At a Glance
- Tasks: Lead multimedia content strategy and drive audience engagement across various platforms.
- Company: Join Immediate, home to beloved brands like Radio Times and Good Food.
- Benefits: Enjoy flexible working, 25 days holiday, and tailored training opportunities.
- Other info: Collaborative culture with a focus on diversity, inclusion, and personal growth.
- Why this job: Be at the forefront of digital transformation in a historic publishing brand.
- Qualifications: Proven leadership in multimedia and deep understanding of audience behaviour.
The predicted salary is between 85000 - 85000 £ per year.
Digital & Multimedia Director, Radio Times (salary from £85,000)
Immediate is home to some of the biggest and most loved consumer brands in the UK, including Radio Times, Good Food and BBC Gardeners World magazine.
Our trusted, quality content reaches millions of people a month across digital, print, video, podcasts, apps and live events.
We’re the destination for people looking to get more from the things they love. We’re here to inspire, fuel, encourage and educate.
Whether it’s the big things, or the little things; from reaching fitness goals to savouring good food, cultivating outdoor spaces, or enjoying the latest TV sensation – we help bring our audiences joy!
About the role
The Digital & Multimedia Director joins Radio Times at a pivotal point in its 100-year publishing journey.
This leadership role will drive the brand's evolution from market-leading but platform-siloed editorial production to an integrated, multimedia-first operating model.
The role will help foster a collaborative, high-performing culture that combines editorial excellence with experimentation, innovation and operational discipline overseeing transformation technically, and creatively in line with audience consumption whilst maintaining the authentic identity, editorial integrity, and audience trust that underpin the brand today.
The Digital & Multimedia Director works in close partnership with the Editorial Director and the senior editorial team to ensure our market-leading content reaches audiences in the right formats, on the right platforms, with the right support, insight and production models behind it.
This is a role for someone who understands the editorial mindset: how stories are commissioned, created, edited, packaged and trusted by audiences.
The successful candidate will build our talented teams' strong ideas into deeper audience relationships across print, web, app, video, audio, social and emerging platforms.
They will articulate why change is needed, bring colleagues with them, listen carefully to editorial concerns, and create practical workflows that make high-quality multimedia work easier to deliver.
This role provides leadership, structure and expertise in digital and multimedia growth, working collaboratively with editors, creators, production, product, commercial and technology teams.
Clear decision-making is essential to how the role operates.
Key Responsibilities
- Define and lead the brand’s multimedia content strategy across video, audio, social, web, app and emerging platforms, building a coherent ecosystem where every touchpoint has a clear audience and purpose.
- Build scalable multimedia formats, franchises and premium IP that grow audience reach, strengthen brand affinity and create commercial opportunity.
- Lead the development of a direct-to-audience strategy, with the app and owned platforms at the centre of building habitual audience relationships, deeper engagement and subscription growth.
- Shape a compelling digital vision that goes beyond content distribution creating a destination audiences return to habitually through personalisation, utility, community, exclusive experiences and innovative storytelling.
- Drive audience growth across owned and third-party platforms including You Tube, Spotify, Instagram, social, aggregator and emerging channels.
- Develop platform-native storytelling and distribution strategies rooted in audience behaviour, data insight and changing consumption trends.
- Use analytics, audience insight and performance data to optimise commissioning, distribution, engagement and conversion across the ecosystem.
- Manage and deliver budget and commissioning processes in line with business value.
- Oversee the development of modern production workflows, AI-assisted processes and scalable content operations that improve both efficiency and creative quality.
- Partner closely with product and technology teams to align content strategy with audience, subscription and business goals.
- Work in unison with commercial teams to ensure vision and product reflect and leverage market reality and respond to commercial opportunities.
Requirements
- Significant senior leadership experience within a publisher, broadcaster, entertainment brand or digital media business.
- Proven success building and scaling multimedia brands, channels or content ecosystems across video, audio, social and digital publishing.
- Deep understanding of modern audience behaviour, platform ecosystems and evolving content consumption trends.
- Strong editorial instincts and storytelling judgement, with experience developing compelling multimedia formats and franchises.
- Strong understanding of You Tube, Tik Tok, Instagram, podcast ecosystems, streaming platforms and owned digital products.
- Experience building direct audience relationships through apps, subscriptions, registration, CRM or owned-platform strategies.
- Demonstrated success leading organisational transformation and building collaborative multidisciplinary teams.
- Commercially aware and highly data literate, with the ability to translate audience insight and performance analytics into strategic action.
- Comfortable operating at both strategic and operational levels, from defining vision to improving workflows and delivery.
- Familiarity with AI-assisted production workflows, audience personalisation and emerging digital media technologies.
- Excellent stakeholder leadership skills with the ability to align editorial, creative, product and commercial teams around shared priorities.
- A relaxed working environment with regular socials including a summer festival
- Supportive well-being initiatives and benefits, talks & workshops, and Mental Health First aiders & Champions
- 25 days holiday plus a day for your birthday. Our offices will be closed between Christmas and New Year’s which are in addition to your annual entitlement
- Tailored training and development through both our inhouse learning platform and Linked In Learning
- A progressive and transparent culture focused on your development
- Flexible / hybrid working plus early finish Fridays
- Cycle to work scheme
- Enhanced Family Policies including paternity, adoption and surrogacy leave. We also provide a pregnancy loss, fertility, and carers policy
- Competitive pension plans and Life Assurance
- A newly renovated modern office with lots of collaborative spaces
At Immediate, we pride ourselves on our open, collaborative, and dynamic culture that empowers our people to thrive and give their best.
We care deeply about our people, environment, and impact.
Our active Diversity & Inclusion network, comprehensive well-being programs, and clear sustainability strategies reflect this commitment.
People are at the heart of our business and creating a diverse and inclusive working environment is extremely important to us.
Immediate is an equal opportunities employer.
We’ll never treat anyone less favourably because of their sex, gender reassignment, pregnancy and maternity, marital/civil partnerships, sexual orientation, race, nationality, ethnic origin, age, religion or belief or disability.
We’re also committed to supporting applications from those who are returning to work following a career break, maternity leave or caring responsibilities.
- Immediate is a place where you can grow, be supported, and make a difference
- We work with talented, driven people to make our vision reality
Such an amazing team requires nothing short of the best. That’s why we put a lot of effort into creating a work environment they deserve.
#J-18808-Ljbffr
Digital & Multimedia Director, Radio Times employer: Immediate Media Co
Immediate Media Co is an exceptional employer located in Greater London, offering a vibrant work culture that fosters creativity and collaboration. With competitive benefits such as hybrid working options and extensive well-being initiatives, employees are encouraged to thrive both personally and professionally. The company prioritises employee growth opportunities, making it an ideal place for those seeking meaningful and rewarding careers in the events industry.
StudySmarter Expert Advice🤫
We think this is how you could land Digital & Multimedia Director, Radio Times
✨Dive into Digital Learning Communities
Join online forums and communities focused on digital education, like EdTech Meetups or LinkedIn groups. Engage actively—share ideas and insights, and you'll not only learn a ton but also connect with potential employers and thought leaders in the industry.
✨Showcase Your Teaching Skills
Create content that demonstrates your understanding of digital learning—think blogs, videos, or even free online workshops. This could catch the eye of companies like Immediate Media Co looking for innovative thinkers. Plus, it’s a great way to practice your presentation skills!
✨Utilise University Career Services
If you're still in education or have access to an alumni network, make the most of your university's career services. They often have exclusive job listings and workshops tailored to students wanting to break into full-time roles in education technology.
✨Apply Directly Via Company Websites
When you come across roles like Digital & Multimedia Director, Radio Times at Immediate Media Co, make sure to apply directly through their website. It not only shows you're serious but sometimes you'll find positions listed there that may not be on job boards yet. Keep an eye on those!
We think you need these skills to ace Digital & Multimedia Director, Radio Times
Some tips for your application 🫡
Show Off Your Passion for Learning:When applying for a role in digital learning and education at Immediate Media Co, make sure to sprinkle your application with examples of your enthusiasm for teaching and learning technologies. Share specific experiences where you've used, designed, or implemented digital learning solutions, as this shows us that you truly get the field.
Highlight Relevant Education and Certification:In the digital learning space, having a strong educational background can set you apart. Don't shy away from showcasing your degrees, certifications, or relevant courses related to e-learning, instructional design, or educational technology. We love seeing candidates who have actively invested in their learning journey!
Tailor Your CV to the Role:Your CV is your first impression, so let's make it count! Focus on your skills directly related to digital learning, such as course development, learning management systems, and data analysis. Be sure to show measurable results from your past roles to demonstrate your impact and effectiveness.
Craft a Compelling Cover Letter:In your cover letter, express not just your qualifications, but your vision for the future of digital education. Discuss how your experiences align with the mission of Immediate Media Co and highlight any innovative ideas you might have for enhancing learning experiences. This is your chance to connect with us on a deeper level!
How to prepare for a job interview at Immediate Media Co
✨Get Hands-On with Learning Technologies
Familiarise yourself with common digital learning tools and platforms, like LMS systems or authoring tools that Immediate Media Co might use. Understanding these will give you an edge and show you’re ready to jump in from day one!
✨Showcase Your Creativity in Lesson Design
Prepare a portfolio of your past projects if you have them, or create sample lesson plans or digital content demos. Being able to discuss your creative approach to engaging students can really set you apart in a full-time role at Immediate Media Co.
✨Brush Up on Educational Trends
Stay in the loop with the latest trends in digital education, like gamification or personalised learning experiences. This will help you engage in meaningful discussions during the interview and demonstrate your passion for the field.
✨Prepare for Collaborative Scenarios
Expect to be asked about your experience working collaboratively with educators or other stakeholders. Consider discussing how you've contributed to a team effort in creating engaging educational content or improving student outcomes.
