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- Tasks: Lead impactful digital marketing campaigns and optimise customer journeys using data-driven strategies.
- Company: Join Ideal Heating, a forward-thinking company with a collaborative culture.
- Benefits: Enjoy hybrid work, competitive salary, and opportunities for professional growth.
- Other info: Dynamic role with the chance to influence innovation and drive engagement.
- Why this job: Shape digital strategy and make a real impact on customer experience and business growth.
- Qualifications: 5+ years in digital marketing with strong CRM and analytical skills.
The predicted salary is between 40000 - 50000 £ per year.
We’re Hiring: Digital Marketing Manager. Aquilo Recruiting are proud to be partnering with Ideal Heating to find a talented and driven Digital Marketing Manager to join their growing team. This is a fantastic opportunity for a digital specialist who thrives on data, customer journeys, and delivering impactful campaigns across multiple channels. Hybrid - one day from home 4 in the office at Hessle.
About the Role
Reporting to the Head of Digital Analysis & Research, you’ll take ownership of developing, delivering, and optimising digital marketing activity across the business. You’ll play a key role in shaping how the brand connects with both installers and consumers—driving engagement, loyalty, and growth through smart, data-led marketing. From managing CRM activity in HubSpot to enhancing website performance and delivering multi-channel campaigns, this is a broad and hands-on role with real impact.
What You’ll Be Doing
- Leading CRM marketing activity via HubSpot, building automated workflows and customer journeys
- Designing lifecycle campaigns across acquisition, onboarding, engagement, and retention
- Supporting and enhancing the installer loyalty scheme through targeted communications
- Managing segmentation and personalisation strategies to maximise engagement
- Delivering email campaigns and integrated digital activity (SEO, website, paid media)
- Optimising website content and landing pages to drive leads and conversions
- Analysing performance data to continuously improve campaigns and customer experience
- Collaborating with internal teams and external agencies to deliver best-in-class digital output
What We’re Looking For
- 5+ years’ experience in digital marketing
- Strong CRM experience (HubSpot, Salesforce or similar)
- Proven ability to build automated campaigns and customer journeys
- Solid understanding of SEO, email marketing, paid media and web optimisation
- A data-driven mindset with strong analytical skills
- A proactive, organised approach with the ability to manage multiple projects
Why This Role?
This is more than just a marketing role—it’s an opportunity to shape digital strategy within a well-established, forward-thinking organisation. You’ll have the chance to influence customer experience, drive innovation, and make a measurable impact on business growth.
Interested? If you’re ready to take the next step in your digital marketing career, we’d love to hear from you. Apply now or get in touch for more information.
Digital Marketing Specialist in Hessle employer: Ideal Heating
Contact Detail:
Ideal Heating Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Specialist in Hessle
✨Tip Number 1
Network like a pro! Reach out to your connections in the digital marketing space, especially those who work with CRM tools like HubSpot. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best campaigns and data-driven results. This will give potential employers a taste of what you can bring to the table, especially in optimising customer journeys.
✨Tip Number 3
Stay updated on industry trends! Follow digital marketing blogs and join relevant online communities. This not only keeps you informed but also gives you great talking points during interviews.
✨Tip Number 4
Apply through our website! We love seeing candidates who take the initiative. Tailor your application to highlight your experience with CRM and multi-channel campaigns, and let us know how you can drive engagement and growth.
We think you need these skills to ace Digital Marketing Specialist in Hessle
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Digital Marketing Specialist. Highlight your experience with CRM tools like HubSpot and showcase your data-driven mindset. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about digital marketing and how your skills align with our needs. Be sure to mention specific campaigns you've worked on that demonstrate your expertise.
Showcase Your Analytical Skills: Since this role is all about data, don’t forget to include examples of how you've used analytics to drive marketing decisions. We love seeing numbers that back up your achievements, so make them pop!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep everything organised and ensures your application gets the attention it deserves. We can't wait to see what you've got!
How to prepare for a job interview at Ideal Heating
✨Know Your Digital Marketing Stuff
Make sure you brush up on your digital marketing knowledge, especially around CRM tools like HubSpot. Be ready to discuss how you've used data to drive campaigns and improve customer journeys in your previous roles.
✨Showcase Your Analytical Skills
Prepare examples of how you've analysed performance data to optimise campaigns. This role is all about being data-driven, so be ready to share specific metrics or results that highlight your analytical prowess.
✨Demonstrate Your Project Management Skills
Since this position involves managing multiple projects, think of instances where you've successfully juggled various tasks. Highlight your organisational skills and how you prioritise to meet deadlines without compromising quality.
✨Be Ready to Collaborate
This role requires working with both internal teams and external agencies. Prepare to discuss your experience in collaboration and how you’ve effectively communicated with different stakeholders to achieve marketing goals.