At a Glance
- Tasks: Lead high-impact marketing campaigns and build brand awareness for a challenger brand.
- Company: Join an innovative challenger brand making waves in the UK market.
- Benefits: Competitive salary, creative freedom, and opportunities for professional growth.
- Other info: Dynamic role with the chance to work with external agencies and drive brand success.
- Why this job: Shape exciting campaigns and make a real impact as the brand scales.
- Qualifications: Experience in grocery/supermarket marketing and strong campaign management skills.
The predicted salary is between 54000 - 66000 £ per year.
Ignite is partnering with a challenger brand to lead marketing execution and build brand awareness in the UK.
The role focuses on turning brand strategy into high-impact campaigns across channels, with freedom to bring fresh ideas as the business scales.
Experience in Grocery / supermarket marketing is essential, with opportunities to shape larger brand campaigns as investment grows.
You will own cross-channel campaigns and manage external agencies to deliver brilliant execution.
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Head of Marketing - Challenger Brand Growth & Activation employer: Ignite
Join a dynamic and innovative FMCG challenger brand in East London, where your role as a Production Planner will be pivotal in driving operational excellence. With a strong emphasis on collaboration across departments, you'll benefit from a supportive work culture that values diversity and encourages personal growth. Enjoy competitive salary packages and the opportunity to make a meaningful impact in a fast-paced environment that is committed to your professional development.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing - Challenger Brand Growth & Activation
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Ignite and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Ignite are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Ignite on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Ignite. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Marketing - Challenger Brand Growth & Activation
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Ignite. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Ignite:Show us that you’ve done your homework! In your application, briefly mention what you admire about Ignite’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Ignite
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Ignite will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Ignite, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
