Account Executive, PR & Comms (Sports)

160over90 is an award-winning global marketing agency which forges stronger human connections and creates shared moments where people feel something real. With 800 thinkers, doers, and makers across every cultural corner of the world, the agency offers a full-service, channel-agnostic approach and a deep connection to the people, places, and properties that drive the conversation of tomorrow. 160over90 works with leading brands including AB InBev, Amazon, Coca-Cola, DP World, Macy’s, Marriott International, McDonald’s, Verizon and Visa. 160over90 is part of WME Group, a global representation business comprising the world’s leading talent, intellectual property and brands.

The Role and What You’ll Do:

We’re seeking a dynamic, creative and strategic PR, Social and Creator professional to step into an Account Executive role within our team and drive success across several of our key clients. The Account Executive will collaborate with our integrated 160over90 client account teams, and with individuals and teams across the wider WME Group network, to drive success for our clients. Our ideal candidate is excited to take on a wide variety of industry verticals, from sports and travel to gaming and more. This person lives and breathes social media and media relations and brings an earned media mindset to everything they do. Proactivity, attention to detail and serial curiosity are a must. This candidate will be based in our London office and have the opportunity to learn from senior members of the team as well as help mentor our entry level staff. Beyond PR and Social experience, this role requires a strategic and creative thinker who is adept at contributing to teams to deliver success in a fast-paced and ever-changing environment. Must have a passion for learning, desire for experience across an array of industries and a team-first mentality.

You Have These:

• At least 6-12 months of PR experience, either in-house or at an agency
• Develop strong relationships with reporters, editors and producers and pitch story ideas
• Possess a strong background in sports
• Draft press releases, media alerts, FAQs, messaging docs, pitches and talking points
• Create and maintain targeted media lists and drive media strategy
• Manage social media-led campaigns, upskill on social reporting tools and bring fresh thinking to social-first content
• Maintain account status reports, agendas and recaps
• Contribute to larger presentations, pitching ideas, brand campaigns and activations
• Contribute to brainstorming sessions to develop strategic and creative thinking for clients
• Coordinate and staff media facing activations at marquee events
• Assist with new business, including critical research, contribute ideas and drive strategic response
• Collaborates closely with our expert social, influencer, sponsorship and experiential specialists on campaigns and projects for key clients.
• Collaborates with individuals and teams across the WME Group business, building a network of contacts to help deliver more value for clients and drive new opportunities.

We’d Love If You Also Have These:

• Ability to communicate effectively and professionally, exhibit strong organisational, presentation and interpersonal skills
• Strong time management skills and ability to handle a high-volume workload
• Strong writing skills
• Ability to think strategically and creatively, and to problem-solve independently and in groups
• Adaptability: Ability to manage competing demands and deal with frequent change.
• Analytical: Ability to synthesise complex information sets; anticipates potential problems and takes preventive measures.
• Business Acumen: Understands broader implications of decisions and how they impact a client’s business.
• Communication and Presentation Skills: Articulate, persuasive speaker; writes clearly and informatively.
• Creative: Ability to think creatively; develops unique ideas.
• Energy: Energetic, enthusiastic leader; committed to delivering successful results.
• Management Skills: Ability to plan, communicate and monitor all work assignments and manage up when needed.

How we work:

WME Group is at the centre of sports, media, entertainment, and fashion and is a largely relationship-based business. To foster an environment of collaboration, develop our future talent, and build on relationships across leadership, peers, and teams, we work from the office 4 days per week. We see immeasurable value internally and throughout the core of the businesses we support.

Don’t meet every single requirement? We are dedicated to building a diverse, inclusive, authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.

160/90 is proud to be an equal opportunity employer that encourages applications from qualified, eligible candidates from all backgrounds and life experiences regardless of race, gender identity, disability, age, sexual orientation, religion, or belief.