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For Companies At a Glance
- Tasks: Edit and optimise engaging content for a new social casino brand.
- Company: Join Legend, a leading Sports and Gaming marketing company with a vibrant culture.
- Benefits: Competitive salary, diverse team, and opportunities for career growth.
- Why this job: Shape player experiences and work on exciting projects in a dynamic environment.
- Qualifications: Experience in editing digital content, especially in gaming or entertainment.
- Other info: Collaborative atmosphere with a focus on innovation and personal development.
The predicted salary is between 36000 - 60000 £ per year.
About Legend
At Legend, we’re building next-level player experiences. With 20+ years of proven success we’re the world’s leading Sports and Gaming marketing company. Our people are our edge. 600+ sharp, ambitious Legends across 22+ countries who move fast, learn quickly and win together. Here growth isn’t a perk, it’s the standard. You’ll stretch, level-up and carve out a career as bold as the products we build. We celebrate wins and create experiences that people talk about for years - for our players & for each other. If you’re ready to shape the future of player experience and enjoy the ride while you do it, this is where you’ll thrive.
The Role
Legend is hiring a Content Editor, reporting directly to our Global Head of SEO & Digital PR. We’re looking for a Content Editor to craft and optimise high-impact, commercially driven content that fuels growth for a brand new operator within the social casino space. This role ensures that every page - from acquisition funnels and promotional landing pages to product explainers and evergreen features - is strategically structured, engaging, and aligned with SEO and performance goals.
What you’ll do
- Content Editing & Quality Assurance – Review, proofread, and edit commercial and informational content to ensure consistency in tone, style, and brand voice. Guarantee all published content aligns with editorial guidelines, SEO standards, and market regulations.
- Content Creation & Optimisation – Collaborate with the SEO team to produce and optimise content for key landing pages, promotional campaigns, and product explainers. Craft clear, persuasive copy that enhances visibility, engagement, and conversion across the site.
- Briefing & Writer Management – Develop detailed briefs for freelance or in-house writers based on keyword data, competitor analysis, and content gaps. Review and refine returned drafts, ensuring each piece meets quality, compliance, and performance requirements.
- Commercial Content Maintenance (BAU) – Manage ongoing updates to high-value commercial pages, ensuring content remains fresh, accurate, and compliant.
- Cross-Functional Collaboration – Partner with SEO, Design, Product, and Engineering teams to implement on-page changes, test new formats, and support product launches. Create and manage JIRA tickets for technical and visual content updates.
- Performance Monitoring & Improvement – Track content performance using SEO and analytics tools. Use insights to identify optimisation opportunities, improve rankings, and refine future briefs.
- Administrative & Editorial Support – Maintain shared documentation, manage incoming content requests, and contribute to editorial process improvements that streamline production and delivery.
About you
- Editorial Expertise - Proven experience editing and refining digital content, ideally within the casino, gaming, or entertainment space, with a strong eye for structure, clarity, and tone.
- Commercial Content Focus - Skilled at producing and editing conversion-driven content for high-value landing pages, promotions, and acquisition funnels within competitive online markets.
- Quality Assurance & Compliance - Detail-oriented, with a commitment to accuracy, fact-checking, and ensuring content meets regulatory and brand compliance standards in a dynamic iGaming environment.
- Collaboration & Communication - Works effectively with SEO, Product, Design, and Commercial teams to ensure deadlines are met and campaigns are cohesive.
- Time Management & Delivery - Thrives under deadlines and can manage multiple projects simultaneously while maintaining editorial quality and consistency.
Additional Information
The Process:
1st: Initial Chat with Talent Partner (30 minute video interview via Zoom)
2nd: Interview with 2 of our Content Editors (1 hour video via Zoom)
3rd: Take home task and presentation - you will be given 3-5 days to complete the task before presenting it back to our Global Head of SEO and SEO specialist (1 hour video via Zoom)
Legend is an Equal Opportunity Employer, but that’s just the start. We believe different perspectives help us grow and achieve more. That’s why we’re dedicated to hiring and developing the most talented and diverse team - which includes individuals with different backgrounds, abilities, identities and experiences. If you require any reasonable adjustments throughout your application process, please speak to your Talent Partner or contact the team, and we’ll do all we can to support you.
Content Editor - North American Markets in London employer: Igbaffiliate
Contact Detail:
Igbaffiliate Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Editor - North American Markets in London
✨Tip Number 1
Get to know the company inside out! Research Legend's values, recent projects, and their approach to player experiences. This will help you tailor your conversations and show that you're genuinely interested in being part of the team.
✨Tip Number 2
Practice makes perfect! Prepare for your interviews by rehearsing common questions and crafting your responses. Focus on how your skills align with the role of Content Editor and be ready to share examples of your past work.
✨Tip Number 3
Don’t underestimate the power of networking! Connect with current or former employees on LinkedIn. They can provide insights about the company culture and might even give you a heads-up on what to expect during the interview process.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows that you’re proactive and serious about joining the Legend team.
We think you need these skills to ace Content Editor - North American Markets in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Content Editor role. Highlight your editorial expertise and experience in the gaming or entertainment space, as this will show us you understand what we're looking for.
Showcase Your Skills: When writing your application, don’t just list your skills—demonstrate them! Include examples of content you've edited or created that align with SEO and performance goals. We want to see how you can contribute to our team!
Be Clear and Concise: Keep your writing clear and to the point. We appreciate a well-structured application that reflects the same clarity we expect in our content. Remember, this is your chance to show off your editing skills right from the start!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you're serious about joining our team at Legend!
How to prepare for a job interview at Igbaffiliate
✨Know Your Content Inside Out
Before the interview, dive deep into the type of content you'll be editing. Familiarise yourself with the latest trends in the casino and gaming space, and be ready to discuss how you can enhance player experiences through engaging content.
✨Showcase Your Editorial Skills
Prepare examples of your previous work that highlight your editing prowess. Bring along pieces where you've improved clarity, tone, or SEO performance. This will demonstrate your ability to align with the company's editorial guidelines and market regulations.
✨Understand the Role of Collaboration
Since this role involves working closely with SEO, Design, and Product teams, be ready to discuss your experience in cross-functional collaboration. Share specific instances where your teamwork led to successful content outcomes, showing that you can thrive in a dynamic environment.
✨Be Ready for Performance Metrics
Familiarise yourself with SEO and analytics tools that track content performance. Be prepared to discuss how you've used data to optimise content in the past, as this will show your commitment to continuous improvement and achieving commercial goals.
