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- Tasks: Create impactful marketing campaigns and engage with students to promote healthier food choices.
- Company: Join Impact Food Group, a leader in transforming school catering for over 600,000 students.
- Benefits: Enjoy 25 days holiday, a summer party, and discounts on high street shopping.
- Why this job: Make a real difference in students' lives through innovative food marketing and community engagement.
- Qualifications: Experience in marketing, strong communication skills, and a passion for food and customer experience.
- Other info: Flexible working environment with opportunities for travel and professional growth.
The predicted salary is between 28800 - 48000 £ per year.
At Impact Food Group, we’re more than just a school caterer. We’re on a mission to create a positive food culture and help more students enjoy healthier, better-quality food. Making a positive social impact is at the heart of everything we do. We’re constantly learning, evolving, and improving — every way, every day.
Through our industry-leading brands — Innovate, Hutchison, Cucina, and Chapter One — we cater for over 600,000 students and operate in more than 900 schools nationwide, growing every year. We’re now looking for a talented and highly organised Marketing Business Partner to join and play a vital role in supporting our business.
Guided by our values: integrity, bold, impactful, humble, and community; you will help us shape a workplace and culture we can all be proud of. The Marketing Business Partner will bridge our central marketing team and operational business, rolling out best-practice marketing across all schools to drive participation, meal uptake, and customer experience. Reporting to the Head of Marketing & Communications with regular travel to IFG sites and 1-2 days a week at Head Office (Woking).
Role Responsibilities:
- Marketing Plans & Campaigns: Implement business-wide marketing plans and campaigns that drive awareness, participation, and meal uptake across all sites. Support retention activity, added-value initiatives, and create/deliver toolkits and campaigns that drive measurable impact.
- Food Marketing & Promotions: Lead on site-level food marketing activity including menus, meal deals, promotional campaigns, and theme days. Develop engaging, customer-facing materials that drive awareness and uptake across students, parents, and staff.
- Retail Excellence – “Perfect Site”: Own the development and continuous improvement of IFG’s Perfect Site model. Support operational teams with canteen layouts, merchandising, point-of-sale, and customer experience best practice.
- Student Insight & Engagement: Set up and run student panels, both face-to-face and digitally, to gather quantitative and qualitative insights. Analyse findings and translate them into actionable recommendations that inform menus, marketing campaigns, and customer experience improvements.
- Client & Consumer Surveys: Support delivery, analysis, and reporting of client and consumer surveys. Create toolkits and action plans to ensure insights are embedded into site-level operations.
- Content Creation & Communications: Develop creative, impactful content using Canva and other tools for campaigns, promotions, website updates, and awards submissions (local and national). Support with copywriting, design, and deployment of site-level communications, including school launch materials, digital signage, and online portals.
Skills & Experience:
- Has proven experience in marketing, ideally in a retail, foodservice, or consumer-focused environment.
- Understands the power of great customer experience in driving participation and sales.
- Is confident engaging with different stakeholders – from students and parents to clients and site teams.
- Confident communicator, able to present ideas and influence at all levels.
- Flexible and willing to travel regularly to sites across the UK.
- Experienced User of Canva.
- Experience of Working with digital Content Management Systems.
- Video/Photography to a Good Standard.
- Experience of using CRM Systems.
- Video Editing (e.g. Capcut).
If you’re a collaborative, solution-focused professional who thrives in a busy and purposeful environment, we’d love to hear from you. Join us and be part of a team that is transforming lives through the power of food, making a genuine difference for students across the UK.
What we can offer:
- Monday to Friday working
- 25 days holiday plus bank holidays
- Access to IFG rewards (money off high street)
- Yearly Summer Party
- Centrally based offices.
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV. Impact Food are committed to the safeguarding of children, and our employees share this commitment. Successful candidates are required to undergo an enhanced DBS check, which Innovate Services Ltd supply the cost for.
We are a committed equal opportunities employer - if you require any assistance for the interview process, please detail within your application. All information is kept confidential and in compliance with GDPR requirements.
Marketing Business Partner in Woking employer: Impact Food Group
Contact Detail:
Impact Food Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Business Partner in Woking
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their mission and values, especially how they relate to creating a positive food culture. This will help you tailor your responses and show you're genuinely interested.
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills and experiences align with the role of Marketing Business Partner. Highlight your marketing expertise and how you can contribute to driving participation and customer experience.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining our mission to make a positive impact in students' lives.
We think you need these skills to ace Marketing Business Partner in Woking
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Business Partner role. Highlight relevant experience in marketing, especially in foodservice or retail, and showcase how you've driven customer engagement and participation in previous roles.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about creating a positive food culture and how your skills align with our mission at Impact Food Group. Be bold and let your personality come through!
Showcase Your Creativity: Since this role involves content creation, don’t hesitate to include examples of your work. Whether it's campaigns you've led or materials you've designed using Canva, show us your creative flair and how it can benefit our schools.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Impact Food Group!
How to prepare for a job interview at Impact Food Group
✨Know Your Stuff
Before the interview, dive deep into Impact Food Group's mission and values. Understand their approach to creating a positive food culture and how your role as a Marketing Business Partner can contribute to that. This will show your genuine interest and alignment with their goals.
✨Showcase Your Experience
Prepare specific examples from your past marketing roles that highlight your experience in food marketing or consumer-focused environments. Be ready to discuss how you've successfully implemented marketing plans and campaigns that drove measurable impact, especially in engaging students and parents.
✨Engage with Insights
Since the role involves gathering student insights, think of ways you’ve previously engaged with target audiences. Be prepared to discuss how you’ve used feedback to inform marketing strategies and improve customer experiences. This will demonstrate your analytical skills and ability to adapt.
✨Be Creative and Practical
Familiarise yourself with tools like Canva and any video editing software mentioned in the job description. Bring along examples of your creative work, whether it’s promotional materials or digital content. This will not only showcase your skills but also your readiness to hit the ground running.
