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- Tasks: Lead exciting digital marketing campaigns that connect brands with young audiences.
- Company: Dynamic social impact creative agency focused on youth and education.
- Benefits: Career progression, creative input, and a vibrant work culture.
- Other info: Join a thriving team with a clear vision and growing client list.
- Why this job: Make a real difference in the education sector while honing your marketing skills.
- Qualifications: Minimum 2.5 years agency experience and strong knowledge of digital marketing tools.
The predicted salary is between 30000 - 40000 £ per year.
These are the non‑negotiables, please read before applying:
- Min 2.5 years agency experience
- An interest in the education/youth sector
- Understanding of experience across organic and paid and have a working knowledge of SEO
- Able to build and manage email marketing campaigns, flows and automations
- Experience setting up UTM tracking and working with GA4, Looker Studio and PowerBI to monitor and analyse campaign performance
Our client is an exciting social impact creative agency creating integrated multi-channel campaigns to connect big brands with young people, parents and schools. We’re looking for someone with min 2.5 years experience in an agency setting who is well versed in running client campaigns end to end across every channel.
The Marketing team focuses on client campaigns and are experts in marketing, product, data, digital and communications. They are the team who deliver integrated, creative multi‑channel campaigns from implementation and optimisation to reporting and evaluation. You will be central to all of this, making it a varied and exciting position.
You’ll make sure that campaigns are on‑brand, measurable and optimised for engagement so you will need to interrogate campaign objectives and offer data‑driven insights and recommendations.
Day to day you’ll be using tools such as DotDigital and WordPress and be well versed in campaign set up on FB, IG, Pinterest, TikTok, YouTube and LinkedIn. You will need to demonstrate excellent knowledge of major social media platforms (IG, FB, X, LI, TT, YT) across both organic and paid and have a working knowledge of SEO.
You should also be familiar with building and managing email marketing campaigns, flows and automations with support from senior marketing colleagues. Other areas of responsibility include setting up UTM tracking and working with GA4, Looker Studio and PowerBI to monitor and analyse campaign performance.
You will need to demonstrate all of the above skills and technical knowledge and be from an agency environment along with a passion for education and reaching young people and their families.
The agency is an established leader in its field with a thriving client list that is constantly growing, fantastic career progression opportunities, solid leadership and a clear vision. This is a brilliant career move for someone to step up from an agency side digital AE role into a more senior position with responsibility and creative input.
Digital Marketing Executive employer: Impact Recruitment Group Ltd.
Contact Detail:
Impact Recruitment Group Ltd. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive
✨Tip Number 1
Network like a pro! Reach out to your connections in the digital marketing world, especially those who have experience in agency settings. Attend industry events or webinars to meet potential employers and showcase your passion for education and youth engagement.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best campaigns, including email marketing flows and social media strategies. Use data-driven insights to demonstrate how you’ve optimised campaigns in the past – this will really impress hiring managers.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of tools like GA4 and Looker Studio. Be ready to discuss how you’ve used these platforms to monitor and analyse campaign performance. This shows you’re not just a creative thinker but also a data-savvy marketer.
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for passionate individuals who want to make a difference in the education sector. Your next big opportunity could be just a click away!
We think you need these skills to ace Digital Marketing Executive
Some tips for your application 🫡
Show Off Your Experience: Make sure to highlight your 2.5 years of agency experience right at the start. We want to see how you've tackled client campaigns from start to finish, so don’t hold back on the details!
Demonstrate Your Passion: Since we’re all about making a social impact in the education sector, let us know why you’re passionate about reaching young people and their families. A personal touch can really make your application stand out!
Be Data-Driven: We love numbers! When discussing your previous campaigns, include specific metrics and results. Show us how you’ve used tools like GA4 or PowerBI to analyse performance and optimise campaigns.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can’t wait to hear from you!
How to prepare for a job interview at Impact Recruitment Group Ltd.
✨Know Your Stuff
Make sure you brush up on your digital marketing knowledge, especially around organic and paid campaigns. Familiarise yourself with the tools mentioned in the job description like GA4, Looker Studio, and DotDigital. Being able to discuss these confidently will show that you're ready for the role.
✨Show Your Passion for Education
Since the agency focuses on connecting brands with young people and their families, it’s crucial to express your passion for the education sector. Share any relevant experiences or projects that highlight your interest in making a social impact through marketing.
✨Prepare Data-Driven Insights
Be ready to discuss how you've used data to inform your marketing strategies in the past. Think of specific examples where you set up UTM tracking or analysed campaign performance using PowerBI or similar tools. This will demonstrate your analytical skills and ability to optimise campaigns.
✨Practice Your Campaign Management Stories
Since you'll be managing client campaigns end-to-end, prepare some stories that showcase your experience in this area. Talk about challenges you faced, how you overcame them, and the results you achieved. This will help illustrate your capability to handle the responsibilities of the role.