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- Tasks: Join our team to create and execute marketing campaigns across international markets.
- Company: Be part of a leading company in technical product manufacturing, based in Northampton.
- Benefits: Enjoy a competitive salary up to £26,000 and receive training and support.
- Why this job: This role offers hands-on experience in a dynamic environment with growth opportunities.
- Qualifications: A degree in Marketing and a background in campaign management are essential.
- Other info: Work collaboratively with stakeholders and analyse data to drive customer acquisition.
The predicted salary is between 20800 - 36400 £ per year.
We have an exciting opportunity for a Marketing Coordinator to join a growing team & business based in Northampton. You will support the marketing team with the creation & development of campaigns for UK, EU and Rest of World to generate leads and continue growth. This is a fantastic opportunity to join a market leading company who specialise in the manufacturing of technical products. This would be well suited to a professional marketer still in the earlier stages of a career; you will ideally have good generalist experience, but training and support will be offered. Any hands-on experience with campaign strategy and performance marketing in an internal role would be highly advantageous.
Key duties and responsibilities for the Marketing Coordinator:
- Working across international markets with a focus on campaign planning, optimisation, creation and execution.
- Creating and developing assets for branding, banners, flyers, display stands, video editing emails and website content.
- Schedule launches for social media, website and digital campaigns.
- Conduct A/B tests to determine the most effective ad copy, keywords and targeting strategies.
- Reporting and optimisation, including in-depth analysis of channel and campaign performance, as well as scoping areas of opportunity.
- Analysing competitor advertising campaigns to identify areas of opportunity and competitive threats.
- Presenting clear, data-backed business cases to improve efficiency & drive new customer acquisition.
- Work collaboratively with stakeholders across the business.
Key experience and skills required for the Marketing Coordinator:
- Good background and track record working on marketing campaigns.
- Excellent analytical skills and strong communication and attention to detail.
- Highly numerate and able to thrive in a fact and data-driven environment.
- Creative skills and competent user of the Adobe package.
- Strong digital analytics capability and experience using tools such as GA4, Google Looker (Data Studio), HubSpot and SEMRush.
- Educated to degree level in Marketing.
- Able to work to deadlines, manage multiple projects and react quickly to changing business priorities.
Contact Detail:
Impact Recruitment Services Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Coordinator
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially in campaign strategy and performance marketing. This knowledge will help you stand out during interviews and demonstrate your passion for the role.
✨Tip Number 2
Network with professionals in the marketing field, particularly those who have experience in international markets. Engaging with industry peers can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Showcase your analytical skills by preparing examples of how you've used data to drive marketing decisions in past roles. Being able to discuss specific metrics and outcomes will impress potential employers.
✨Tip Number 4
Brush up on your Adobe skills and any relevant digital analytics tools like GA4 or HubSpot. Having hands-on experience with these platforms will make you a more attractive candidate for the Marketing Coordinator position.
We think you need these skills to ace Marketing Coordinator
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing campaigns, especially any hands-on work with campaign strategy and performance marketing. Use keywords from the job description to align your skills with what the company is looking for.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of the role. Mention specific experiences that demonstrate your analytical skills and creativity, as well as your ability to work collaboratively with stakeholders.
Showcase Your Analytical Skills: In your application, emphasise your experience with digital analytics tools like GA4, Google Looker, HubSpot, and SEMRush. Provide examples of how you've used data to drive marketing decisions or improve campaign performance.
Highlight Your Creativity: Since the role involves creating marketing assets, mention any relevant experience with design software, particularly the Adobe package. Include examples of past projects where you developed creative content for campaigns.
How to prepare for a job interview at Impact Recruitment Services
✨Showcase Your Campaign Experience
Be prepared to discuss your previous marketing campaigns in detail. Highlight your role, the strategies you implemented, and the results achieved. This will demonstrate your hands-on experience and understanding of campaign performance.
✨Demonstrate Analytical Skills
Since the role requires strong analytical capabilities, be ready to talk about how you've used data to inform your marketing decisions. Bring examples of A/B tests you've conducted or how you've analysed campaign performance to optimise results.
✨Familiarise Yourself with Tools
Make sure you are well-versed in the digital analytics tools mentioned in the job description, such as GA4 and HubSpot. If you have experience with these tools, be ready to discuss specific instances where they helped you achieve marketing goals.
✨Prepare for Collaborative Scenarios
The role involves working with various stakeholders, so think of examples where you've successfully collaborated with others. Be ready to explain how you communicate effectively and manage different perspectives to drive a project forward.
