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- Tasks: Lead impactful digital marketing campaigns and optimise customer journeys using data-driven strategies.
- Company: Join Ideal Heating, a forward-thinking company with a focus on innovation.
- Benefits: Enjoy hybrid working, competitive salary, and opportunities for professional growth.
- Why this job: Shape digital strategy and make a real impact on customer experience and business growth.
- Qualifications: 5+ years in digital marketing with strong CRM and analytical skills.
- Other info: Collaborative environment with a chance to influence and innovate.
The predicted salary is between 40000 - 50000 ÂŁ per year.
Aquilo Recruiting are proud to be partnering with Ideal Heating to find a talented and driven Digital Marketing Manager to join their growing team. This is a fantastic opportunity for a digital specialist who thrives on data, customer journeys, and delivering impactful campaigns across multiple channels. Hybrid - one day from home 4 in the office at Hessle.
About the Role
Reporting to the Head of Digital Analysis & Research, you’ll take ownership of developing, delivering, and optimising digital marketing activity across the business. You’ll play a key role in shaping how the brand connects with both installers and consumers—driving engagement, loyalty, and growth through smart, data‑led marketing. From managing CRM activity in HubSpot to enhancing website performance and delivering multi‑channel campaigns, this is a broad and hands‑on role with real impact.
What You’ll Be Doing
- Leading CRM marketing activity via HubSpot, building automated workflows and customer journeys
- Designing lifecycle campaigns across acquisition, onboarding, engagement, and retention
- Supporting and enhancing the installer loyalty scheme through targeted communications
- Managing segmentation and personalisation strategies to maximise engagement
- Delivering email campaigns and integrated digital activity (SEO, website, paid media)
- Optimising website content and landing pages to drive leads and conversions
- Analysing performance data to continuously improve campaigns and customer experience
- Collaborating with internal teams and external agencies to deliver best‑in‑class digital output
What We’re Looking For
- 5+ years’ experience in digital marketing
- Strong CRM experience (HubSpot, Salesforce or similar)
- Proven ability to build automated campaigns and customer journeys
- Solid understanding of SEO, email marketing, paid media and web optimisation
- A data‑driven mindset with strong analytical skills
- A proactive, organised approach with the ability to manage multiple projects
Why This Role?
This is more than just a marketing role—it’s an opportunity to shape digital strategy within a well‑established, forward‑thinking organisation. You’ll have the chance to influence customer experience, drive innovation, and make a measurable impact on business growth. If you’re ready to take the next step in your digital marketing career, we’d love to hear from you. Apply now or get in touch for more information.
Digital Marketing Manager in Hessle employer: Ideal Heating
Contact Detail:
Ideal Heating Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager in Hessle
✨Tip Number 1
Network like a pro! Reach out to your connections in the digital marketing space, especially those who might know someone at Ideal Heating. A friendly chat can sometimes lead to opportunities that aren’t even advertised.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best campaigns and results. This is your chance to demonstrate your data-driven mindset and how you’ve optimised previous projects.
✨Tip Number 3
Prepare for the interview by diving deep into Ideal Heating’s current digital presence. Know their brand, their audience, and think of innovative ideas you could bring to the table. This will show you’re genuinely interested and ready to make an impact.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re keen on joining the team and ready to take that next step in your digital marketing career.
We think you need these skills to ace Digital Marketing Manager in Hessle
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Digital Marketing Manager. Highlight your experience with CRM tools like HubSpot and showcase your data-driven mindset. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about digital marketing and how you can make an impact at Ideal Heating. Be sure to mention specific campaigns you've led that demonstrate your expertise.
Showcase Your Analytical Skills: Since this role is all about data, don’t forget to include examples of how you've used analytics to drive marketing decisions. We love seeing how you've optimised campaigns based on performance data—so share those success stories!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at Ideal Heating
✨Know Your Digital Marketing Stuff
Make sure you brush up on your digital marketing knowledge, especially around CRM tools like HubSpot. Be ready to discuss specific campaigns you've managed and how you used data to drive decisions. This shows you're not just familiar with the tools, but you know how to leverage them effectively.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used data to optimise campaigns in the past. Bring examples of how you've analysed performance metrics and what changes you implemented as a result. This will demonstrate your data-driven mindset, which is crucial for the role.
✨Be Ready to Discuss Multi-Channel Strategies
Since the role involves delivering integrated digital activity, be prepared to discuss your experience with various channels like SEO, email marketing, and paid media. Share specific examples of how you've successfully executed multi-channel campaigns and the impact they had on engagement and conversions.
✨Demonstrate Your Collaborative Spirit
Collaboration is key in this role, so think of examples where you've worked with internal teams or external agencies. Highlight how you contributed to achieving common goals and how you navigated any challenges. This will show that you're a team player who can drive results together with others.