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For Companies At a Glance
- Tasks: Create engaging digital content and manage social media for multiple brands.
- Company: Join IMI plc, a global leader in motion and fluid control technologies with 150 years of innovation.
- Benefits: Enjoy 25 days holiday, a 9% pension contribution, health plans, and more perks.
- Why this job: Shape marketing strategies while working in a diverse and innovative environment.
- Qualifications: Experience in digital marketing and knowledge of social media and email marketing required.
- Other info: Hybrid role with opportunities for UK and international travel.
The predicted salary is between 28000 - 42000 £ per year.
Ensure all your application information is up to date and in order before applying for this opportunity.
Location: Hybrid role, with office-based work in Poole and occasional UK and international travel
Salary: £35,000 per annum
Contract: Full-time, Permanent
Benefits: 25 days holiday (Christmas shut down), 9% pension contribution, life assurance, Sharesave scheme, health cash plan, cycle to work scheme, financial guidance, employee assistance program, physiotherapy, onsite massage, and workwear.
We are IMI plc, a global leader at the forefront of delivering motion and fluid control technologies. With a rich 150-year heritage, we create breakthrough engineering solutions for a more sustainable world. We embrace innovation and care about the outcomes that are good for business, everyday life and making a better world – creating lasting impact for everyone. We design, build and service highly engineered products in fluid and motion control applications. We focus on five market sectors: Industrial Automation, Process Automation, Climate Control, Life Science and Fluid Control, and Transport.
We are now looking for a Digital Marketing Advisor to help shape our marketing strategy, supporting multiple brands under the IMI Instrumentation division. If you enjoy creating digital content, managing social media, and working on marketing campaigns, we’d love to hear from you!
What You’ll Be Doing
- Social Media & Content Creation
- Plan and create social media posts (LinkedIn, Instagram, YouTube) with the support of our Social Media Manager.
- Write engaging content for blogs, newsletters, and website updates.
- Work with designers to create visuals and videos.
- Email Marketing & Campaigns
- Design and send email campaigns to different customer groups.
- Test and tweak campaigns to get the best results.
- Track performance and suggest improvements.
- SEO & Website Management
- Update and improve website content using WordPress (or similar tools).
- Ensure pages are easy to find on search engines (SEO).
- Work on paid ads (Google Ads, LinkedIn) to boost traffic.
- Analytics & Reporting
- Track social media and website performance using tools like Google Analytics.
- Report on marketing success and suggest improvements.
- Events & Campaigns
- Support marketing activities for trade shows and webinars.
- Help create marketing materials that match our brand.
What We’re Looking For
- Experience in digital marketing (B2B or industrial sector is a plus).
- Knowledge of social media, email marketing, and website management.
- Comfortable using marketing tools (WordPress, Google Analytics, email marketing platforms).
- Strong communication skills and attention to detail.
- Organised, creative, and able to manage multiple projects.
Bonus Skills:
- CIM membership or other marketing qualifications.
- Experience working with external marketing agencies.
- Knowledge of Adobe Creative Suite, Canva, or video editing tools.
Why IMI?
At IMI, you will join a global organisation with a legacy of innovation and impact. You will have the opportunity to lead transformative initiatives, work with industry-leading professionals, and shape the future of engineering solutions. IMI is an inclusive employer; diversity is very important to us, and we want to receive applications from people from all backgrounds.
If you feel you have the necessary skills and experience to be successful in this role click on “APPLY” today!
No agencies please
Remote working/work at home options are available for this role.
Digital Marketing Advisor – Hybrid employer: IMI Thompson Valves
Contact Detail:
IMI Thompson Valves Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Advisor – Hybrid
✨Tip Number 1
Familiarise yourself with IMI plc's products and services. Understanding their market sectors, such as Industrial Automation and Life Science, will help you tailor your discussions during interviews and demonstrate your genuine interest in the company.
✨Tip Number 2
Showcase your digital marketing skills by preparing a mini portfolio of your previous work. Include examples of social media campaigns, email marketing, or website content you've created, as this will give you an edge when discussing your experience.
✨Tip Number 3
Network with current or former employees of IMI plc on LinkedIn. Engaging with them can provide valuable insights into the company culture and expectations, which can be beneficial for your interview preparation.
✨Tip Number 4
Stay updated on the latest trends in digital marketing, especially in B2B contexts. Being able to discuss recent developments or successful case studies during your interview will show that you're proactive and knowledgeable about the industry.
We think you need these skills to ace Digital Marketing Advisor – Hybrid
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, especially in B2B or industrial sectors. Emphasise your skills in social media management, email marketing, and website content creation.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of IMI's mission. Mention specific examples of past campaigns you've worked on and how they relate to the role.
Showcase Your Skills: In your application, clearly outline your proficiency with marketing tools like WordPress and Google Analytics. If you have experience with Adobe Creative Suite or video editing tools, be sure to include that as well.
Highlight Your Achievements: Include quantifiable achievements in your application, such as increased engagement rates from social media campaigns or successful email marketing metrics. This will demonstrate your impact in previous roles.
How to prepare for a job interview at IMI Thompson Valves
✨Showcase Your Digital Marketing Experience
Be prepared to discuss your previous digital marketing roles, especially in B2B or industrial sectors. Highlight specific campaigns you've worked on and the results achieved, as this will demonstrate your capability to contribute effectively to their marketing strategy.
✨Familiarise Yourself with Their Brands
Research IMI plc and its various brands under the Instrumentation division. Understanding their products and market sectors will allow you to tailor your responses and show genuine interest in how you can support their marketing efforts.
✨Prepare for Technical Questions
Since the role involves using tools like WordPress and Google Analytics, be ready to answer technical questions about these platforms. You might be asked to explain how you would improve website content or track campaign performance, so brush up on your knowledge.
✨Demonstrate Your Creativity
As a Digital Marketing Advisor, creativity is key. Prepare examples of innovative social media posts or email campaigns you've created. Discuss your approach to content creation and how you ensure it aligns with brand messaging while engaging the target audience.
