Mid-weight Strategist in London

This is an important position within our strategy & creative teams. You’ll have the insight, curiosity, clarity and energy to help develop groundbreaking strategies and ideas, pushing Imagination’s creativity and delivering inspiring, award‑winning work for our clients.

Reporting to the Strategy Director, you will work with other strategists and creatives to develop strategic insights, ideas and blueprints.

Key Responsibilities

• Support the lead strategist in planning and executing multi‑layered research: primary, secondary, ethnographic, quantitative and qualitative.
• Develop clear, compelling insights that can drive inspiring creative platforms and groundbreaking ideas.
• Develop customer journeys.
• Identify and qualify strategic opportunities.
• Develop concepts, ideas and solutions.
• Support and contribute to planning, running and synthesising workshops.
• Support in developing clear measurement criteria, working with data to report on effectiveness, develop insights and recommendations.
• Collaborate with clients in presentations, pitches and workshops—building valued relationships.
• Bring a diversity of thought, experience and perspective into the Imagination team.

Skills, Knowledge & Expertise

• Experience in planning experiential marketing, campaigns, social media, content and events.
• Previous experience in an agency environment.
• Understanding of creative and design methodologies.
• Understanding of Design Thinking.
• Excellent communication skills in both written and spoken form, able to convey ideas simply.
• Experienced at designing and executing research—quantitative and qualitative.
• Knowledge of customer journeys and user journey planning.
• Knowledge and understanding of emerging digital, social, commercial technologies and trends.
• Dynamic, self‑motivated, open‑minded and down‑to‑earth approach.
• Excellent presentation skills.
• Creative problem solver who can approach client issues in new ways.
• Collaborative approach.
• Have a point of view; be enthusiastic, coupled with tenacity, resilience and influence to turn strategy into tangible, practical plans for clients.
• Understanding of technologies and their impact on user experiences, browser and mobile technologies.
• Understanding of cultural trends and how they impact audiences and brands.
• Experience across lifestyle, fashion, luxury or automotive.

Job Benefits

• Work with a state‑of‑the‑art product and deliver it to exciting and innovative brands.
• Learning and development opportunities that contribute to professional growth.
• Wellness: Private Medical Insurance (including discounted gym options), Discounted Healthcare Cash Plan, Help at hand EAP, In‑office Gym (London office only), Life Insurance 4× salary.
• 25 days annual leave, Birthday day off and gift, Discretionary Annual Bonus, Generous Family Leave policies with New Parent Coaching & Support, Various learning & development platforms for e‑learning, Enhanced pension contribution, Cyclescheme, Discounted Private Dental, Income Protection (Employee), Subsidised Electric Car Scheme, Home technology tax‑free loan.
• Hybrid Working (3 office days), Company socials, Pet friendly office, Lunch & Learns, Wellness webinars, Educational webinars, Subsidised Cafe (London office only).

Company Overview

Imagination is The Original Experience Design Agency. Founded over 50 years ago, we apply the power of our collective imagination to creative, commercial, and cultural challenges, creating experiences that move people. We specialise in Consulting, Destinations, Content and Live Events. With 13 global studios worldwide, we are united by a deep understanding of what moves people on a human level, and a determinedly independent spirit. Imagination was officially certified as a Newsweek Most Loved Workplace® 2023.

Our clients include Major League Baseball, Visa, Amazon, Ford, LVMH, Harley‑Davidson, and Google.

Our Beliefs and Behaviours

We believe curiosity is the root of original insights and ideas, so we look at the world with fresh eyes, experiment, invent and up‑end conventions. We believe rigour results in better choices, so we ask precise, provocative questions. We believe bravery tames the unknown, so we demand ambition, confident that together we can meet “never been done before” challenges. We believe respect builds stronger teams and continued success, so we recognise the uniqueness and unique potential in each individual, holding each other accountable and playing as a team.

Global Inclusivity Statement

At Imagination we value diversity, equity and inclusion as principles that make us stronger, more innovative and more creative as an organisation. As a team and a business we know that creativity thrives in teams and organisations that comprise diverse groups of people, embracing diverse perspectives, where people feel able to share their whole selves. That’s why we are committed to fostering an environment where every individual, regardless of race, religion, gender identity, age, sexual orientation, disability, veteran status, neurodiversity, socio‑economic background, or indigenous identity, feels valued, respected, and empowered to succeed.

Our Commitment

We expect our team to actively foster a safe, empowering, and inclusive culture. Our commitment extends beyond our workforce to our partners and suppliers, who we hold to the same standards of inclusivity and non‑discrimination.