At a Glance
- Tasks: Analyse digital audience behaviour and support data-driven strategies for fan engagement.
- Company: Join TKO Group, a leader in sports and entertainment with iconic brands like UFC and WWE.
- Benefits: Gain valuable experience in a dynamic environment with opportunities for growth.
- Why this job: Be part of a global team shaping the future of sports through digital insights.
- Qualifications: Curiosity about data, strong interest in sports, and good communication skills.
- Other info: Fast-paced role based in London with a focus on collaboration and innovation.
The predicted salary is between 28800 - 48000 £ per year.
TKO Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company. TKO owns iconic properties including UFC, the world’s premier mixed martial arts organization; WWE, the global leader in sports entertainment; and PBR, the world’s premier bull riding organization. Together, these properties reach 1 billion households across 210 countries and territories and organize more than 500 live events year-round, attracting more than three million fans. TKO also services and partners with major sports rights holders through IMG, an industry-leading global sports marketing agency; and On Location, a global leader in premium experiential hospitality.
Are you passionate about digital, data, and sport? Register your interest to join IMG Digital, a leading global digital sports agency, and be considered for future opportunities supporting data-driven strategies that grow audiences and drive fan engagement for world-class clients.
What You’ll Do
- Analyse audience behaviour across digital platforms such as Google Analytics, Facebook, X (Twitter), YouTube, and more
- Support the creation of insight and performance reports to inform campaigns and digital consulting
- Assist with user experience research, social media planning, and content evaluation
- Help track KPIs, support SEO activity, and contribute to the delivery of digital projects
- Collaborate with global teams to help deliver innovative fan engagement strategies
Who We’re Looking For
- You’re curious, organised, and keen to learn, with an interest in how data and digital insight shape audience behaviour in sport.
- You’ll Ideally Bring:
- Confidence working with data and digital analytics tools (through previous roles, internships, or academic/personal projects)
- A strong interest in sport and how fans engage with digital content
- Clear communication skills and a collaborative mindset
- The ability to manage multiple tasks in a fast-paced environment
- A proactive approach and eagerness to develop your digital and analytical skills
Location: This role is based in our Chiswick office, London.
Register Your Interest! - Research Analyst, Digital employer: IMG
Contact Detail:
IMG Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Register Your Interest! - Research Analyst, Digital
✨Tip Number 1
Get your networking game on! Reach out to people in the industry, especially those connected to TKO or IMG Digital. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Show off your passion for sport and data! When you get the chance to chat with someone from the company, share your thoughts on how digital strategies can enhance fan engagement. It’ll show you’re not just interested in the role, but also in the industry.
✨Tip Number 3
Be proactive! If you see an opportunity to contribute to a project or share insights, jump in. This could be through social media or even at events. It’s all about making yourself visible and demonstrating your enthusiasm.
✨Tip Number 4
Don’t forget to register your interest on our website! It’s a great way to stay in the loop about future opportunities and shows you’re keen to be part of the team. Plus, we love seeing passionate candidates!
We think you need these skills to ace Register Your Interest! - Research Analyst, Digital
Some tips for your application 🫡
Show Your Passion for Sport: Make sure to highlight your love for sports and how it connects with digital insights. We want to see that spark in your application, so share any relevant experiences or projects that showcase your enthusiasm!
Be Data-Driven: Since this role involves analysing audience behaviour, don’t shy away from mentioning your experience with data and analytics tools. Whether it's through internships or personal projects, we want to know how you've used data to drive decisions.
Keep It Clear and Concise: When writing your application, clarity is key! Use straightforward language and structure your thoughts logically. We appreciate a well-organised application that makes it easy for us to see your skills and experiences.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for future opportunities. Don’t miss out on the chance to join our team!
How to prepare for a job interview at IMG
✨Know Your Data Tools
Familiarise yourself with digital analytics tools like Google Analytics and social media platforms. Be ready to discuss how you've used these tools in past projects or internships, as this will show your confidence and understanding of data-driven strategies.
✨Show Your Passion for Sport
Make sure to express your enthusiasm for sports and how they intersect with digital content. Share any personal experiences or insights about fan engagement that demonstrate your genuine interest in the industry.
✨Prepare Insightful Questions
Think of thoughtful questions to ask during the interview. This could be about their current digital strategies or how they measure audience behaviour. It shows you're engaged and eager to learn more about the role and the company.
✨Demonstrate Your Organisational Skills
Be ready to talk about how you manage multiple tasks, especially in fast-paced environments. Use examples from previous experiences where you successfully juggled different responsibilities, highlighting your organisational skills and proactive approach.