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For Companies At a Glance
- Tasks: Lead the digital strategy for Process Automation, driving growth and innovation.
- Company: Join a forward-thinking organisation focused on digital transformation and business excellence.
- Benefits: Enjoy flexible work options and opportunities for professional development.
- Why this job: Be at the forefront of digital innovation, collaborating with diverse teams to make an impact.
- Qualifications: Bachelor's degree in relevant fields; advanced degrees and certifications are a plus.
- Other info: This role offers remote work flexibility, allowing you to work from anywhere.
The predicted salary is between 36000 - 60000 £ per year.
Overview:
The Manager of Digital Strategy will be responsible for developing and implementing the digital strategy of Process Automation organization. This role involves identifying digital opportunities, creating digital transformation roadmaps, and ensuring that digital initiatives align with business objectives to drive growth and innovation. The Manager of Digital Strategy collaborates with cross-functional teams, including IT, marketing, product management, and operations, to integrate digital technologies and strategies into the company’s overall business plan. This does is not require to be based in the UK.
Key Responsibilities:
- Develop and execute a comprehensive digital strategy that aligns with the Process Automation business objectives.
- Identify and prioritize digital opportunities and initiatives to drive business growth and innovation.
- Develop digital transformation roadmaps and implement best practices to drive change.
- Implement digital transformation projects, ensuring they are completed on time, within budget, and meet business objectives.
- Collaborate with IT, marketing, product management, and operations teams to integrate digital strategies into the overall business plan.
- Conduct market research and competitive analysis to identify trends and opportunities in the digital landscape.
- Use data-driven insights to inform digital strategies and decision-making.
- Ensure effective communication and alignment with stakeholders throughout the digital strategy lifecycle
- Monitor and analyze the performance of digital initiatives using key performance indicators (KPIs) and analytics tools.
- Ensure continuous improvement processes to enhance the effectiveness of digital strategies aligned to latest advancements in digital technologies & strategies.
Ideal Candidate Profile:
- Deep understanding of digital strategy development, implementation, and optimization.
- Knowledge of digital marketing, digital transformation, and emerging digital technologies.
- Ability to develop and execute long-term digital strategies aligned with business objectives.
- Experience in identifying digital opportunities and developing strategies to capitalize on them.
- Strong analytical skills with the ability to interpret data and provide actionable insights.
- Excellent problem-solving skills with a proactive approach to addressing digital strategy challenges
- Proficiency in digital strategy tools and software, such as analytics platforms, CRM systems, and project management tools.
- Experience with digital marketing technologies, data analytics, and digital transformation tools.
- Strong leadership skills with the ability to inspire and lead a high-performing digital strategy team.
- Experience in managing cross-functional teams and working collaboratively with other senior executives.
Education & Qualifications:
- A bachelor’s degree in marketing, Business Administration, Information Technology, Digital Media, or a related field is typically required. Many Directors of Digital Strategy also hold advanced degrees such as an MBA or a master’s in digital marketing or information technology.
Professional certifications such as Certified Digital Marketing Professional (CDMP) or Certified ScrumMaster (CSM) can enhance a candidate’s credentials.
Digital Strategy Manager employer: IMI
Contact Detail:
IMI Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Strategy Manager
✨Tip Number 1
Network with professionals in the digital strategy field. Attend industry events, webinars, or online forums where you can connect with others who are already working in similar roles. This can help you gain insights into the skills and experiences that are most valued.
✨Tip Number 2
Stay updated on the latest trends in digital marketing and transformation. Follow relevant blogs, podcasts, and thought leaders in the industry to understand what strategies are currently being implemented successfully. This knowledge will help you speak confidently about your ideas during interviews.
✨Tip Number 3
Consider obtaining relevant certifications that can bolster your qualifications. Certifications like Certified Digital Marketing Professional (CDMP) or Certified ScrumMaster (CSM) can demonstrate your commitment to the field and enhance your credibility as a candidate.
✨Tip Number 4
Prepare to discuss specific examples of how you've successfully implemented digital strategies in the past. Use the STAR method (Situation, Task, Action, Result) to structure your responses, showcasing your analytical skills and ability to drive business growth through digital initiatives.
We think you need these skills to ace Digital Strategy Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital strategy development and implementation. Use keywords from the job description, such as 'digital transformation', 'cross-functional collaboration', and 'data-driven insights' to catch the employer's attention.
Craft a Compelling Cover Letter: In your cover letter, explain why you are passionate about digital strategy and how your skills align with the company's objectives. Mention specific examples of past projects where you successfully implemented digital strategies that drove growth.
Showcase Analytical Skills: Since the role requires strong analytical skills, include examples of how you've used data to inform decisions in previous roles. Highlight any experience with analytics tools or platforms that demonstrate your ability to derive actionable insights.
Highlight Leadership Experience: Emphasise your leadership skills and experience managing cross-functional teams. Provide examples of how you've inspired teams to achieve digital strategy goals and how you’ve collaborated with senior executives to align strategies with business objectives.
How to prepare for a job interview at IMI
✨Showcase Your Digital Expertise
Make sure to highlight your deep understanding of digital strategy development and implementation. Be prepared to discuss specific examples of how you've successfully executed digital initiatives in the past, particularly those that align with business objectives.
✨Demonstrate Analytical Skills
Since strong analytical skills are crucial for this role, come equipped with examples of how you've used data-driven insights to inform your digital strategies. Discuss any tools or platforms you’ve used for analytics and how they helped shape your decision-making.
✨Collaborative Mindset
This position requires collaboration with various teams. Be ready to share experiences where you worked cross-functionally, especially with IT, marketing, and product management. Highlight your ability to communicate effectively and align stakeholders throughout the process.
✨Prepare for Scenario-Based Questions
Expect scenario-based questions that assess your problem-solving skills and strategic thinking. Prepare to discuss how you would approach identifying digital opportunities or implementing a digital transformation project, ensuring you demonstrate a proactive approach.
