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- Tasks: Create and execute marketing strategies for innovative cybersecurity vendors.
- Company: Join Ignition Technology, a fast-growing cybersecurity firm with a vibrant culture.
- Benefits: Enjoy 24-29 days holiday, healthcare, gym access, and more perks.
- Other info: Dynamic environment with opportunities for career growth and development.
- Why this job: Shape the future of cybersecurity while building valuable partnerships.
- Qualifications: Experience in customer or channel marketing, especially in tech.
The predicted salary is between 45000 - 55000 ÂŁ per year.
Successful candidates will join Ignition, a high growth cybersecurity organisation and the performance engine behind next-generation security technologies. You will work alongside an incredible team of people, in a supportive and inclusive working environment, with opportunities for promotion and career development.
Founded in 2015 and acquired by Exclusive Networks in 2021, Ignition has grown rapidly by focusing on emerging, cloud and SaaS-based cybersecurity technologies. From the first spark of innovation, we accelerate promising technologies into category leaders, transforming breakthrough and AI-driven cybersecurity into trusted, market-ready solutions. We work with innovative vendors and ambitious technology partners across EMEA, bringing clarity, momentum, and predictable growth to an increasingly complex digital world. Powered by an exceptional team, we’re known for making customers feel the value, not the effort. This is a role for people who want to be part of a driven, trusted, and ambitious organisation, shaping the future of cybersecurity while helping partners and customers build a totally trusted digital future.
BENEFITS
- 24 days holidays rising to 29 with each year of service
- Additional day off for your birthday
- Healthcare – cash plan through Paycare and Employee Perks/Discounts
- Employee Assistance Program
- Auto Enrolment Pension scheme
- Long service awards
- Employee Referral Scheme
- Coffee Shop, Canteen and Gym on site
- Free Parking onsite
DUTIES AND RESPONSIBILITIES
This role is responsible for building and activating go to market strategies for high potential innovation vendors and reports to the Marketing Director.
As the Vendor Marketing Manager, your key responsibilities include:
Go to Market Strategy
- Own end to end GTM plans for innovation vendors entering or scaling within the ecosystem
- Define positioning, messaging, and target audiences
- Design and execute launch campaigns that create awareness and initial traction
- Act as the primary marketing contact for assigned vendors, ensuring alignment on strategy, approvals, and performance reporting
Campaign Development
- Plan and deliver integrated, multi-channel B2B marketing campaigns [email, social, events, landing pages]
- Develop high impact demand generation programmes that drive measurable pipeline
- Oversee campaign performance, optimisation, and reporting
- Build strong relationships to increase partner engagement and marketing adoption
Partner Activation and Enablement
- Work closely with Sales to identify, onboard, and activate the right partners
- Drive co marketing initiatives with partners to accelerate pipeline
- Equip partners with simple, effective campaigns they can execute independently
Marketing Toolkit & Playbook Creation
- Develop repeatable “campaign-in-a-box” toolkits for vendors and partners
- Create scalable playbooks that simplify execution and drive consistency across the ecosystem
- Continuously refine frameworks based on performance and partner feedback
Budget Activation & ROI Ownership
- Recommend high-impact activities across: Digital demand generation, Partner enablement, Events and experiences
- Manage MDF Funds (MDF), including planning, compliance, execution, and claims
- Track, measure, and report on ROI, pipeline contribution, and campaign effectiveness
- Use data and analytics to inform decision making and improve performance
- Any ad hoc duties as defined by your line manager
QUALIFICATIONS AND EXPERIENCE
About you
- Proven experience in customer marketing and/or channel marketing, ideally within a B2B technology or channel driven environment.
- Strong background in managing vendor relationships, alliances, and marketing development funds.
- Strong understanding of CRM, marketing automation, and analytics tools (e.g., HubSpot, Salesforce, Google Analytics).
- Data-driven with the ability to translate campaign insights into strategic recommendations.
We are proud to be an Equal Opportunity Employer. We are committed to the recruitment and hiring of individuals from diverse backgrounds and experiences, as we believe this strengthens our ability to develop superior solutions, make informed decisions, and better serve our valued customers. We do not discriminate against individuals on the basis of race, religion, color, national origin, gender, sexual orientation, disability status, or any similar characteristic. Employment decisions are made solely on the basis of qualifications, merit, and business need.
Ignition Technology excel at developing employees with raw talent, who are keen to learn and play a proactive part in the business. This is a great opportunity for you to develop your career within the IT and Cyber Security industry.
Why work here?
Join Ignition Technology, where we are changing what traditional cyber security distribution means. We offer a dynamic, inclusive environment fostering innovation and growth. Our mission to break the mould as we change the face of distribution. If you're all about delivering real value and get excited about developing meaningful relationships that result in realised growth, then we want you!
Vendor Marketing Manager in Farnborough employer: Ignition Technology Ltd
Contact Detail:
Ignition Technology Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Vendor Marketing Manager in Farnborough
✨Tip Number 1
Network like a pro! Reach out to people in the cybersecurity field, especially those connected to Ignition. Attend industry events or webinars and don’t be shy about introducing yourself. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing campaigns, strategies, and any relevant projects. This gives potential employers a taste of what you can bring to the table, especially in a dynamic environment like Ignition.
✨Tip Number 3
Prepare for interviews by researching Ignition’s recent projects and their approach to vendor marketing. Tailor your answers to reflect how your experience aligns with their goals. This shows you’re genuinely interested and ready to contribute from day one!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the Ignition team and being part of something big in the cybersecurity world.
We think you need these skills to ace Vendor Marketing Manager in Farnborough
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Vendor Marketing Manager role. Highlight relevant experience in customer and channel marketing, especially within B2B tech. We want to see how your skills align with our mission!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about cybersecurity and how you can contribute to our team. Keep it engaging and personal – we love a bit of personality!
Showcase Your Data Skills: Since we're all about data-driven decisions, make sure to highlight your experience with CRM and analytics tools. Share specific examples of how you've used data to drive marketing success in the past.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, we love seeing applications come through our own channels!
How to prepare for a job interview at Ignition Technology Ltd
✨Know Your Vendors
Before the interview, research the vendors Ignition works with. Understand their products, market positioning, and recent news. This will help you demonstrate your knowledge and show that you're genuinely interested in the role.
✨Showcase Your Campaign Skills
Prepare to discuss specific marketing campaigns you've managed in the past. Highlight your experience with multi-channel B2B marketing and how you measured success. Be ready to share examples of how you’ve driven demand generation and partner engagement.
✨Be Data-Driven
Since the role requires a strong understanding of analytics tools, come prepared to discuss how you've used data to inform marketing strategies. Share examples of how you've translated insights into actionable recommendations for campaign optimisation.
✨Emphasise Collaboration
This position involves working closely with sales and partners, so be ready to talk about your experience in building relationships. Discuss how you've collaborated with different teams to achieve common goals and drive successful marketing initiatives.