Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Manage and grow national accounts, driving revenue and client satisfaction.
- Company: Join one of the UK's largest independent apprenticeship providers.
- Benefits: Enjoy 25 days holiday, enhanced sick pay, and wellness support.
- Why this job: Be part of a dynamic team making a real impact in workforce development.
- Qualifications: Experience in account management and business development is essential.
- Other info: Work in a fun, supportive environment with great career growth opportunities.
The predicted salary is between 36000 - 60000 £ per year.
Do you want to work for one of the largest independently owned apprenticeship providers? Would you like to be part of something really special? Impact Futures Group has a brand new opportunity for a talented individual to join our FRFA team as National Accounts Manager. This is a homebased role with a requirement for travel.
The Role
To develop, manage, and grow a portfolio of strategic national accounts on behalf of First Response First Aid, maximising revenue and long-term client value by positioning FRFA as the preferred compliance training partner for large, multi-site organisations across the UK. The National Accounts Manager will be responsible for building and sustaining strong senior-level relationships, driving commercial growth through retention, upsell, and cross-sell activity, and identifying and converting new national account opportunities. Working closely with internal operations and training coordination teams, the role ensures that clients consistently receive a high-quality, seamlessly delivered training experience that supports their compliance obligations and workforce development goals. This is a field-based, commercially focused role that sits at the heart of FRFA’s growth strategy, and requires a confident, self-motivated individual who can operate effectively at both a strategic and operational level.
Duties and Responsibilities
- Account Management & Client Retention
- Manage an assigned portfolio of national accounts, serving as the primary commercial contact for each client.
- Build and maintain strong, multi-level relationships within client organisations, engaging with procurement, HR, health & safety, and senior leadership stakeholders.
- Conduct regular structured account reviews to assess performance, identify risks, and uncover growth opportunities.
- Proactively manage contract renewals, ensuring retention targets are met and commercial terms are aligned with business objectives.
- Monitor account health, addressing any service concerns promptly in collaboration with the operations and training coordination teams.
- New Business Development
- Research, identify, and target prospective national accounts across FRFA’s key sectors, including healthcare, facilities management, utilities, logistics, and childcare.
- Develop compelling, tailored training proposals and commercial solutions that meet client compliance and workforce development needs.
- Lead and contribute to formal tender and RFP responses, working collaboratively with the wider commercial team.
- Build and maintain a robust new business pipeline, ensuring consistent activity to meet and exceed quarterly and annual revenue targets.
- Revenue Growth & Commercial Performance
- Drive upsell and cross-sell activity across the full FRFA and Impact Futures Group training portfolio, including Caring for Care clinical training products.
- Negotiate pricing, contract terms, and service-level agreements in line with company margin and revenue targets.
- Accurately forecast revenue and pipeline activity, providing regular updates to the Sales Director and senior leadership team.
- Take ownership of individual revenue targets, demonstrating consistent achievement against KPIs.
- Client Experience & Internal Collaboration
- Work closely with the Training Coordination team to ensure national account training programmes are scheduled, resourced, and delivered to the highest standard.
- Oversee the onboarding of new national accounts, ensuring a smooth and professional transition from contract award through to first delivery.
- Act as an escalation point for client issues, taking ownership of resolution and communicating outcomes clearly to all stakeholders.
- Gather client feedback post-delivery and share insights with operational and leadership teams to drive continuous improvement.
- CRM, Reporting & Administration
- Maintain accurate, up-to-date records of all account activity, client communications, and pipeline data within the CRM system.
- Produce regular account performance reports, highlighting revenue trends, risks, and opportunities.
- Ensure all commercial activity is conducted in line with company policies, pricing frameworks, and compliance requirements.
- Stay informed of sector trends, competitor activity, and changes in compliance legislation that may impact client needs or create new commercial opportunities.
The Benefits
- 25 days holiday plus public and bank holidays
- 3 additional days of paid leave for Christmas shut down
- Employee Wellbeing Day
- Birthday day off
- Buy an additional 5 days annual leave
- Volunteer day
- Enhanced Sick Pay
- BUPA Healthcare Cashback plan
- Enhanced Maternity paid leave
- Enhanced Paternity paid leave
- Grandparent paid leave
- Bereavement paid leave
- Life Assurance
- 3% pension contribution using pension provider NEST & optional salary sacrifice pension scheme
- Shopping discount & cash back platform
- Refer a friend bonus £1,000
- Employee Financial Wellbeing support
- Employee Assistance Helpline
- Company events and social gatherings
- Appreciation gifts
You’ll be joining a leading national training provider at an exciting time of growth and expansion, working in a fun and supportive environment in an organisation with a strong focus on people and culture. Expect regular catch-ups and socials with your team, surprises in the post and company-wide social events - we’re a friendly bunch.
About You
Essential
- Extensive experience in a national accounts, key accounts, or senior business development role.
- Proven track record of managing and growing complex, multi-site client relationships at a senior level.
- Demonstrable experience of consistently meeting or exceeding revenue targets in a B2B environment.
- Experience of managing full sales cycles from prospecting through to contract award and onboarding.
- Experience of negotiating commercial contracts, pricing frameworks, and service-level agreements.
- Experience of working with CRM systems to manage pipeline, forecast revenue, and report on activity.
Desirable
- Experience within the training, workforce development, health & safety, or compliance sectors.
- Experience of working with large national organisations in sectors such as healthcare, facilities management, utilities, logistics, or childcare.
- Experience of responding to formal tenders and public or private sector procurement processes.
- Experience of cross-selling or upselling across a multi-product or multi-brand portfolio.
- Experience operating within a group or multi-entity business structure.
About Us
Impact Futures Group is one of the UK’s largest independently owned training providers, delivering apprenticeships and vocational qualifications. Our expertise is underpinned by our Ofsted Grade 2 «Good» accreditation, and learner-centric delivery is at the heart of our continual operational evolution to ensure our learners receive an outstanding learning journey. We are the 23rd best large employer in the UK and the 6th best education provider. We have been awarded a prestigious 2-star accreditation for being an outstanding company to work for. We are an Equal Opportunities employer and welcome applications from all suitably qualified persons regardless of their race, disability, religion/belief, sexual orientation or age. We are committed to safeguarding and promoting the welfare of children and young people. An enhanced DBS check will be required for this role.
Proud member of the Disability Confident employer scheme.
National Accounts Manager employer: Impact Futures
Contact Detail:
Impact Futures Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land National Accounts Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in your industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. The more connections you make, the better your chances of landing that National Accounts Manager role.
✨Tip Number 2
Prepare for those interviews! Research the company inside out and come armed with questions that show you’re genuinely interested. Think about how your experience aligns with their needs, especially in managing national accounts and driving revenue growth.
✨Tip Number 3
Showcase your success stories! Be ready to share specific examples of how you've built strong client relationships and exceeded revenue targets. Use metrics to back up your claims – numbers speak volumes in sales roles!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search. Let’s get you on board with Impact Futures Group!
We think you need these skills to ace National Accounts Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the National Accounts Manager role. Highlight your experience in managing complex client relationships and driving revenue growth, as these are key aspects of the job.
Showcase Your Achievements: Don’t just list your responsibilities; share specific examples of how you’ve met or exceeded targets in previous roles. We love seeing quantifiable results that demonstrate your impact!
Be Authentic: Let your personality shine through in your application. We’re looking for someone who fits our friendly and supportive culture, so don’t be afraid to show us who you are beyond your professional achievements.
Apply Through Our Website: For the best chance of success, make sure to apply directly through our website. This helps us keep track of your application and ensures it gets the attention it deserves!
How to prepare for a job interview at Impact Futures
✨Know Your Accounts
Before the interview, research the key sectors mentioned in the job description, like healthcare and logistics. Understand the challenges these industries face and think about how you can position FRFA as a solution. This will show your potential employer that you're proactive and knowledgeable.
✨Build Relationships
Since the role involves managing senior-level relationships, prepare examples of how you've successfully built and maintained client relationships in the past. Be ready to discuss specific strategies you used to engage stakeholders at various levels within an organisation.
✨Showcase Your Sales Skills
Be prepared to talk about your experience with upselling and cross-selling. Have concrete examples ready that demonstrate how you've met or exceeded revenue targets in previous roles. This will highlight your ability to drive commercial growth, which is crucial for this position.
✨Understand the Compliance Landscape
Familiarise yourself with compliance training and workforce development trends. Being able to discuss current legislation and how it impacts client needs will set you apart. It shows that you're not just focused on sales but also on delivering value to clients.