At a Glance
- Tasks: Drive marketing strategies and create engaging content for SAP consulting.
- Company: Dynamic mid-sized SAP consulting firm in Germany.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on innovation and creativity.
- Why this job: Join a forward-thinking team and shape the future of SAP marketing.
- Qualifications: Experience in B2B marketing, digital campaigns, and content creation.
The predicted salary is between 36000 - 44000 £ per year.
Job Description
We are working with a successful mid-sized SAP consulting company in Germany specializing in SAP transformation, Supply Chain, Logistics, Finance and Manufacturing.
We are looking for an experienced SAP Marketing Manager with strong expertise in digital marketing and content creation to strengthen the company's market presence and support business growth.
- Your responsibilities
- Develop and execute the marketing strategy for the SAP consulting business.
- Create and manage digital marketing campaigns across Linked In, website, email and other relevant channels.
- Develop high-quality content, including articles, thought leadership, case studies, newsletters, presentations and social media content.
- Work closely with SAP consultants and leadership to turn technical expertise into engaging, market-facing content.
- Manage the company's Linked In and digital presence and increase brand visibility within the SAP market.
- Support lead generation, employer branding and business development activities.
- Plan and coordinate webinars, events, campaigns and other marketing initiatives.
- Manage external agencies, freelancers and marketing partners where required.
- Track marketing performance using relevant KPIs, analytics and campaign reporting.
- Identify new digital trends, technologies and opportunities, including AI-driven marketing.
- Support sales and recruitment teams with marketing materials, campaigns and content.
- Your skills and experience
- Several years of experience in B2B marketing, ideally within SAP, IT consulting, technology or professional services.
- Proven experience in digital marketing and content creation.
- Strong knowledge of Linked In, SEO, email marketing, websites and digital campaigns.
- Excellent written and verbal communication skills, with the ability to simplify complex SAP/technology topics.
- Experience creating thought leadership, case studies, articles and social media content.
- Strong understanding of lead generation and conversion.
- Experience with marketing analytics and tools such as Google Analytics, CRM and marketing automation platforms.
- Strong project-management and stakeholder-management skills.
- Creative, commercially minded and able to work independently.
- Experience using AI tools for content creation and marketing automation is advantageous.
- Fluent German and strong English.
- #LI-PR1
SAP Marketing Manager employer: Ignitesap
Join a dynamic mid-sized SAP consulting company in Germany that values innovation and creativity, offering a collaborative work culture where your contributions directly impact business growth. With a focus on employee development, you will have access to continuous learning opportunities and the chance to work alongside industry experts in a supportive environment. Enjoy the unique advantage of being part of a company that embraces digital marketing trends and encourages the use of cutting-edge technologies, making it an exciting place for professionals looking to make a meaningful impact.
StudySmarter Expert Advice🤫
We think this is how you could land SAP Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Ignitesap and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Ignitesap are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Ignitesap on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Ignitesap. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace SAP Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Ignitesap. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Ignitesap:Show us that you’ve done your homework! In your application, briefly mention what you admire about Ignitesap’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Ignitesap
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Ignitesap will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Ignitesap, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
