Digital Marketing Advisor Hybrid in Poole, Dorset

Digital Marketing Advisor Hybrid

Location: Hybrid role, with office-based work in Poole and occasional UK and international travel
Salary: £35,000 per annum
Contract: Full-time, Permanent
Benefits: 25 days holiday (Christmas shut down), 9% pension contribution, life assurance, Sharesave scheme, health cash plan, cycle to work scheme, financial guidance, employee assistance program, physiotherapy, onsite massage, and workwear.

We are IMI plc, a global leader at the forefront of delivering motion and fluid control technologies. With a rich 150-year heritage, we create breakthrough engineering solutions for a more sustainable world.

We embrace innovation and care about the outcomes that are good for business, everyday life and making a better world creating lasting impact for everyone.

We design, build and service highly engineered products in fluid and motion control applications. We focus on five market sectors: Industrial Automation, Process Automation, Climate Control, Life Science and Fluid Control, and Transport.

We are now looking for a Digital Marketing Advisor to help shape our marketing strategy, supporting multiple brands under the IMI Instrumentation division. If you enjoy creating digital content, managing social media, and working on marketing campaigns, wed love to hear from you!

What Youll Be Doing

Social Media & Content Creation

Plan and create social media posts (LinkedIn, Instagram, YouTube) with the support of our Social Media Manager.
Write engaging content for blogs, newsletters, and website updates.
Work with designers to create visuals and videos.

Email Marketing & Campaigns

Design and send email campaigns to different customer groups.
Test and tweak campaigns to get the best results.
Track performance and suggest improvements.

SEO & Website Management

Update and improve website content using WordPress (or similar tools).
Ensure pages are easy to find on search engines (SEO).
Work on paid ads (Google Ads, LinkedIn) to boost traffic.

Analytics & Reporting

Track social media and website performance using tools like Google Analytics.
Report on marketing success and suggest improvements.

Events & Campaigns

Support marketing activities for trade shows and webinars.
Help create marketing materials that match our brand.

What Were Looking For

Experience in digital marketing (B2B or industrial sector is a plus).
Knowledge of social media, email marketing, and website management.
Comfortable using marketing tools (WordPress, Google Analytics, email marketing platforms).
Strong communication skills and attention to detail.
Organised, creative, and able to manage multiple projects.

Bonus Skills:

CIM membership or other marketing qualifications.
Experience working with external marketing agencies.
Knowledge of Adobe Creative Suite, Canva, or video editing tools.

Why IMI?

At IMI, you will join a global organisation with a legacy of innovation and impact. You will have the opportunity to lead transformative initiatives, work with industry-leading professionals, and shape the future of engineering solutions.

IMI is an inclusive employer; diversity is very important to us, and we want to receive applications from people from all backgrounds.

If you feel you have the necessary skills and experience to be successful in this role click on APPLY today!

No agencies please!