Why Join frog?
Since June 2021, frog is part of Capgemini Invent. frog partners with customer‑centric enterprises to drive sustainable growth, by building and orchestrating experiences at scale, while harnessing the power of data and technology. We’re inventing the future of customer experiences by delivering market‑defining business models, products, services, brand engagements and communications.
Why Join frog?
Since June 2021, frog is part of Capgemini Invent. frog partners with customer‑centric enterprises to drive sustainable growth, by building and orchestrating experiences at scale, while harnessing the power of data and technology. We’re inventing the future of customer experiences by delivering market‑defining business models, products, services, brand engagements and communications.
Joining frog means you’ll be joining the “pond,” a global network of studios, each with a thriving in‑person and vibrant virtual culture. frogs are curious, collaborative, and courageous, united by our passion for improving the human experience across our areas of expertise, while each bringing our unique and diverse skills and experiences to the table. We draw on our global reach and local knowledge to solve complex problems and create innovative, sustainable solutions that touch hearts and move markets. frogs prize humour, positivity, and community just as highly as performance and outcomes. Our culture is open, flexible, inclusive, and engaging. Working at frog means being empowered to meet the moment, and Make Your Mark on every project, in your studio, your community—and the world at large.
What You Will Be Doing
We are looking to hire a Senior Consultant to deliver outstanding client outcomes, bringing their customer engagement, loyalty, CRM and marketing activation experience. In this role, you will work with clients to design, evolve and activate customer engagement initiatives and loyalty programmes that drive retention and long‑term value, as well as supporting broader customer experience transformation initiatives.
You will support clients on customer engagement and loyalty to deliver measurable business outcomes. You will work on loyalty‑led, CRM‑enabled customer engagements across strategy, experience and business transformation, enabled by data and technology. You will support clients through proposition and programme design, launch, evolution and optimisation at global or multi‑market scale.
As part of multi‑disciplinary teams, you will help our clients drive customer engagement and define loyalty propositions, as well as translating business objectives into clear customer and loyalty capabilities and developing practical solutions spanning strategy, experience, data, platforms and activation.
An Overview Of The Role
This role is an exciting position focused on customer engagement and loyalty, enabled by CRM, marketing transformation and technology.
- You will lead workstreams, including small teams, across various stages of customer engagement and loyalty transformation - defining propositions and future‑state visions, business casing, loyalty and CRM‑enabled programme design, transformation roadmap development and launch planning.
- You will help clients embed deeper customer engagement across their wider loyalty, marketing and customer ecosystem, ensuring programmes are tightly connected to data, platforms, journeys and operating models.
- You will work collaboratively with technology and data teams to provide guidance on platform selection, strategy, enablement, optimisation and governance.
- You will contribute to the delivery of high‑quality consulting work, collaborating with marketing, data and technology colleagues to deliver outcomes that are practical, valuable and measurable.
- You will bring a customer‑first mindset, helping clients improve how they engage, recognise and reward customers over time.
- You will serve as a point of contact for clients, keeping them updated and alignment on delivery.
- You will network with internal stakeholders, leveraging your network to bring best practice and innovation to client work.
- You will contribute to business development and thought leadership activities to grow our practice and pipeline.
What We Look For
You will have some of the following experience:
- Previous experience in consulting, industry or agency roles focused on customer engagement and loyalty, with strong CRM and marketing activation experience.
- A strong understanding of customer engagement drivers, loyalty mechanics, CRM and marketing enablement, operating models and activation strategies.
- Hands‑on experience designing or supporting customer engagement, loyalty or CRM strategies, including loyalty proposition, customer journeys and segmentation.
- Some exposure to marketing strategy and activation, for example personalisation, campaign activation and marketing technology.
- An understanding of, CRM, loyalty and marketing platforms (e.g. Salesforce, Adobe, Antavo, Talon.One, Eagle Eye etc.) and how they enable loyalty and engagement use cases.
- The ability to turn business and customer objectives into clear requirements, capabilities and roadmaps, balancing strategy with real‑world delivery considerations.
- Comfort working with client stakeholders to identify challenges, shape recommendations and support implementation.
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