At a Glance
- Tasks: Help businesses optimise their websites and implement effective strategies for success.
- Company: Join IMPACT, a forward-thinking company focused on digital marketing excellence.
- Benefits: Enjoy a competitive salary, health coverage, flexible hours, and paid time off.
- Other info: Work remotely with occasional in-office collaboration and opportunities for professional growth.
- Why this job: Make a real difference by helping clients enhance their online presence and customer engagement.
- Qualifications: 1-2 years in digital marketing or website strategy; strong communication and project management skills.
The predicted salary is between 60000 - 70000 ÂŁ per year.
As a Junior Website Strategist and Trainer at IMPACT, you will help businesses implement the Endless Customers system. You will collaborate with lead website strategists to work closely with business owners, marketing teams, and content creators to develop and implement high‑performing website strategies. Your primary focus will be supporting IMPACT's lead website strategists in assisting clients and in‑house teams on conversion optimization, UX best practices, and SEO, ensuring their websites are designed to attract and convert customers.
Key Responsibilities
- Support our lead strategists working with up to 20 clients on average across a variety of industries, leading coaching sessions to set sales and marketing priorities that align with their goals.
- Assist in training clients on how to manage their own websites, ensuring they can confidently make updates and improvements without relying on outside agencies.
- Support lead website strategists as they coach teams on website optimization skills, including SEO best practices, A/B testing, and analytics‑driven decision‑making.
- Assist with strategic website audits to assess UX, navigation, site performance, and content effectiveness.
- Support clients in website platform management, focusing on HubSpot and WordPress (other CMS experience is a plus).
- Implement AI‑driven website tools to improve personalization, automation, and customer experience.
- Work in tandem with IMPACT’s internal web design and development team to create cohesive, results‑driven website strategies for clients.
Qualifications
- 1–2 years of experience in digital marketing, website strategy, content strategy, UX, or related fields.
- Basic understanding of how websites work (navigation, page structure, user flow, CTAs).
- Familiarity with website analytics tools (e.g., Google Analytics, GA4, Search Console).
- Experience working with a CMS (WordPress, Webflow, HubSpot, etc.).
- Ability to analyze basic website performance metrics and identify trends.
- Ability to collaborate with designers, developers, and content teams.
- Strong written and verbal communication skills.
- Strong time and project management: highly organized, able to work independently, meet deadlines, and manage multiple projects.
- Experience with project management systems, with Scrum experience as a plus.
- Strong attention to detail and comfort managing multiple tasks.
- Process‑oriented mindset: willingness to follow established processes and playbooks with precision, while contributing to the development and refinement of processes.
- Some experience with AI‑powered website tools for personalization, automation, or optimization.
- Curiosity and willingness to learn new tools and methods.
Preferred but Not Required
- Experience creating user journeys, wireframes, page outlines, or content briefs.
- Understanding of SEO best practices (on‑page optimization, keyword research).
- Familiarity with UX/UI principles.
- Comfortable running usability reviews or reviewing heatmaps (Hotjar, FullStory).
- Basic HTML/CSS knowledge a plus but not required.
- Experience with A/B testing tools also a plus.
Benefits
- Competitive salary range of $75,000 to $85,000, based on experience, with additional incentives on top of the base salary.
- Health, vision, and dental coverage.
- 401(k) with company match.
- Paid time off and a flexible work schedule.
- Paid parental leave.
Work Environment
This position is primarily remote, with most of your work conducted from your home office. You must reside in Connecticut and be within driving distance of our Cheshire, CT office for periodic in‑office collaboration and content creation. Working hours are typically between 9:00 AM and 5:00 PM Eastern Time to align with client schedules. Flexibility is allowed for independent work outside of client meetings. Travel is minimal but may include occasional trips to visit clients, typically no more than a few times per quarter, and travel to attend IMPACT’s conferences held twice a year. Travel requirements will be discussed in advance, and accommodations will be provided as needed.
Equal Opportunity Employer
IMPACT is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. IMPACT provides reasonable accommodations to individuals with disabilities in the hiring process and throughout employment, as required by law.
Junior Website Strategist and Trainer employer: Impact
Contact Detail:
Impact Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Junior Website Strategist and Trainer
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend webinars, and join relevant groups. The more connections we make, the better our chances of landing that Junior Website Strategist gig.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your website strategies, UX designs, or any projects you've worked on. This will give potential employers a taste of what we can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions related to website strategy and digital marketing. We should also be ready to discuss how we can help clients optimise their websites and improve conversions.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows we’re serious about joining the IMPACT team!
We think you need these skills to ace Junior Website Strategist and Trainer
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Junior Website Strategist and Trainer role. Highlight your relevant experience in digital marketing, website strategy, and any specific tools you've used that align with what we're looking for.
Show Off Your Skills: Don’t just list your skills; demonstrate them! Use examples from your past experiences to show how you’ve successfully implemented website strategies or improved user experiences. We love seeing real-world applications of your knowledge!
Be Clear and Concise: When writing your application, keep it straightforward. Use clear language and avoid jargon unless it's relevant. We appreciate a well-structured application that gets straight to the point while showcasing your personality.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re proactive and keen to join our team!
How to prepare for a job interview at Impact
✨Know Your Stuff
Make sure you brush up on your knowledge of website strategies, SEO best practices, and UX principles. Familiarise yourself with tools like Google Analytics and HubSpot, as these will likely come up in conversation. Showing that you understand the basics will impress the interviewers.
✨Showcase Your Experience
Prepare to discuss your previous experience in digital marketing or website strategy. Think of specific examples where you've successfully implemented strategies or improved website performance. This will help demonstrate your ability to support lead strategists effectively.
✨Ask Smart Questions
Come prepared with questions about IMPACT's approach to website optimisation and client management. This shows your genuine interest in the role and helps you understand how you can contribute to their goals. Plus, it gives you a chance to assess if the company is the right fit for you.
✨Be Ready to Collaborate
Since this role involves working closely with various teams, be prepared to discuss your collaboration skills. Share examples of how you've worked with designers, developers, or content teams in the past. Highlighting your teamwork abilities will show that you're a great fit for their collaborative environment.