At a Glance
- Tasks: Drive our e-commerce and social media presence while creating engaging content.
- Company: Join a passionate brand dedicated to life-saving defibrillators and training.
- Benefits: Competitive salary, hands-on experience, and a vibrant team culture.
- Other info: Office-based role in Irlam, Manchester with excellent career growth opportunities.
- Why this job: Make a meaningful impact while developing your marketing skills in a dynamic environment.
- Qualifications: 12 months+ experience in social media and e-commerce; marketing qualification preferred.
The predicted salary is between 28000 - 39200 £ per year.
An exciting opportunity has arisen for a Marketing Executive to support our growing department by taking ownership of our e-commerce & social media presence and driving its development. The role will involve creating engaging content for our knowledge hub, email campaigns, and events, while gaining hands-on experience with the e-commerce side of the business to understand how these activities contribute to revenue and conversions.
In addition, you will collaborate with our third-party SEO and PPC agency, helping to enhance our search engine performance and ensure our digital activity aligns with wider marketing objectives. We are a brand dedicated to life-saving defibrillators, consumables, and training. We’re looking for someone with personality, drive, and passion to complement our company ethos and help us continue making a meaningful impact.
Main Duties
- Enhancing brand visibility and engagement across all social media platforms.
- Overseeing the day-to-day management of all social media channels.
- Producing scheduled content (HubSpot) for social media.
- Growing current social channels and exploring opportunities on emerging platforms.
- Exporting csv reports and creating/sending marketing emails in HubSpot.
- Exploring new ideas for potential automated email workflows.
- Track ROI daily using GA4 and Microsoft Analytics.
- Designing visuals and marketing materials using Chat GPT and Adobe Creative Cloud.
- Create video content using AI for use across social channels, website and email.
- Staying responsive to changing trends and adapting content accordingly.
- Providing support for the e-commerce site (Magento 2) with adding/updating products, page content and promotional assets.
- Assisting with pricing changes and updates across relevant systems and platforms.
- Helping to troubleshoot and resolve system issues where needed.
- Supporting the management and organisation of the creative marketing inbox.
- Supporting the Reminders inbox and assisting customers if needed.
- Participating in company events such as Restart a Heart Day.
- Monitoring our Ekomi review system, any 3 star or below reviews dealt with.
- Carrying out any additional duties required to support the wider team.
Experience, Skills, Qualifications
- 12 months+ experience in social media, e-commerce & CRM systems.
- Marketing qualification preferable.
- Targets/KPI’s – proven track record of exceeding targets/KPI’s set.
- Communication - have strong verbal, writing and listening skills.
- Teamwork - be a team player and build positive working relationships that help everyone to achieve company goals and business objectives.
- Organisation - be able to prioritise, work efficiently and productively, and manage your time well.
- Motivation - show enthusiasm, bring ideas, show initiative and always have a positive attitude.
- Ability to work under pressure - be able to multitask and function to the best of your ability within a busy office environment.
- Commercial awareness - have a knowledge of how a business or industry works and what makes a company tick.
- Personal Skills – be well presented, excellent time management, flexible and enjoy working with likeminded individuals.
- Computer Literate – whilst we can teach you the specific systems we use, a knowledge of Microsoft office, Adobe Creative Cloud and databases an advantage.
Starting salary: £28,000 per annum. Based in our office in Irlam, Manchester. You must be able to work in the office. Working hours are Monday - Friday 9am to 5pm.
Marketing Executive in Irlam employer: Imperative Training
Join a dynamic team dedicated to making a meaningful impact through life-saving defibrillators and training. As a Marketing Executive in our Irlam office, you'll enjoy a collaborative work culture that fosters creativity and innovation, with opportunities for professional growth and development. We offer a supportive environment where your contributions are valued, and you can truly make a difference while enhancing your skills in e-commerce and digital marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Executive in Irlam
✨Tip Number 1
Get your networking game on! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best work, especially anything related to social media or e-commerce. We want to see your creativity and how you can drive engagement!
✨Tip Number 3
Be proactive! Don’t wait for job openings to pop up. Reach out directly to companies you admire, like us at StudySmarter, and express your interest. You never know when an opportunity might arise!
✨Tip Number 4
Keep learning! Stay updated on the latest trends in marketing, social media, and e-commerce. We love candidates who are passionate about their field and eager to grow. Plus, applying through our website shows you’re serious about joining our team!
We think you need these skills to ace Marketing Executive in Irlam
Some tips for your application 🫡
Show Your Personality:We want to see the real you! When writing your application, let your personality shine through. Use a friendly tone and share your passion for marketing and how it aligns with our mission of making a meaningful impact.
Tailor Your Content:Make sure to customise your application to highlight your experience in social media and e-commerce. We love seeing how your skills can enhance our brand visibility and engagement, so be specific about your achievements!
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure your writing is easy to read and free from jargon. This will help us understand your qualifications quickly and effectively.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Imperative Training
✨Know Your Stuff
Before the interview, dive deep into the company’s mission and values, especially their focus on life-saving defibrillators. Familiarise yourself with their e-commerce and social media presence, and think about how you can contribute to enhancing brand visibility.
✨Showcase Your Creativity
Prepare examples of engaging content you've created in the past, whether it's for social media or email campaigns. Bring along a portfolio if you have one, and be ready to discuss how you can use tools like Adobe Creative Cloud and Chat GPT to create visuals and marketing materials.
✨Demonstrate Your Analytical Skills
Be ready to talk about your experience with tracking ROI and using analytics tools like GA4. Think of specific instances where you’ve used data to inform your marketing strategies and how that could apply to this role.
✨Be a Team Player
Highlight your teamwork skills by sharing examples of how you've collaborated with others in previous roles. Emphasise your ability to build positive working relationships and how you can support the wider team in achieving their goals.
