Principal UX Researcher - UK (Remote)

A platform you can believe in: Immersive One is the leading cyber resilience solution across the globe. Build and scale a best in class platform alongside a team of the brightest minds in cybersecurity. At Immersive, we’re uniquely positioned to future-proof organizations against any cyber challenge. If that excites you, read on!

Immersive helps prove and improve your cyber resilience by simulating real-world threats, testing your skills, and measuring performance. We put your readiness to the ultimate test. From sharpening technical capabilities to making high-pressure decisions, our platform allows you to assess every angle, pinpoint areas for growth, and prove your ability to tackle evolving threats with unwavering confidence.

Immersive was founded in 2017, from a cargo container in Bristol, UK we’ve grown to over 300 employees globally, announced funding of more than £150 million and been voted a Best place to work on multiple occasions!

We’re looking for an experienced, customer-centric and data-driven individual to join our Product team as a Principal UX Researcher. As a voice and advocate for Product excellence within Immersive, you will be a key driver of the evolution of our flagship Immersive One platform, ensuring we continue to delight our users and expand our market leadership.

Your mission is to define the future of the Immersive One user experience, wielding platform-level research as the ultimate force to shape our overarching strategy, inform critical system-level architecture, and forge an evidence-driven product culture at its core. You love to go through customer and user feedback, research, prioritise, and validate your assumptions with data.

You will lead on generative and evaluative research: interviews, task/usability testing, concept/prototype tests, surveys, tree testing, card sorting, and longitudinal work where needed. As a key driver within our Product org, you will bring a strong customer centric mindset and can turn complex platform questions into decision-ready evidence.

This is not a “run usability tests on screens” role — it’s a strategic research leadership role where you’ll help shape the Immersive One platform direction and build our research engine.

As a senior individual contributor in the team, your main responsibilities will include:

• Be the key driver of the Immersive One platform research strategy, unifying products, personas, and complex workflows.
• Run mixed-method research at product pace: interviews, usability/task testing, concept and prototype evaluation, tree tests, card sorts, surveys, and longitudinal work when it’s the right tool.
• Transform raw qualitative and quantitative data into high-impact, compelling strategic narratives that decisively influence roadmaps, prioritisation, and major investment decisions.
• Bridge the gap between grand research vision and immediate execution, translating multi-quarter platform blueprints into actionable, high-impact outcomes.
• Architect research frameworks, playbooks, and enablement practices that multiply research effectiveness and elevate organizational maturity.
• Weave together research, analytics, user feedback, and market signals into cohesive strategic narratives.
• Establish a repeatable learning engine: intake/prioritisation, cadence (e.g. weekly/fortnightly testing), synthesis rituals, and an insight repository that’s easy to reuse.
• Coach designers and PMs on lightweight research techniques and evidence-based decision making.

We’d love to hear from you if you have proven experience in the following areas:

• Deep experience leading research in B2B SaaS / enterprise or other complex product environments.
• Track record of influencing strategy and building repeatable research practices (not just running studies).
• Proven track record of spearheading research within vast enterprise, multi-product, or platform ecosystems.
• Demonstrated capability to shift product strategy at an architectural level, far surpassing feature-level influence.
• You thrive on complexity, guiding the organization through shifting product and market landscapes to a clear path forward.
• You’ve built scalable research infrastructure, developing foundational frameworks, playbooks, and repeatable processes.
• Fluent in measurement frameworks, including sentiment, task success, and behavioral analytics.

Immersive’s growth has been fuelled by our values that underpin everything we do:

• Driven - We push the boundaries of innovation, acting swiftly to achieve ambitious outcomes.
• Inclusive - Our strength lies in diversity, fostering a culture where every individual contributes to our collective strength.
• Customer Centric - We seek to develop deep relationships with our customers to help them achieve their business outcomes.
• One Team - We are a talented global team working together to achieve our vision.

We encourage people of all different backgrounds and identities to apply. We are committed to maintaining an inclusive, supportive place for you to be you and do your very best work.

As well as an inclusive, supportive place for you to be you, we offer an extensive range of benefits:

• Time off, flexible and remote working includes 25 days annual leave + 2 volunteering days and birthday day off.
• Look after your family and yourself with enhanced parental leave, mindfulness groups, critical illness cover.
• Career and learning development through the platform and our ‘Learn Anything’ fund.
• Share in the companies success with share options, sales incentives and Recognition & Rewards for doing great work and living our values and behaviours.
• Informal or formal flexible working options, e.g. flexible start and finish times, reduced hours, job share, remote working.
• We’re a sociable, tight-knit team with monthly socials, and sports clubs.

While this is a remote position, we do all meet in our EMEA HQ on a bi-annual basis and regularly in person in region.

Cyber threats wait for no one and neither should you. Apply now!