Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead a creative team to develop innovative marketing campaigns for top sports brands.
- Company: IMG is a global leader in sports marketing, working with major leagues and events.
- Benefits: Enjoy flexible remote work, health insurance, gym memberships, and free event tickets.
- Why this job: Join a dynamic team that values creativity and passion for sports in a vibrant environment.
- Qualifications: Extensive experience in creative leadership, design skills, and a passion for sports required.
- Other info: Based in Chiswick, London, with opportunities for travel and networking.
The predicted salary is between 43200 - 72000 £ per year.
Join to apply for the Senior Creative Director, Marketing role at IMG
Join to apply for the Senior Creative Director, Marketing role at IMG
Who We Are:
IMG is a leading global sports marketing agency, specializing in media rights management and sales, multi-channel content production and distribution, brand partnerships, strategic consulting, digital services, and events management. It powers growth of revenues, fanbases and IP for more than 200 federations, associations, events, and teams, including the National Football League, English Premier League, International Olympic Committee, National Hockey League, Major League Soccer, ATP and WTA Tours, the AELTC (Wimbledon), Euroleague Basketball, CONMEBOL, DP World Tour, and The R&A, as well as UFC, WWE, and PBR. IMG is a subsidiary of TKO Group Holdings, Inc. (NYSE: TKO), a premium sports and entertainment company.
What You’ll Do:
IMG is an industry-leading global sports marketing agency, specializing in media rights management and sales, multi-channel content production and distribution, brand partnerships, digital services, and events management. It powers growth of revenues, fanbases and IP for more than 200 federations, associations, events, and teams, including the National Football League, English Premier League, International Olympic Committee, National Hockey League, Major League Soccer, ATP and WTA Tours, the All England Lawn Tennis & Croquet Club (Wimbledon), EuroLeague Basketball, DP World Tour, and The R&A, as well as UFC, WWE, and PBR. IMG is a subsidiary of TKO, a premium sports and entertainment company.
The Senior Creative Director is a key role in our global marketing team based in Chiswick, London. As guardian and executor of our creative vision and work, you’ll lead a remarkable creative team and be responsible for driving creativity across the agency as well as continuing to grow and build our high performing creative team. We are looking for someone who is both a visionary conceptual thinker and an expert in design execution. This role requires a unique blend of strategic creativity and impeccable design skills to develop compelling, innovative, and visually stunning marketing campaigns. The ideal candidate will lead a team of designers and creatives to produce world-class brands, campaigns, content and brand experiences that connect with rightsholders, clubs, leagues, sports fans and drive impactful results for us and for our clients.
Please Note:
- This role will be based at Chiswick Park, with some flexibility on remote working as appropriate
- May be required to attend (and travel to) locations, including other IMG buildings and meetings
- Unsocial hours may be required, as dictated by the demands of the business schedule
Key Responsibilities Include But Not Limited To:
- Develop and oversee the creative direction of marketing campaigns, ensuring innovative, high-quality, and impactful storytelling.
- Conceptualize and execute big campaign ideas that drive engagement and brand affinity
- Oversee the development of brand identities, campaign assets, motion graphics, and digital experiences.
- Own the creative and strategic direction of the IMG brand.
- You’ll play a major role in delivering the creative for campaigns and activations that land our brand mission: ‘Power The World’s Passion for Sports’ and that bring our values, people, capabilities and agency USPs to life for the wider sports industry and our target audiences
- Lead and collaborate with strategy, sports management, commercial, digital, content & our studios & productions teams to develop considered and effective creative approaches and campaigns based on current cultural insights and a good understanding of the consumer & brand
- Run projects and pitches with minimal senior oversight – championing creative direction, intent and creative excellence whilst being aware of commercial pressures including resourcing, budget and profitability
- Communicate and champion creative thinking and technical execution to clients throughout each project
- Provide hands-on design expertise to elevate visual storytelling across all platforms.
- Answer briefs with great work as a solo creative, and a great leader. Get hands-on
- Understand how to brief craft specialists – designers or directors, for example – to deliver projects against your creative vision
- Nurture, mentor and develop a team of designers & motion graphic designers to be the best they can be and deliver work that works. Know when to step in, know when to step back
- Be an excellent strategic and creative partner to our clients
- Maintain a deep understanding of sports culture, trends, and the evolving media landscape to keep our creative output fresh and relevant.
- You’ll lead by example and immerse yourself within our client’s business so you can identify, understand and overcome commercial and internal challenges, inspiring and delivering the best and most progressive work possible, whilst still considering the holistic needs of the brand
- Present and pitch creative concepts to clients, stakeholders, and executive leadership with clarity and enthusiasm.
You Will Have The Following Strengths:
- Extensive experience in a creative leadership role, preferably within a sports marketing or advertising agency.
- You have a stunning portfolio showcasing years of conceptual thinking and high-end design execution for both B2B & B2C audiences
- Proven ability to develop breakthrough campaign ideas and execute them through impeccable design.
- Years of management, mentoring & creative leadership experience
- Superior knowledge of design, illustration, typography, layout, photography, motion and video
- Mastery of Adobe Creative Suite, motion graphics, typography, and branding.
- Extensive experience in video production, experiential marketing, and digital campaigns
- Exceptional leadership and team management skills, with the ability to inspire and mentor creatives.
- Strong presentation and storytelling skills to sell big ideas to internal and external stakeholders.
- Passion for sports and a deep understanding of how to engage consumers through compelling creative
- You are an inspiring, passionate, creative leader who can present confidently and nurture ambitious creatives
- You naturally foster a culture of creative-thinking, idea generation and collaboration while ensuring top-of-the-line service and timely results
- You can take a high-level understanding of a brief and provide clarity of thought and direction to a team
- You are both a hands-on designer and creative leader & manager
- Entrepreneurial and commercially minded with a desire to exceed expectations and ability to communicate creative strategy to senior leaders and key stakeholders with ease
- Strong work ethic & very proactive approach
Our Vision – Power the World’s Passion for Sport.
Our Mission – Be Vital. Work as one.
And Our Values:
- We are BOLD and not afraid to take risks.
- We are PASSIONATE and proud of our legacy.
- We are DYNAMIC and constantly evolving.
- We are AUTHENTIC and human.
- We are UNITED in our pursuit of excellence.
Benefits:
- Income protection
- Life insurance
- Private medical insurance
- Virtual GP
- Pension contribution
- 23 days holiday + bank holidays
- Dental insurance
- Green car scheme (only eligible if in a permanent contract)
- Season ticket loan
- Cycle to work scheme
- Subsidized office canteen
- Free breakfast
- Eye Care
- Endeavor Wellness – lunch and learn events
- EAP (Employee Assistant Programme) – range of practical and emotional support services
- Critical Illness cover
- Financial Wellbeing
- Health Cash Plan
- Subsidized gym membership / Class-pass/ GymPass
- Health Screening
- Will Writing
- Dynamic office environment with great people!
- Regular team and company networking events/celebrations
- Access to free tickets to sporting and entertainment events
- Tech Scheme
- Taste Card
- Travel Insurance
The Process:
We appreciate the time take to apply for the role and your recent interest in IMG. We will review all applications and will be in touch with those who have been shortlisted to the next stage. Unfortunately, due to volume we are not able to get back to everyone individually so if you have not heard back from us unfortunately you have not been successful on this occasion and wish you all the best in your search.
- Tele/Virtual Interview – up to 30 mins with member of talent acquisition team
- 1st stage interview – Virtual/in person – TBC
- 2nd stage interview – TBC
Seniority level
-
Seniority level
Director
Employment type
-
Employment type
Full-time
Job function
-
Job function
Marketing and Sales
-
Industries
Entertainment Providers
Referrals increase your chances of interviewing at IMG by 2x
Get notified about new Creative Marketing Director jobs in London, England, United Kingdom .
London, England, United Kingdom 1 week ago
BuzzFeed – Creative Director (12-Month Maternity Cover)
London, England, United Kingdom 2 weeks ago
Director of Marketing and Communications, UK
London, England, United Kingdom 6 days ago
Ads Marketing Manager, UK (12 Month Contract)
London, England, United Kingdom 2 weeks ago
London, England, United Kingdom 2 weeks ago
London, England, United Kingdom 1 week ago
Greater London, England, United Kingdom 2 weeks ago
Greater London, England, United Kingdom 3 weeks ago
London, England, United Kingdom 2 weeks ago
London, England, United Kingdom 5 days ago
London, England, United Kingdom 1 week ago
London, England, United Kingdom 6 days ago
London, England, United Kingdom 6 days ago
Integrated Creative Director – Sainsbury\’s and TU
London, England, United Kingdom 6 hours ago
London, England, United Kingdom 1 week ago
Greater London, England, United Kingdom 2 weeks ago
London, England, United Kingdom 2 weeks ago
Head of Brand (12-months Fixed Term Contract)
London, England, United Kingdom 1 week ago
London, England, United Kingdom 3 weeks ago
London, England, United Kingdom 4 weeks ago
Greater London, England, United Kingdom 1 week ago
London, England, United Kingdom 4 days ago
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr
Senior Creative Director, Marketing employer: IMG
Contact Detail:
IMG Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Creative Director, Marketing
✨Tip Number 1
Familiarise yourself with IMG's brand and recent campaigns. Understanding their creative direction and the types of projects they undertake will help you tailor your approach and demonstrate your alignment with their vision during interviews.
✨Tip Number 2
Network within the sports marketing industry. Attend events, webinars, or workshops where IMG representatives might be present. Building connections can give you insights into the company culture and potentially lead to referrals.
✨Tip Number 3
Prepare to showcase your leadership style. As a Senior Creative Director, you'll need to inspire and mentor a team. Be ready to discuss your past experiences in leading creative teams and how you've fostered collaboration and innovation.
✨Tip Number 4
Stay updated on current trends in sports marketing and digital content creation. Being knowledgeable about the latest tools and techniques will not only impress during interviews but also show your commitment to staying ahead in the industry.
We think you need these skills to ace Senior Creative Director, Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in creative leadership, particularly within sports marketing or advertising. Showcase your portfolio prominently, focusing on high-end design execution and breakthrough campaign ideas.
Craft a Compelling Cover Letter: In your cover letter, express your passion for sports and creativity. Discuss how your vision aligns with IMG's mission to 'Power The World’s Passion for Sports' and provide examples of how you've successfully led creative teams in the past.
Showcase Your Leadership Skills: Emphasise your experience in mentoring and developing creative teams. Provide specific examples of how you've inspired and nurtured talent, as well as how you've managed projects under commercial pressures.
Prepare for Interviews: Be ready to discuss your creative process and how you approach campaign development. Prepare to present your portfolio and articulate the strategic thinking behind your work, demonstrating your ability to communicate effectively with clients and stakeholders.
How to prepare for a job interview at IMG
✨Showcase Your Portfolio
Make sure to bring a stunning portfolio that highlights your best work. Focus on projects that demonstrate your conceptual thinking and high-end design execution, especially those relevant to sports marketing.
✨Understand the Brand
Research IMG thoroughly before the interview. Familiarise yourself with their mission, values, and recent campaigns. This will help you articulate how your creative vision aligns with their goals and how you can contribute to their success.
✨Prepare for Creative Challenges
Be ready to discuss how you would approach specific creative challenges or campaigns. Think about innovative ideas that could drive engagement and brand affinity, and be prepared to pitch these concepts confidently.
✨Demonstrate Leadership Skills
As a Senior Creative Director, you'll need to inspire and mentor your team. Share examples of how you've successfully led creative teams in the past, highlighting your ability to nurture talent and foster a collaborative environment.
