At a Glance
- Tasks: Lead global demand generation for AI solutions and drive high-quality pipeline outcomes.
- Company: Join a leading tech firm focused on AI innovation and enterprise growth.
- Benefits: Competitive salary, flexible work options, and opportunities for professional development.
- Other info: Dynamic role with excellent career advancement potential in a fast-paced environment.
- Why this job: Make a significant impact in the AI space while collaborating with diverse teams worldwide.
- Qualifications: Experience in B2B software, strong communication skills, and a knack for strategic thinking.
The predicted salary is between 80000 - 100000 £ per year.
Reporting directly into the AI Business Unit COO with a dotted-line relationship to the SVP Global Demand Generation, the Global Manager Demand Generation - AI is responsible for orchestrating, enabling, and executing demand generation for AI offerings across the enterprise globally. The role ensures tight alignment between Sales, Go-to-Market, and Marketing leaders across all regions and lines of business to drive predictable, high-quality AI pipeline and revenue outcomes.
This role has responsibility for enabling, achieving, and driving global AI demand generation across Marketing, BDR/BD, and Sales (including Partners & Channels), ensuring enterprise and AI Business Unit revenue objectives are achieved through at least the following:
- Global AI Industry and Solution TAM engagement through integrated campaigns
- Demand generation across AI solutions spanning core enterprise platforms, cloud, acquisitions, and customer expansion/success motions
- Exceeding value and KPI targets for AI pipeline creation, quality, and cover
- Effective global lead routing from Marketing, BDR/BD, Partners, and Ecosystem into Sales for opportunity acceptance
- Sales opportunity acceptance, prioritization, and allocation aligned to global AI GTM strategy
- Global opportunity qualification boards to approve/decline progression and resource allocation beyond early pipeline stages
- Opportunity disposition management to ensure timely progression, recycling, or closure across all regions
- High-quality AI pipeline progression across CQ+2+ through structured global pipeline reviews
- Opportunity quality and forecast integrity in CQ+1 in support of AI Business Unit and executive leadership
- CRM hygiene, AI pipeline visibility, and Sales KPI achievement through standardized global cadences
- Global demand generation reporting across Regions, Market Units, Teams, and AEs for AI
The primary goal of this position is to ensure Sales, Solution Specialists, BDRs, Strategic Revenue, and Marketing teams globally understand their responsibilities in AI-led demand generation and opportunity progression. The role ensures teams are enabled, aligned, and cadenced to maximize productivity and deliver a consistent, high-quality four- to six-quarter rolling AI pipeline across priority target accounts worldwide.
Qualifications
- Proven experience in B2B enterprise software, preferably with AI, data, cloud, or platform solutions
- Strong understanding of global enterprise sales, marketing, and go-to-market models, including complex buying groups
- Proven ability to build strong internal partnerships across global Sales, Marketing, Product, and GTM leadership
- Extensive knowledge of demand generation, pipeline management, forecasting, and sales methodologies
- Excellent communication, influence, and stakeholder management skills across global, matrixed organizations
- Experience in industries such as Manufacturing, Construction, Energy, Aerospace & Defense, Asset-Intensive, or Field Service environments is a plus
- Strong project and program management capabilities with attention to detail and execution rigor
- Highly organized, analytical, and creative problem solver
- Self-starter with strong ownership mindset, initiative, and drive
- Ability to work independently while collaborating effectively across regions and functions
Global AI Demand Gen Leader for Enterprise Growth employer: IFS
As a Global AI Demand Gen Leader for Enterprise Growth, you will thrive in a dynamic and innovative environment that champions collaboration and creativity. Our company prioritises employee growth through continuous learning opportunities and a supportive work culture that values diverse perspectives. Located at the forefront of AI technology, we offer unique advantages such as access to cutting-edge resources and a global network of professionals dedicated to driving impactful results.
StudySmarter Expert Advice🤫
We think this is how you could land Global AI Demand Gen Leader for Enterprise Growth
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, webinars, or even local meetups. The more you engage with others, the better your chances of landing that dream job.
✨Show Off Your Skills
Don’t just talk about your experience; demonstrate it! Create a portfolio or case studies showcasing your achievements in demand generation and AI. This will make you stand out when you’re chatting with potential employers.
✨Ace the Interview
Prepare for interviews by researching the company and its AI offerings. Be ready to discuss how you can drive demand generation and align with their sales and marketing teams. Confidence is key, so practice your pitch!
✨Apply Through Our Website
We encourage you to apply directly through our website. It’s the best way to ensure your application gets noticed. Plus, you’ll be one step closer to joining our awesome team focused on AI-driven growth!
We think you need these skills to ace Global AI Demand Gen Leader for Enterprise Growth
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Global AI Demand Gen Leader. Highlight your experience in B2B enterprise software and any relevant AI or cloud solutions. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about AI demand generation and how you can drive results. We love seeing enthusiasm and a clear understanding of our goals.
Showcase Your Achievements:Quantify your successes in previous roles. Did you exceed pipeline targets or improve lead conversion rates? We want to know how you've made an impact, so don’t hold back on the numbers!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at IFS
✨Know Your AI Stuff
Make sure you brush up on the latest trends and technologies in AI, especially as they relate to enterprise solutions. Be ready to discuss how these innovations can drive demand generation and revenue growth.
✨Align with Sales and Marketing
Understand the dynamics between Sales, Marketing, and Go-to-Market strategies. Prepare examples of how you've successfully collaborated across these teams in the past to achieve common goals.
✨Showcase Your Analytical Skills
Be prepared to discuss your experience with pipeline management and forecasting. Bring specific metrics or KPIs from previous roles that demonstrate your ability to drive high-quality leads and manage opportunities effectively.
✨Communicate Clearly and Confidently
Since this role involves a lot of stakeholder management, practice articulating your thoughts clearly. Use examples that highlight your communication skills and how you've influenced decisions in a matrixed organisation.
