At a Glance
- Tasks: Elevate IG Prime's brand through creative campaigns and strategic market research.
- Company: Join a leading institutional trading platform with a focus on innovation.
- Benefits: Competitive salary, performance bonuses, health insurance, and professional development.
- Why this job: Shape a growing brand in the exciting world of finance and trading.
- Qualifications: 2-3 years in brand marketing, strong creativity, and analytical skills.
- Other info: Dynamic role with opportunities for networking and career growth.
The predicted salary is between 36000 - 60000 £ per year.
IG Prime is a leading institutional trading platform, providing prime brokerage services to professional traders, hedge funds, and institutional clients worldwide. As part of IG Group, we combine cutting-edge technology with deep market expertise to deliver exceptional trading solutions.
We are looking for a creative yet results-focused Brand Specialist to elevate IG Prime's brand presence and reputation in the institutional trading space. This role combines strategic brand thinking with hands-on execution, perfect for someone who can balance creativity with measurable business impact. You will lead our brand campaigns, events calendar, and organic social media presence while conducting valuable market research.
Key Responsibilities- Develop and execute brand campaigns that enhance IG Prime's position in the institutional market.
- Manage event sponsorships and brand partnerships, ensuring alignment with business objectives.
- Curate private events in coordination with our sales team to attract prospects and clients.
- Lead consumer and market research initiatives to inform brand strategy and positioning.
- Manage organic social media communications across platforms, building thought leadership content.
- Collaborate with creative agencies and internal teams to produce high-quality brand assets.
- Monitor brand perception and competitive landscape through regular market analysis.
- Measure and report on brand campaign effectiveness, linking activities to business outcomes.
- Work with sales and product teams to ensure brand consistency across all touchpoints.
- Manage relationships with external partners, agencies, and event organisers.
- 2-3 years of brand marketing experience, ideally in B2B or financial services.
- Strong creative thinking combined with analytical skills to measure brand impact.
- Experience managing organic social media for professional/B2B audiences.
- Event marketing or sponsorship management experience, including organising client events or roundtables.
- Market research experience, including survey design and data analysis.
- Excellent written and verbal communication skills.
- Ability to work with creative agencies and manage external relationships.
- Project management skills with ability to handle multiple campaigns simultaneously.
- Understanding of brand metrics and how to connect brand activities to business results.
- Creative mindset with strong attention to detail.
- Collaborative approach and ability to work cross-functionally.
- Competitive salary and performance-based bonus.
- Comprehensive benefits package including health insurance and pension.
- Professional development opportunities within a global financial services leader.
- Modern office environment in the heart of London’s financial district.
- Opportunity to shape and build the IG Prime brand in an exciting, growing market.
- Access to industry events and networking opportunities.
Brand Specialist in London employer: IG Group
Contact Detail:
IG Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Specialist in London
✨Tip Number 1
Get your networking game on! Reach out to people in the industry, attend events, and connect with professionals on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that Brand Specialist role.
✨Tip Number 2
Show off your creativity! When you get the chance to chat with potential employers, share your ideas for brand campaigns or social media strategies. We want to see how you think outside the box and bring fresh perspectives to the table.
✨Tip Number 3
Be prepared to discuss metrics! Since this role is all about measuring brand impact, brush up on how you’ve used data in past roles. We love seeing candidates who can connect their creative efforts to tangible business results.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we’re always on the lookout for passionate individuals who want to make a difference in the brand space.
We think you need these skills to ace Brand Specialist in London
Some tips for your application 🫡
Show Your Creative Side: As a Brand Specialist, creativity is key! Make sure your application reflects your unique style and innovative ideas. Use examples from your past experiences to showcase how you've successfully executed brand campaigns or events.
Be Results-Focused: We love seeing measurable impact! When detailing your experience, highlight specific outcomes from your previous roles. Whether it’s increased engagement on social media or successful event attendance, numbers speak volumes.
Tailor Your Application: Don’t just send a generic CV and cover letter. Tailor your application to align with our job description. Mention your relevant skills and experiences that directly relate to the responsibilities of the Brand Specialist role.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at IG Group
✨Know Your Brand Inside Out
Before the interview, dive deep into IG Prime's brand identity and values. Understand their market position and recent campaigns. This will not only show your enthusiasm but also help you articulate how your skills can elevate their brand presence.
✨Showcase Your Creative Side
Prepare examples of past brand campaigns you've worked on, especially those that had measurable results. Be ready to discuss your creative process and how you balance creativity with business impact, as this is key for the Brand Specialist role.
✨Master the Art of Communication
Since excellent communication skills are a must, practice articulating your thoughts clearly and confidently. Consider how you would explain complex brand strategies or market research findings in a simple way, as this will resonate well with the interviewers.
✨Be Ready to Discuss Market Trends
Stay updated on current trends in the financial services sector and be prepared to discuss how these could impact IG Prime's branding strategy. Showing that you can think critically about the competitive landscape will demonstrate your analytical skills and strategic thinking.