Digital Marketing Specialist
Digital Marketing Specialist

Digital Marketing Specialist

Full-Time 35000 - 45000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead and optimise multi-channel paid media campaigns across Google, Meta, and LinkedIn.
  • Company: A growing agency with an ambitious vision and supportive team culture.
  • Benefits: OTE £35,000 – £45,000, 31 days holiday including your birthday, and a bonus structure.
  • Why this job: Take ownership of digital advertising and make a real impact in a dynamic environment.
  • Qualifications: 3+ years of hands-on paid media experience and strong analytical skills.
  • Other info: Autonomy to shape strategies and present results to clients.

The predicted salary is between 35000 - 45000 £ per year.

OTE £35,000 – £45,000 | 31 days holiday | Growing agency

I’m working with a growing agency who are looking to bring in a Digital Advertising Manager to properly own and lead their paid media activity. This isn’t a junior role and it’s not one where you just press buttons on Google Ads. They need someone who understands the full lifecycle: strategy, build, optimise, report and improve.

You’ll be managing campaigns across Google, Meta, LinkedIn and other relevant platforms. You’ll be expected to think commercially, understand what drives ROI and confidently present results to clients.

What you’ll be doing:

  • Building and executing multi-channel paid strategies aligned to business goals
  • Managing Google Ads, Meta and LinkedIn campaigns end to end
  • Setting up and managing conversion tracking through Google Tag Manager
  • Working with shopping feeds, Merchant Centre and catalogues
  • Monitoring performance daily and making smart optimisation decisions
  • Producing clear, commercially focused reports
  • Staying on top of trends and platform updates

They’re looking for someone who:

  • Has 3+ years hands-on paid media experience
  • Understands conversion tracking properly
  • Is comfortable working with WordPress or WebFlow sites
  • Can write strong ad copy and shape creative
  • Is analytical and confident pulling insight from data
  • Is comfortable presenting to clients
  • Can balance long-term strategy with day-to-day delivery

This is a genuine opportunity to take ownership of digital advertising in a business that is growing and ambitious. You’ll have autonomy, support and the chance to make a real impact. The package includes a competitive base plus bonus structure, with OTE between £35,000 and £45,000, 31 days holiday including your birthday, and a supportive team environment. If you’re ready to step into a role where you can properly lead paid media rather than just manage it, let’s have a conversation.

Digital Marketing Specialist employer: Identify

Join a dynamic and growing agency that values your expertise as a Digital Marketing Specialist. With a competitive salary package, 31 days of holiday including your birthday, and a supportive team culture, you'll have the autonomy to lead impactful digital advertising strategies while enjoying ample opportunities for professional growth. This is not just a job; it's a chance to make a real difference in a forward-thinking environment.
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Contact Detail:

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StudySmarter Expert Advice 🤫

We think this is how you could land Digital Marketing Specialist

✨Tip Number 1

Network like a pro! Get out there and connect with people in the digital marketing space. Attend industry events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!

✨Tip Number 2

Show off your skills! Create a portfolio that highlights your best campaigns and results. Use case studies to demonstrate how you’ve driven ROI and improved performance. This will give potential employers a clear picture of what you can bring to the table.

✨Tip Number 3

Prepare for interviews by practising your pitch. Be ready to discuss your experience with Google Ads, Meta, and LinkedIn campaigns in detail. Think about how you can present your analytical skills and insights confidently – it’s all about showing you can lead, not just manage.

✨Tip Number 4

Don’t forget to apply through our website! We’re always on the lookout for talented individuals like you. Plus, it’s a great way to ensure your application gets seen by the right people. Let’s get you into that dream role!

We think you need these skills to ace Digital Marketing Specialist

Paid Media Management
Google Ads
Meta Advertising
LinkedIn Campaigns
Conversion Tracking
Google Tag Manager
Data Analysis
Ad Copywriting
Creative Development
Client Presentation Skills
Strategic Thinking
Performance Monitoring
Trend Analysis
WordPress
WebFlow

Some tips for your application 🫡

Show Your Experience: Make sure to highlight your 3+ years of hands-on paid media experience in your application. We want to see how you've managed campaigns across platforms like Google, Meta, and LinkedIn, so don’t hold back on the details!

Be Data-Driven: Since this role is all about understanding ROI and making smart optimisation decisions, include examples of how you've used data to drive results. We love seeing candidates who can pull insights from data and present them confidently.

Craft Compelling Copy: As a Digital Marketing Specialist, you'll need to write strong ad copy. Share some examples of your best work or describe your approach to shaping creative that resonates with audiences. We’re keen to see your flair for words!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Let’s get your journey started!

How to prepare for a job interview at Identify

✨Know Your Stuff

Make sure you brush up on your digital marketing knowledge, especially around Google Ads, Meta, and LinkedIn. Be ready to discuss specific campaigns you've managed, the strategies you used, and the results you achieved. This isn't just about theory; they want to hear about your hands-on experience.

✨Showcase Your Analytical Skills

Prepare to talk about how you analyse data and make optimisation decisions. Bring examples of reports you've created and how you've used insights to drive ROI. Being able to demonstrate your analytical mindset will set you apart from other candidates.

✨Be Client-Focused

Since you'll be presenting results to clients, practice articulating your thoughts clearly and confidently. Think about how you can explain complex data in a way that's easy for clients to understand. They want someone who can build relationships and communicate effectively.

✨Stay Ahead of Trends

Familiarise yourself with the latest trends in digital advertising and be prepared to discuss them. Show that you're proactive about staying updated with platform changes and industry news. This demonstrates your passion for the field and your commitment to continuous learning.

Digital Marketing Specialist
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