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For Companies At a Glance
- Tasks: Shape brand presence and drive lead generation through innovative marketing campaigns.
- Company: Join a dynamic team within the growing IDEX MPT platform.
- Benefits: Competitive salary, global exposure, and opportunities for professional growth.
- Why this job: Make an impact by enhancing customer engagement across multiple brands.
- Qualifications: Proven B2B marketing experience and strong project management skills.
- Other info: Fast-paced environment with opportunities for travel and collaboration.
The predicted salary is between 36000 - 60000 £ per year.
Overview: Platform & Brand Marketing Manager across five business brands within the growing IDEX MPT platform. You will shape brand presence, drive lead generation, and enhance customer engagement through well-planned and insight-driven marketing campaigns. You will work closely with global teams, product management, sales, and external creative partners to deliver marketing programmes that move the needle.
What You Will Do:
- Develop campaign strategies in partnership with Product Management, Sales, and external agencies.
- Identify target segments and customer groups to inform marketing direction.
- Oversee execution of multi-brand campaigns and ensure on-time delivery.
- Collaborate with regional teams in India and China to localise and adapt plans.
- Manage marketing budgets and deliver projects within scope.
- Create and maintain sales collateral including brochures, case studies, animations, and presentations.
- Brief and manage creative suppliers producing visual and digital content.
- Track campaign performance, lead-generation metrics, and ROI.
- Provide recommendations for continual improvement and future marketing planning.
Qualifications:
- Proven B2B marketing experience, ideally in engineering, manufacturing, or technical sectors.
- Background in a senior marketing role with global exposure.
- Strong experience managing multi-brand strategies and complex portfolios.
- Excellent project management and stakeholder-engagement capabilities.
- Confidence facilitating workshops and gathering insights from SMEs.
- Experience producing high-quality marketing collateral and working with creative agencies.
- Familiarity with CRM systems, lead-tracking tools, and marketing reporting platforms.
- Ability to thrive in a global, fast-paced environment with regular travel.
Platform & Brand Marketing Manager in Evesham employer: IDEX
Contact Detail:
IDEX Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Platform & Brand Marketing Manager in Evesham
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the hunt for a Platform & Brand Marketing Manager role. You never know who might have the inside scoop on an opportunity or can refer you directly.
✨Tip Number 2
Get your personal brand sorted! Make sure your LinkedIn profile is up-to-date and showcases your B2B marketing experience. Share relevant content and engage with posts to get noticed by potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its brands. Understand their marketing strategies and think about how you can contribute to their goals. Bring fresh ideas to the table that align with their vision!
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of exciting opportunities, and applying directly can sometimes give you a leg up. Plus, it shows you’re genuinely interested in being part of our team!
We think you need these skills to ace Platform & Brand Marketing Manager in Evesham
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Platform & Brand Marketing Manager role. Highlight your B2B marketing experience and any work you've done in engineering or technical sectors to catch our eye!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share specific examples of how you've driven lead generation and enhanced customer engagement in previous positions.
Showcase Your Project Management Skills: Since this role involves managing multi-brand campaigns, be sure to highlight your project management experience. Talk about how you've successfully delivered projects on time and within budget, and any tools you’ve used to keep everything on track.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates during the process!
How to prepare for a job interview at IDEX
✨Know Your Brands Inside Out
Before the interview, make sure you research each of the five business brands you'll be working with. Understand their unique selling points, target audiences, and recent campaigns. This will not only show your enthusiasm but also help you discuss how you can enhance their brand presence.
✨Prepare for Collaboration Questions
Since the role involves working closely with global teams and external partners, be ready to share examples of past collaborations. Think about specific projects where you successfully managed stakeholders or adapted strategies based on team input. This will demonstrate your project management skills and ability to engage effectively.
✨Showcase Your Campaign Successes
Be prepared to discuss your previous B2B marketing campaigns in detail. Highlight your role in developing strategies, managing budgets, and tracking performance metrics. Use concrete examples to illustrate how your efforts led to lead generation and improved ROI, as this aligns perfectly with what they’re looking for.
✨Ask Insightful Questions
At the end of the interview, don’t shy away from asking questions that show your interest in the role and the company. Inquire about their current marketing challenges or how they measure campaign success. This not only shows your proactive mindset but also helps you gauge if the company is the right fit for you.
