At a Glance
- Tasks: Create engaging marketing content across various platforms to inspire students.
- Company: Join Imagine Learning UK, a leader in innovative digital education resources.
- Benefits: Enjoy flexible working, generous holidays, and perks like discounts and a cycle scheme.
- Other info: Work in a vibrant Glasgow office with friendly dogs and a supportive team culture.
- Why this job: Make a real impact on students' learning experiences while developing your marketing skills.
- Qualifications: Degree in Marketing or related field; 1 year of experience preferred.
The predicted salary is between 30000 - 40000 £ per year.
Location: Marketing/Communications Hybrid Remote, Glasgow, Scotland
At Imagine Learning UK, our mission is to inspire aha moments in students around the world, giving them the skills and knowledge they need to understand how their world works. Previously known as Twig Education, our 2021 acquisition by Imagine Learning, the largest US digital curriculum provider, allows us to invest more in our products and support educators in transforming the learning experience for young people with our innovative digital resources.
In our new chapter, we continue to provide comprehensive and engaging multimedia learning experiences for students across a range of disciplines, including science, mathematics, English language, arts and more! While our products have reached far and wide, we haven’t stopped growing – and we can’t wait to welcome more talented and passionate people into our team. Our office is in the heart of Glasgow’s bustling West End located near parks, cafes and restaurants. Become part of a team where your contributions are valued.
About the Role
The Content Marketing Executive creates compelling marketing content, including email campaigns, web copy, ads, customer success stories, infographics, video scripts, blog posts and social media posts. This position assists in designing and developing content for integrated campaigns, in particular our core math program in California and other states.
Essential Job Functions
- Produce high-quality marketing content for various channels, including blog posts, social media, emails, websites, newsletters, videos, and ads.
- Participate in developing content marketing initiatives and campaigns that drive traffic, engagement, and leads to deliver sales and customer retention.
- Carry out market research.
- Write copy that is clear, concise, grammatically correct, and follows our brand guidelines.
- Other duties as required.
Qualifications
- Bachelor’s degree in Marketing, Digital Marketing, Public Relations, Journalism, English or relevant field.
- 1 year of related experience; or an acceptable combination of education and experience.
- Communication – Clear speaker and active listener who can communicate with both individuals and groups.
- Flexibility – The ability to adapt to various changes in a fast-paced environment without being stopped by the unexpected.
- Professional Knowledge – The ability to possess a wide understanding of professional issues related to a specific functional area that adds value to work output.
- Teamwork and Team Orientation – Collaborating seamlessly within and across functions, fostering a cooperative environment to achieve shared goals across diverse cultures and organisational boundaries.
- Technical Expertise – The ability to use technical knowledge and expertise to solve problems.
- Creativity and Innovating – Generating original and valuable ideas and continuously seeking and implementing improvements to drive organisational objectives.
- Initiative – Take independent and proactive action, going above and beyond of what is required.
- Attention to Detail and Quality – The ability to consistently produce error‑free output and be concerned with maintaining standards of accuracy and quality.
Behaviours
- Showing respect for colleagues and clients
- Being punctual and dependable
- Being organised and proactive
- Maintaining a positive attitude
- Demonstrating strong work ethic
- Being open to feedback and criticism
- Taking initiative in problem solving
- Keeping confidences
- Taking responsibility for mistakes
- Upholding high standards of work
- Practising active listening
- Being flexible and adaptable
- Knowing company’s policies and procedures
- Demonstrating honesty and integrity
- Practising self‑care
- Being mindful of others’ time
- Being inclusive – respect diversity and be respectful of the differences of others
- Self‑awareness – ability to accurately assess and understand your strengths, weaknesses, beliefs, and personality in a way that enables you to pinpoint how they impact your behaviour, yourself in general, and those around you.
What can we do for you?
We know what our staff are looking for when it comes to workplace perks. At Imagine Learning UK, you can enjoy benefits such as having flexible hybrid working options, a relaxed culture where hard work is recognised, and a generous holiday allowance. Other benefits include:
- Cycle to Work scheme
- Discounts on shopping, travel and fitness
- Cashback on dental and optical with our Health Shield Cash Plan
- A pension scheme with salary sacrifice available, helping you save on National Insurance Contributions
Equal opportunities statement
Imagine Learning is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of age, disability, gender reassignment, marital or civil partnership status, pregnancy or maternity, race, religion or belief, sex, or sexual orientation.
Content Marketing Executive in Glasgow employer: Imagine Learning
Imagine Learning UK is an exceptional employer that fosters a vibrant and inclusive work culture in the heart of Glasgow's West End. With flexible hybrid working options, a generous holiday allowance, and a commitment to employee growth, we empower our team to thrive while making a meaningful impact on education. Join us to enjoy unique perks like cuddling our friendly office dogs and participating in a supportive environment where your contributions are truly valued.
StudySmarter Expert Advice🤫
We think this is how you could land Content Marketing Executive in Glasgow
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best content marketing work. Whether it's blog posts, social media campaigns, or email newsletters, having tangible examples can really set you apart.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Understand their mission and values, and think about how your skills can contribute to their goals. This will help you stand out as a candidate who truly cares.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining our team at Imagine Learning UK.
We think you need these skills to ace Content Marketing Executive in Glasgow
Some tips for your application 🫡
Show Your Creative Side:As a Content Marketing Executive, creativity is key! Make sure your application showcases your unique voice and style. Whether it's in your cover letter or CV, let us see how you can bring fresh ideas to the table.
Tailor Your Application:Don’t just send a generic CV! Tailor your application to highlight your relevant experience and skills that match the job description. We want to see how you fit into our mission and what you can bring to our team.
Proofread, Proofread, Proofread!:Attention to detail is crucial in this role. Before hitting send, double-check your application for any typos or grammatical errors. A polished application shows us you care about quality and professionalism.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets to us quickly and efficiently. Plus, it gives you a chance to explore more about our company and culture!
How to prepare for a job interview at Imagine Learning
✨Know Your Content
Before the interview, dive deep into the types of content you’ll be creating. Familiarise yourself with their existing marketing materials and think about how you can contribute to their mission of inspiring students. Bring examples of your previous work that align with their style and objectives.
✨Showcase Your Creativity
As a Content Marketing Executive, creativity is key! Prepare to discuss innovative ideas for campaigns or content formats that could engage their audience. Think outside the box and be ready to share how you’ve successfully implemented creative strategies in past roles.
✨Demonstrate Flexibility
This role requires adaptability in a fast-paced environment. Be prepared to discuss times when you had to pivot quickly or handle unexpected challenges. Highlight your ability to stay calm under pressure and how you thrive in dynamic situations.
✨Ask Insightful Questions
At the end of the interview, don’t forget to ask questions! Inquire about their upcoming projects or how they measure the success of their content. This shows your genuine interest in the role and helps you understand how you can make a meaningful impact.
