At a Glance
- Tasks: Lead a global team to create immersive gaming experiences and innovative content strategies.
- Company: Join IGT PlayDigital, a leader in gaming innovation and digital experiences.
- Benefits: Enjoy competitive salary, private health insurance, and flexible working hours.
- Other info: Dynamic work environment with clear career growth opportunities and a focus on wellbeing.
- Why this job: Shape the future of entertainment with cutting-edge technology and a passionate team.
- Qualifications: 10-15 years in leadership roles within iGaming and strong analytical skills.
The predicted salary is between 80000 - 120000 £ per year.
IGT, where innovation meets entertainment on a global scale! We’ve recently leveled up—IGT Gaming and Digital have joined forces with Everi, creating a powerhouse in the world of gaming, digital experiences, and fintech solutions. From the casino floor to your mobile screen, we’re all about delivering thrilling, responsible, and unforgettable gaming experiences. Whether it’s spinning reels, placing bets, or powering secure payments, we bring the fun—backed by serious tech, deep player insights, and a passion for innovation. With a team of over 7,000 and a presence in 100+ countries, we’re not just global—we’re locally legendary. Our teams work closely with regulators, governments, and partners to ensure we play by the rules while pushing the boundaries of what’s possible. If you’re ready to bring your talent to a team that’s shaping the future of entertainment, your next big move starts here.
Hiring location: Poland, Serbia, Romania, Malta, UK, Spain, Austria, US
Employment type: Full-time position through employment contract.
Requirement: Candidates must be fully eligible to work full-time under a local employment contract.
Work setup: Remote or hybrid, connected to the local entity.
At IGT PlayDigital, we design and build mobile and web casino games played by millions of players worldwide. We’re seeking an innovative Director of Content & Strategy to build a roadmap for delivering immersive player experiences across PlayDigital’s portfolio.
What You Will Do
- As Senior Director of Content & Strategy at IGT PlayDigital, you will shape the roadmap for our games, blending market insight, analytics, and innovative design across both digital-first and land-based conversion titles.
- You will lead a global team to deliver content strategies that meet customer needs while balancing production capacity and market demands.
- This role requires a deep understanding of competitive landscapes and the ability to translate data into actionable business cases.
- Develop and maintain a comprehensive game roadmap across all types, from slots to table games, with an innovative approach.
- Lead a global team of 8 content managers and data & insights analysts.
- Work directly with customers to create tailored content strategies and market-specific roadmaps.
- Use analytics and market intelligence to inform decisions and prioritize initiatives.
- Balance production capacity with market demand to ensure timely, high-impact releases.
What We're Looking For
- 10-15 years of experience in leadership and strategy roles for iGaming content.
- 10+ years of experience in the iGaming industry.
- Expertise in competitive landscapes, market analysis, and business case development.
- Strong leadership skills with experience managing global teams.
- Customer-focused with the ability to translate insights into actionable strategies.
Benefits & Culture
- Permanent employment contract and a competitive salary.
- Private health insurance for you and your family.
- Flexible working hours, including a hybrid work model, along with various initiatives that support wellbeing and work-life balance.
- Opportunity to learn and continuously improve your skills through collaboration with e-learning platforms.
- Clear career development path with well-defined growth opportunities.
- A vibrant and stimulating work environment within Class-A office space.
Senior Director of Content & Strategy in London employer: IGT
IGT is an exceptional employer that fosters a culture of innovation and collaboration, making it an ideal place for professionals in the iGaming sector. With a commitment to employee growth, IGT offers tailored development opportunities and a flexible working model, ensuring a healthy work-life balance. The competitive salary and comprehensive benefits, including private health insurance, further enhance the rewarding experience of being part of a global team dedicated to creating immersive player experiences.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Director of Content & Strategy in London
✨Tip Number 1
Network like a pro! Reach out to folks in the iGaming industry, especially those at IGT or similar companies. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your expertise! Prepare a portfolio or case studies that highlight your past successes in content strategy and leadership. This will help you stand out and demonstrate your value to the team.
✨Tip Number 3
Stay updated on industry trends! Follow gaming news and innovations to discuss during interviews. It shows you're passionate and ready to contribute to IGT's mission of delivering unforgettable experiences.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining our team and shaping the future of entertainment with us.
We think you need these skills to ace Senior Director of Content & Strategy in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Senior Director of Content & Strategy role. Highlight your experience in iGaming and leadership, and show us how your skills align with our mission at IGT PlayDigital.
Showcase Your Achievements:Don’t just list your responsibilities; we want to see your impact! Use specific examples of how you've led teams or developed successful strategies in the past. Numbers and results speak volumes!
Be Authentic:Let your personality shine through in your application. We’re looking for someone who’s not only qualified but also a great fit for our vibrant culture. Share your passion for gaming and innovation!
Apply Through Our Website:We encourage you to submit your application directly through our website. It’s the best way to ensure it gets into the right hands and shows us you’re serious about joining our team!
How to prepare for a job interview at IGT
✨Know Your Stuff
Before the interview, dive deep into IGT's recent innovations and their merger with Everi. Understand their gaming portfolio and how they blend technology with entertainment. This knowledge will help you speak confidently about how your experience aligns with their goals.
✨Showcase Your Leadership Skills
As a Senior Director of Content & Strategy, you'll be leading a global team. Prepare examples of how you've successfully managed teams in the past, especially in the iGaming industry. Highlight your ability to balance creativity with strategic thinking.
✨Data-Driven Decision Making
IGT values analytics and market intelligence. Be ready to discuss how you've used data to inform your strategies and decisions. Bring specific examples of how your insights led to successful outcomes in previous roles.
✨Tailor Your Approach
Understand that IGT focuses on customer-centric content strategies. Prepare to discuss how you've developed tailored strategies for different markets or customer segments. This will demonstrate your ability to adapt and innovate based on player insights.
