Senior Copywriter & Brand Storyteller — Sports Marketing in London

Senior Copywriter & Brand Storyteller — Sports Marketing in London

London Full-Time 50000 - 70000 £ / year (est.) Home office (partial)
IMG

At a Glance

  • Tasks: Lead the creation of engaging content and core communications for digital platforms.
  • Company: IMG, a leader in sports marketing with a dynamic team.
  • Benefits: Permanent role with flexible remote work options and competitive salary.
  • Other info: Collaborate with diverse stakeholders to enhance brand relevance.
  • Why this job: Shape brand narratives in the exciting world of sports marketing.
  • Qualifications: Extensive copywriting experience and a strong portfolio required.

The predicted salary is between 50000 - 70000 £ per year.

IMG is seeking a seasoned professional to lead the development of core communications and create compelling content for its digital platforms in Greater London. The ideal candidate will have extensive experience in copywriting and a strong portfolio, demonstrating their ability to craft narratives that resonate with diverse audiences.

This is a permanent role based at Chiswick Park, with flexibility for remote work. You will work closely with various stakeholders to deepen brand relevance in the sports marketing landscape.

Senior Copywriter & Brand Storyteller — Sports Marketing in London employer: IMG

IMG is an exceptional employer that fosters a dynamic and inclusive work culture, offering employees the chance to thrive in the vibrant sports marketing industry. With a focus on professional growth, team collaboration, and innovative thinking, IMG provides unique opportunities for career advancement while enjoying the flexibility of remote work from its modern Chiswick Park location. Join us to be part of a passionate team dedicated to crafting compelling narratives that engage diverse audiences.

IMG

Contact Details:

IMG Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Copywriter & Brand Storyteller — Sports Marketing in London

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for IMG and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like IMG are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with IMG on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at IMG. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Senior Copywriter & Brand Storyteller — Sports Marketing in London

Copywriting
Content Creation
Narrative Development
Digital Marketing
Stakeholder Engagement
Brand Storytelling
Audience Analysis

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit IMG. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of IMG:Show us that you’ve done your homework! In your application, briefly mention what you admire about IMG’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at IMG

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at IMG will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At IMG, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.