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- Tasks: Sell brand activations and sponsorships for exciting live events like Big Feastival.
- Company: Join MARI, a global leader in unforgettable events and experiences.
- Benefits: Enjoy competitive pay, health perks, and free tickets to amazing events.
- Why this job: Be part of a vibrant team shaping culture through live entertainment.
- Qualifications: Sales experience and a passion for live events are essential.
- Other info: Dynamic work environment with opportunities for networking and career growth.
The predicted salary is between 36000 - 60000 £ per year.
MARI is a global events and experiences company with a portfolio of premium live properties across sports, art, and entertainment. These include the Madrid and Miami Open tennis tournaments and Frieze, a leading voice in contemporary art, as well as Barrett-Jackson, the Premium U.S. Collector Car Auction Company. MARI delivers unforgettable live experiences that connect people, inspire audiences, and shape culture.
Who We Are: The Arts & Entertainment division owns and runs some of the UK’s biggest festivals and events, from Big Feastival, Taste of London, Hampton Court Palace Festival, Hyde Park Winter Wonderland and Glide at Battersea Power Station. We are looking for an experienced salesperson to join our team to sell brand activations and partnership packages for Big Feastival. Big Feastival is a family, food, drink, and music festival held on Alex James’ Farm in The Cotswolds over the August Bank Holiday weekend, which attracts over 70,000 people over the 3 days.
What You’ll Do
The candidate will be responsible for selling brand activations and sponsorship for Big Feastival and will provide clients with efficient and professional customer care. In addition, the successful candidate will have a passion for live events and have sales experience, as they will play a key role in supporting both the Taste of London and Hampton Court Palace festivals.
Key Responsibilities Include:
- Generate leads and sell brand and sponsorship for Big Feastival
- Responsible for developing sales opportunities by establishing new networks and effective account management of existing clients
- Have responsibility for individual and team targets
- Maximise all potential revenue to achieve/exceed event targets
- Achieve and maintain high activity of outbound communication
- Support the Senior Sales Director with hitting overall stand and sponsorship targets
- Help drive business development
- Manage your schedule effectively, incorporating regular client meetings and key networking windows
- Management of CRM and key accounts
- Maintain, develop and manage sales database including record of key contacts and sales communication
- Work closely with members of the sales team to develop ideas and approaches
- Report on sales activity and sales results on demand
- Contribute ideas – read industry press, exploit knowledge to spot new opportunities
- Update and monitor available inventory
- Liaise with internal departments productively including event management, marketing, operations, finance etc.
- Retain integrity of events by adhering to set processes and maintaining high yield
- Develop an in depth understanding of the market landscape
- Contribute ideas to develop the event – read trade press, knowledge to spot new opportunities
- Responsible for taking briefs, managing agendas and delivering on set objectives
- Ensure all agreed processes are adhered to and implemented with excellent attention to detail
- Work with the Senior Sales Director to create a customer care programme to maintain strong client relationships, ensure excellent on-site delivery of packages and drives show loyalty
Key Results Areas
- All personal targets are achieved and exceeded
- Work with the Senior Sales Director to ensure that team targets are achieved and exceeded
- All communication is answered within the agreed timeframes
- All clients have a dependable and personal service
- All development responsibilities are delivered to set performance targets
- You are an active contributor to the entire sales team
- Creative thinker, able to enhance client experiences through detailed conversations and unique ideas to develop client relationships and expand client expenditure
- Comprehensive knowledge of campaign with weekly and monthly accurate sales forecasting
You will have the following strengths:
- Sales experience.
- Ability to negotiate, close deals and influence key stakeholders;
- Strong telephone sales skills, engaging clients, making leads happen;
- Ability to work independently;
- Ability to build a strong rapport with clients;
- Experience of managing pipelines and databases
- Experience of managing CRM databases
- Able to work efficiently and effectively under pressure
- Personal gravitas and the ability to work with key senior stakeholders
- Confidence and expertise to solve problems and issues
- Excellent attention to detail and communication skills, both written and verbal
- Commercially aware and customer-focused
- High level of motivation and drive with the ability to initiate and deliver sales
- Target driven & a team player with excellent time management and planning skills
Our Values:
- We are fuelled by Persistence, adapting and seeking solutions in the face of challenges.
- We support and elevate diverse voices, promoting equity and Inclusion within our company, industries and community.
- We operate with a spirit of Entrepreneurialism, a willingness to take risks and mindset that is built to disrupt.
- We rely on Collaboration across our network to power culture and unite people around the world.
- We hold ourselves to the highest standards of Excellence in every aspect of our work, including how we interact with one another, our clients and our partners.
Benefits:
- Income protection
- Life insurance
- Private medical insurance
- Pension contribution
- 23 days holiday + x-mas week off + bank holidays
- Dental insurance
- Green car scheme
- Season ticket loan
- Cycle to work scheme
- Eye Care
- EAP - range of practical and emotional support services
- Dependent care - 5 days subsidized emergency child, pet, elder care
- Subsidized gym membership / Class-pass
- Health Screening
- Dynamic office environment with great people!
- Regular team and company networking events/celebrations
- Access to free tickets to sporting and entertainment events
Working Conditions:
- The work location is Chiswick Park, London.
- This is a permanent position
- Working hours are 09:30 - 17:30.
- Regular weekend work where you may be required to travel to events in line with the Arts & Entertainment portfolio.
- Outside of event travel there will be a requirement to travel for meetings as part of the role.
Sales Manager employer: IMG LIVE
Contact Detail:
IMG LIVE Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Manager
✨Network Like a Pro
Get out there and mingle! Attend industry events, festivals, or even local meet-ups. The more people you connect with, the better your chances of landing that Sales Manager role. Remember, it’s all about who you know!
✨Show Off Your Passion
When you get the chance to chat with potential employers, let your love for live events shine through. Share your experiences and ideas about how to enhance client relationships at events like Big Feastival. Your enthusiasm can set you apart!
✨Follow Up Like a Boss
After meeting someone or having an interview, don’t just sit back and wait. Shoot them a quick email to thank them for their time and reiterate your interest in the role. It shows initiative and keeps you fresh in their minds.
✨Utilise Our Website
Don’t forget to check out our website for job openings and apply directly! We’re always on the lookout for passionate individuals who want to join our team. Plus, applying through us gives you a better shot at standing out!
We think you need these skills to ace Sales Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Sales Manager role. Highlight your sales experience and passion for live events, as these are key aspects we're looking for. Use specific examples that showcase your achievements in previous roles.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your enthusiasm for Big Feastival and how your skills align with our values of persistence, inclusion, and collaboration. Keep it engaging and personal to make a lasting impression.
Showcase Your Sales Skills: In your application, be sure to highlight your strong telephone sales skills and ability to negotiate. We want to see how you've successfully closed deals and built relationships with clients in the past.
Apply Through Our Website: We encourage you to apply directly through our website. This ensures your application gets to the right people quickly and shows us you're serious about joining our team. Plus, it's super easy!
How to prepare for a job interview at IMG LIVE
✨Know Your Events
Before the interview, dive deep into the events MARI manages, especially Big Feastival. Familiarise yourself with its history, audience, and what makes it unique. This knowledge will not only impress but also show your genuine passion for live events.
✨Showcase Your Sales Skills
Prepare specific examples of your past sales successes. Highlight how you generated leads, closed deals, and managed client relationships. Use metrics to demonstrate your achievements, as numbers speak volumes in sales.
✨Understand the Market Landscape
Research current trends in the events industry and be ready to discuss them. Knowing what's hot in brand activations and sponsorships will help you stand out as a candidate who can contribute fresh ideas and insights.
✨Demonstrate Team Spirit
MARI values collaboration, so be prepared to discuss how you've worked effectively within a team. Share examples of how you’ve supported colleagues or contributed to team goals, showing that you’re not just a lone wolf but a team player.
