At a Glance
- Tasks: Manage digital ad campaigns from planning to reporting, optimising for success.
- Company: Join Immediate, home to beloved UK brands like Radio Times and Good Food.
- Benefits: Enjoy 25 days holiday, flexible working, and a vibrant office culture.
- Other info: Be part of a diverse team that values growth and community.
- Why this job: Make an impact in digital advertising while working with top brands.
- Qualifications: Experience in digital ad management and proficiency in Google Ad Manager required.
The predicted salary is between 40000 - 40000 £ per year.
Senior Ad Delivery Planner – 6 month fixed-term contract (up to £40,000 per annum)
Immediate is home to some of the biggest and most loved consumer brands in the UK, including Radio Times, Good Food and BBC Gardeners World magazine.
Our trusted, quality content reaches millions of people a month across digital, print, video, podcasts, apps and live events.
We’re the destination for people looking to get more from the things they love. We’re here to inspire, fuel, encourage and educate.
Whether it’s the big things, or the little things; from reaching fitness goals to savouring good food, cultivating outdoor spaces, or enjoying the latest TV sensation – we help bring our audiences joy!
About the role
We are looking for a highly motivated and experienced Senior Digital Ad Delivery Manager to take ownership of digital advertising campaigns from initial planning and setup through to optimisation, reporting and completion.
This role combines digital sales planning, ad operations, campaign management, data analysis and client service.
You will work closely with sales, social, creative teams, agencies and clients to deliver effective, revenue-generating campaigns across our portfolio of websites, including Top Gear, Good Food, Radio Times, Made for Mums, Gardeners’ World and Olive.
The successful candidate will be commercially minded, highly organised and confident working with digital advertising platforms, campaign data and multiple stakeholders.
They will have strong attention to detail and the ability to manage campaigns accurately, efficiently and proactively.
- As a Senior Ad Delivery Planner you will;
- Manage digital advertising campaigns end to end, from initial planning and inventory checks through to campaign setup, launch, monitoring, optimisation and reporting.
- Add and manage campaign lines in Connect and traffic campaigns accurately and efficiently.
- Work closely with the sales team to understand campaign objectives, recommend suitable formats, devices, websites, audiences and targeting strategies, and support inventory availability checks.
- Build and implement audience and contextual targeting strategies to maximise campaign effectiveness and audience reach.
- Liaise with clients, agencies and client services to collect creative assets, confirm campaign requirements, resolve issues and support strong campaign results.
- Work with social teams to coordinate campaign setup and ensure campaigns go live on schedule.
- Monitor campaign delivery, revenue and performance through Google Ad Manager and other relevant platforms, identifying and escalating campaigns that may be delayed or under-delivering.
- Optimise campaigns to improve delivery, performance, revenue and audience reach.
- Investigate technical and delivery issues, systematically gather relevant information, identify root causes and coordinate solutions with the licensed ad server and other technical teams.
- Maintain accurate campaign records and track activity throughout the planning, setup, launch and delivery process.
- Coordinate with creative teams on podcast scripting and recording, digital display production and other campaign assets.
- Analyse campaign data using Google Ad Manager, Google Analytics and other reporting tools to identify trends, insights and opportunities for improvement.
- Prepare clear and comprehensive weekly performance reports and end of campaign reports.
- Share campaign insights and recommendations with sales teams and other stakeholders.
- Attend relevant training and contribute to the continuous improvement of campaign management processes.
Requirements
- Experience managing digital advertising campaigns from setup through to delivery and reporting.
- Experience using Google Ad Manager (GAM) is essential.
- Knowledge of audience and contextual targeting.
- Experience analysing campaign data using Google Analytics, Google Ad Manager or similar platforms.
- Understanding of the programmatic advertising ecosystem is advantageous.
- Basic HTML knowledge is desirable but not essential.
- Strong analytical and problem-solving skills, with the ability to troubleshoot issues and identify root causes.
- Excellent attention to detail and a commitment to error free campaign trafficking.
- Strong organisational and time management skills, with the ability to manage multiple campaigns and competing deadlines.
- Ability to understand the wider delivery schedule and prioritise work effectively.
- Excellent written and verbal communication skills, with the ability to adapt communication style for clients, agencies, sales teams and technical colleagues.
- Proactive, customer-focused and commercially aware.
- Calm and focused when working under pressure.
- Flexible, adaptable and comfortable working in a fast-paced digital environment.
- Strong team working and relationship building skills.
- Proficiency in Microsoft Office and web-based applications.
Desirable experience
- Experience in digital advertising, ad operations, campaign management or a related role.
- Experience working with publishers, media owners, agencies or advertising technology providers.
- Knowledge of podcast, social and digital display campaign delivery.
Benefits
- A relaxed working environment with regular socials including a summer festival
- Supportive well-being initiatives and benefits, talks & workshops, and Mental Health First aiders & Champions
- 25 days holiday plus a day for your birthday. Our offices will be closed between Christmas and New Year’s which are in addition to your annual entitlement
- Tailored training and development through both our inhouse learning platform and Linked In Learning
- A progressive and transparent culture focused on your development
- Flexible / hybrid working plus early finish Fridays
- Cycle to work scheme
- Enhanced Family Policies including paternity, adoption and surrogacy leave. We also provide a pregnancy loss, fertility, and carers policy
- Competitive pension plans and Life Assurance
- A newly renovated modern office with lots of collaborative spaces
At Immediate, we pride ourselves on our open, inclusive, collaborative, and dynamic culture that empowers our people to thrive and give their best.
We care deeply about our people, our local communities and the impact we have on the environment.
Our active Diversity & Inclusion network, comprehensive well-being programs, and clear sustainability strategies reflect this commitment.
People are at the heart of our business and creating a diverse and inclusive working environment is important to us.
Immediate is an equal opportunities employer.
We’ll never treat anyone less favourably because of their sex, gender reassignment, pregnancy and maternity, marital/civil partnerships, sexual orientation, race, nationality, ethnic origin, age, religion or belief or disability.
We’re also committed to supporting applications from those who are returning to work following a career break, maternity leave or caring responsibilities.
Immediate is a place you can grow, be supported, and make a difference.
Senior Ad Delivery Planner - 6 Month Fixed-Term Contract in England employer: Immediate Media Co
Immediate is an exceptional employer, offering a vibrant and inclusive work culture that prioritises employee well-being and development. With a focus on collaboration and creativity, the role of Commercial Manager provides opportunities to engage with renowned brands in the food and festival industry while enjoying benefits like flexible working, tailored training, and a supportive environment that values diversity. Located in a dynamic setting, Immediate empowers its employees to thrive and make a meaningful impact in their roles.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Ad Delivery Planner - 6 Month Fixed-Term Contract in England
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Senior Ad Delivery Planner - 6 Month Fixed-Term Contract in England
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Immediate Media Co from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Immediate Media Co specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Immediate Media Co
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Immediate Media Co, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Immediate Media Co you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Immediate Media Co that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Immediate Media Co, so think on your feet and don't hesitate to showcase your creativity!