At a Glance
- Tasks: Create and deliver impactful marketing campaigns that drive demand and support business growth.
- Company: Join IFGlobal, a rapidly growing eCommerce fulfilment business with international operations.
- Benefits: Up to £46k salary, hybrid working, 23 days holiday, and employee perks.
- Other info: Opportunity for career development in a supportive and innovative environment.
- Why this job: Make a real difference in a dynamic role with plenty of creative freedom.
- Qualifications: Experience in B2B marketing, strong communication skills, and a passion for growth.
The predicted salary is between 46000 - 46000 £ per year.
IFGlobal is a growing eCommerce fulfilment business with operations across the UK, USA and Europe. Based from our offices in Hurn and Christchurch, we're continuing to grow and are looking for an experienced marketer to help take our commercial marketing to the next level. If you're someone who enjoys building campaigns that make a real impact, working closely with sales teams, and seeing your work translate into business growth, we'd love to hear from you.
The Role
As our Demand Generation & Growth Marketing Manager, you'll be responsible for creating and delivering marketing campaigns that generate demand, build our pipeline and support our commercial growth across the UK, Europe and the USA. Working closely with our Head of Marketing & Communications, Sales, Partnerships and Service Leads, you'll take ownership of campaigns from planning through to reporting. No two days will be the same – one day you could be launching a LinkedIn campaign, the next creating thought leadership content, improving lead nurture journeys in HubSpot or reviewing campaign performance to see what's working. This is a hands‑on role with plenty of variety and the opportunity to influence how we take our marketing forward.
What You'll Be Doing
- Planning and delivering integrated B2B marketing campaigns
- Driving lead generation and supporting pipeline growth
- Managing marketing automation and lead nurture activity in HubSpot
- Creating content that engages prospects and supports the sales team
- Running and optimising paid campaigns across Google and LinkedIn
- Supporting SEO and website improvements to increase enquiries
- Working closely with Sales to improve lead quality and conversion
- Analysing campaign performance and using data to improve results
- Identifying new opportunities, markets and campaign ideas that support business growth
What We're Looking For
We're looking for someone who enjoys both the creative and commercial side of marketing. You'll be comfortable getting stuck in, managing multiple projects and using data to make informed decisions. You’ll ideally have:
- Experience in a B2B demand generation or growth marketing role
- A track record of delivering successful marketing campaigns
- Experience using HubSpot or a similar CRM and marketing platform
- Knowledge of SEO, paid media and digital marketing
- Excellent communication and project management skills
- A commercial mindset and a genuine interest in helping grow the business
Experience within logistics, fulfilment, professional services or technology would be a bonus, but isn't essential.
Why Join IFGlobal?
This is a great opportunity to join a business that's growing internationally and investing in its marketing function. You’ll have the freedom to bring new ideas, work closely with senior stakeholders and make a real difference to the way we attract and win new business. As we continue to grow, there’ll also be plenty of opportunities to develop your career.
Package
- Salary: Up to £46k
- Hybrid working between our Christchurch and Hurn offices
- 23 days holiday, plus bank holidays
- Birthday off
- Employee Assistance Programme (EAP)
- Employee cashback scheme
Demand Generation & Growth Marketing Manager in Christchurch employer: IFGlobal
IFGlobal is an exceptional employer that fosters a dynamic and collaborative work environment, perfect for those looking to make a significant impact in the eCommerce fulfilment sector. With a strong focus on employee growth, you will have the opportunity to innovate and influence marketing strategies while enjoying a hybrid working model between our Christchurch and Hurn offices. Our commitment to your professional development is matched by a comprehensive benefits package, including generous holiday allowances and an Employee Assistance Programme, making IFGlobal a rewarding place to advance your career.
StudySmarter Expert Advice🤫
We think this is how you could land Demand Generation & Growth Marketing Manager in Christchurch
✨Get to Know Your E-commerce Community
Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like IFGlobal are looking for when hiring for a Demand Generation & Growth Marketing Manager.
✨Showcase Your Skills with an Online Portfolio
In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to IFGlobal for the Demand Generation & Growth Marketing Manager, a tangible demonstration of your skills could make a huge difference.
✨Attend E-commerce Events and Conferences
Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at IFGlobal as a Demand Generation & Growth Marketing Manager, rub shoulders with their representatives when possible!
✨Utilise Company Resources
Don’t forget to check out IFGlobal’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a Demand Generation & Growth Marketing Manager.
We think you need these skills to ace Demand Generation & Growth Marketing Manager in Christchurch
Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at IFGlobal, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with IFGlobal's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at IFGlobal. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at IFGlobal
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that IFGlobal uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at IFGlobal. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!
