At a Glance
- Tasks: Create compelling marketing materials and value propositions for sales teams.
- Company: Join a dynamic team at HeadFirst / Impellam Group in London.
- Benefits: Be part of a creative environment with opportunities for personal growth.
- Other info: Work in a hands-on, craft-led team that values creativity and collaboration.
- Why this job: Make a real impact by crafting client-ready materials from concept to completion.
- Qualifications: Experience in sales enablement and strong storytelling skills required.
The predicted salary is between 59400 - 72600 £ per year.
HeadFirst / Impellam Group is looking for a Product Marketing & Sales Enablement Senior Manager to join its central Strategy team. This is a newly created, individual-contributor role working directly with the team lead service design (including new RPO and MSP propositions) and sales enablement across the business.
You will be responsible for turning service and portfolio strategy into sellable, client-ready output value propositions, decks, RFP responses, demos, website toolkits, copy and video for the sales, bids and customer success teams to use. This is a hands-on delivery role: you will take ideas from concept through to finished, polished materials yourself.
Key Responsibilities
- Talk to the business and understand what clients want
- Create value propositions, pitch decks, RFP answers and client demos
- Build toolkits for the website and write supporting copy
- Design client-facing materials and support the creation of video content
- Produce the assets that sales, bids and customer success teams need to promote the Group's services
- Work closely with key stakeholders to gather requirements and translate them into finished materials
Skills and experience
- Strong sales enablement experience, with a solid understanding of advertising, marketing and sales enablement within a business context
- Excellent storytelling ability, in both written word and visual language
- Confident, polished deck creation skills
- A genuine hands-on doer, able to take an idea from concept to strategy to finished output without relying on a team to execute it
- Strong PowerPoint and Canva skills, with a good working understanding of LLMs such as Claude and ChatGPT
- Experience in talent acquisition, talent solutions or the recruitment sector very desirable
- Broad, multi-disciplinary marketing craft skills: copywriting, visual design and storytelling
- An authentic, plain-spoken communication style and comfortable using analogies and metaphors to help a story land with a client
You will join a small, hands-on, craft-led team where all work is created in-house and the team values people who enjoy doing the craft of marketing personally. This is a global, central role supporting a platform and talent ecosystem spanning multiple markets.
If you have a background in sales enablement, product marketing or B2B marketing, and enjoy creating client-facing materials from the ground up, we would love to hear from you.
We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, gender reassignment, marriage and civil partnerships, pregnancy or maternity or age.
Product Marketing & Sales Enablement Senior Manager in City of London employer: Impellam UK
At HeadFirst/Impellam Group, we pride ourselves on being an excellent employer, offering a supportive and collaborative work environment in Manchester. Our People Team is dedicated to fostering employee growth through meaningful projects and initiatives, while our hybrid working model ensures a healthy work-life balance. Join us to make a real impact in employee relations and be part of a diverse workforce that values innovation and inclusivity.
StudySmarter Expert Advice🤫
We think this is how you could land Product Marketing & Sales Enablement Senior Manager in City of London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Impellam UK and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Impellam UK are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Impellam UK on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Impellam UK. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Product Marketing & Sales Enablement Senior Manager in City of London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Impellam UK. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Impellam UK:Show us that you’ve done your homework! In your application, briefly mention what you admire about Impellam UK’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Impellam UK
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Impellam UK will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Impellam UK, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
