learning
Express your curiosity and commitment to continuous learning. Share any recent courses or training you've undertaken related to marketing standards and capability. This aligns perfectly with the companyβs focus on raising marketing standards and shows youβre proactive about your professional development.