Publicist in London

Immediate is home to some of the biggest and most loved consumer brands in the UK, including Radio Times, Good Food and BBC Gardeners World magazine. Our trusted, quality content reaches millions of people a month across digital, print, video, podcasts, apps and live events. We’re the destination for people looking to get more from the things they love. We’re here to inspire, fuel, encourage and educate.

As Publicist, you will play a key role in supporting the delivery of Immediate's consumer brand PR strategy. Working closely with the PR Brand Manager and PR & Comms Assistant, you’ll help raise the profile of Immediate's market-leading brands and editorial talent through news-worthy editorial content, creative storytelling, outreach, and multi-channel PR campaigns.

This is an exciting new role ideal for a creative and enthusiastic comms person with experience for spotting and shaping compelling stories and implementing innovative ways to generate media coverage for Immediate brands and content creators across a range of formats.

As part of the consumer PR team, reporting to the PR Brand Manager, this role will also lead the publicity strategy development for a portfolio of Immediate's brands, closely with Immediate's B2B/corporate PR consultant, Faces&Voices team, who promote in-house and partner content creators, and Director of Communications to ensure the consumer PR activity is aligned to Immediate's strategic goals, around brand growth and talent development.

As a Publicist you will:

• Have experience of developing and delivering national media campaigns, using a variety of tactics, an excellent news sense and excellent written and verbal communication skills, plus a strong contacts book.
• Build and maintain relationships with journalists, content-creators, podcast hosts, broadcast producers and event organisers to secure coverage and opportunities for Immediate's brands and talent.
• Collaborate with editorial teams to identify newsworthy content, data insights, and topical hooks for PR.
• Assist in the planning and execution of creative PR campaigns, including brand activations, events, and digital-first initiatives.
• Support efforts to position Immediate's editorial experts and content creators as thought leaders across traditional and digital media.
• Draft press releases, media pitches, briefing documents, and social media copy to support PR activity.
• Track media coverage, compile reports, and evaluate campaign performance against KPIs.
• Work closely with marketing, social, and talent teams to ensure PR activity is aligned with broader brand goals.

Requirements:

• Strong understanding of the UK media landscape and what makes a good news story, with good contacts across lifestyle, entertainment, food, history and parenting, and strong contacts in broadcast media.
• Excellent verbal and writing skills and a flair for storytelling and creating innovative campaign ideas across multiple formats.
• An excellent eye for details and ability to manage multiple projects and deadlines with precision.
• A team player who thrives in a fast-paced, creative environment, confident of building strong working networks across the business and with external partners and agencies.
• Comfortable working across digital platforms, and exploring non-traditional PR opportunities, including brand activation and partnership across traditional and social media outlets.
• Contribute creative PR ideas.
• Stay abreast of media trends and developments.
• Have an in-depth knowledge of the cultural landscape.

Benefits:

• A relaxed working environment with regular socials including a summer festival.
• Supportive well-being initiatives and benefits, talks & workshops, and Mental Health First aiders & Champions.
• 25 days holiday plus a day for your birthday. Our offices will be closed between Christmas and New Year’s which are in addition to your annual entitlement.
• Tailored training and development through both our inhouse learning platform and LinkedIn Learning.
• A progressive and transparent culture focused on your development.
• Flexible / hybrid working plus early finish Fridays.
• Cycle to work scheme.
• Enhanced Family Policies including paternity, adoption and surrogacy leave. We also provide a pregnancy loss, fertility, and carers policy.
• Competitive pension plans and Life Assurance.
• A newly renovated modern office with lots of collaborative spaces.

At Immediate, we pride ourselves on our open, inclusive, collaborative, and dynamic culture that empowers our people to thrive and give their best. We care deeply about our people, our local communities and the impact we have on the environment. Our active Diversity & Inclusion network, comprehensive well-being programs, and clear sustainability strategies reflect this commitment.

People are at the heart of our business and creating a diverse and inclusive working environment is important to us. Immediate is an equal opportunities employer. We’ll never treat anyone less favourably because of their sex, gender reassignment, pregnancy and maternity, marital/civil partnerships, sexual orientation, race, nationality, ethnic origin, age, religion or belief or disability. We’re also committed to supporting applications from those who are returning to work following a career break, maternity leave or caring responsibilities.

Immediate is a place you can grow, be supported, and make a difference.